{"id":9300,"date":"2010-10-26t00:01:35","date_gmt":"2010-10-26t04:01:35","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=9300"},"modified":"2024-11-19t21:34:58","modified_gmt":"2024-11-20t02:34:58","slug":"small-biz-looks-to-tech-to-grow","status":"publish","type":"post","link":"\/\/www.g005e.com\/2010\/10\/26\/small-biz-looks-to-tech-to-grow\/","title":{"rendered":"survey: small biz looks to tech for growth"},"content":{"rendered":"

and adp has an app for that.
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regina lee<\/figcaption><\/figure>\n

good news for accountants and payroll providers alike: small business owners say in a new survey from adp that they need to spend less time managing their businesses in order to grow.<\/p>\n

\u201cin today\u2019s economy, small business owners are watching cash flow more closely than ever. that reality, combined with ever-growing time pressures, means small business owners are looking to spend more time growing their businesses and less time on the administrative burdens of running them,\u201d said regina lee, president of adp\u2019s small business services and major account services.<\/p>\n

but adp’s larger goal in making news for the survey is to gain attention for its new iphone app, available at\u00a0 adp.com\/mobilepayroll<\/a><\/strong> or at itunes<\/a><\/strong>, which accesses adp’s run product, used by 70,000 businesses. after a week into a soft launch, clients had downloaded the app 264 times. no private data is stored on the iphone; it’s all in the cloud. android and other platforms are coming soon, the company says.<\/p>\n

\u201cto best serve the needs of today\u2019s business owner, companies serving the small business sector need to adapt with them, leveraging new technologies like smartphones and faster networks to bring trusted resources to clients wherever they choose to work.\u201d<\/p>\n

\"\"while 80% of small business owners have been hurt by the economy, more than 50% expect their businesses to expand in the coming year.<\/p>\n

adp, the nation’s leading payroll company, has 550,00 clients, 400,000 of them busineses with 49 or fewer employees. adp pays one in six u.s. workers.<\/p>\n

in the survey, respondents identified several key areas where improving operational efficiency can help grow their business:<\/p>\n