{"id":83205,"date":"2021-05-10t00:00:02","date_gmt":"2021-05-10t04:00:02","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=83205"},"modified":"2022-12-22t00:43:20","modified_gmt":"2022-12-22t05:43:20","slug":"why-your-google-ranking-is-about-to-tank","status":"publish","type":"post","link":"\/\/www.g005e.com\/2021\/05\/10\/why-your-google-ranking-is-about-to-tank\/","title":{"rendered":"why your google ranking is about to tank"},"content":{"rendered":"<p><strong>new algorithm could penalize older, slower sites.<img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-83206\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy-424x283.png\" alt=\"\" width=\"424\" height=\"283\" srcset=\"\/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy-424x283.png 424w, \/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy-300x200.png 300w, \/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy-600x400.png 600w, \/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy-768x512.png 768w, \/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy.png 850w\" sizes=\"(max-width: 424px) 100vw, 424px\" \/><\/strong><\/p>\n<p><em>by sandi leyva, cpa<\/em><\/p>\n<p>i don\u2019t know about you, but i would prefer to go through tax season without any interruptions, especially about marketing. but google doesn\u2019t see it that way, and we have a significant search algorithm update hitting us in may 2021. if firms aren\u2019t ready, they could see their search rankings, and correspondingly, prospects and future clients from website traffic, go way down.<\/p>\n<blockquote><p><b>more on small-firm growth strategies: <\/b><a href=\"\/\/www.g005e.com\/2021\/04\/16\/seven-tips-to-keep-the-clients-you-have\/\">seven tips to keep the clients you hav<\/a><a href=\"\/\/www.g005e.com\/2021\/04\/16\/seven-tips-to-keep-the-clients-you-have\/\">e<\/a> |\u00a0<a href=\"\/\/www.g005e.com\/2021\/04\/14\/12-ways-to-stress-less-this-busy-season\/\">12 ways to stress less this busy season<\/a>\u00a0|\u00a0<a href=\"\/\/www.g005e.com\/2021\/03\/11\/six-ways-to-make-your-own-history-during-womens-history-month\/\">six ways to make your own history during women\u2019s history month<\/a>\u00a0|\u00a0<a href=\"\/\/www.g005e.com\/2020\/10\/16\/how-aggressive-are-accountants-being-with-ppp-forgiveness\/\">ppp client fraud: how much risk is too much?<\/a>\u00a0|\u00a0<a href=\"\/\/www.g005e.com\/2020\/09\/09\/3-ways-to-opt-out-of-any-downturn\/\">3 ways to opt out of any downturn<\/a>\u00a0|\u00a0<a href=\"\/\/www.g005e.com\/2020\/03\/30\/how-to-lead-in-a-crisis\/\">how to lead in a crisis<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"https:\/\/4f2bur4nuye2cgakm2rm61qk-wpengine.netdna-ssl.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/>exclusively for pro members.\u00a0<\/strong><a href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2021\/04\/16\/seven-tips-to-keep-the-clients-you-have\/\">log in here<\/a>\u00a0or\u00a0<a class=\"external\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener\">2022世界杯足球排名 today<\/a>.<\/p><\/blockquote>\n<p>while google updates its search ranking algorithm on a daily basis, it generally announces big changes ahead of time. google\u2019s may 2021 update will focus on \u201cpage experience,\u201d which includes three metrics called core vitals as well as four additional page experience signals.<\/p>\n<p>no one knows the exact algorithm that google uses to rank web pages in search results. experts say there are over 200 ranking factors to consider. the latest update is all about providing a better mobile experience for the user.<\/p>\n<p>here\u2019s what all that means in detail. <a href=\"\/\/www.g005e.com\/2021\/05\/10\/why-your-google-ranking-is-about-to-tank\/#more-83205\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'><ul class=\"socialwrap row\"><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2021%2f05%2f10%2fwhy-your-google-ranking-is-about-to-tank%2f&amp;t=why+your+google+ranking+is+about+to+tank'  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-300px 0px'   \/> <span class=\"head\">like this on facebook<\/span><\/a><\/li><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.linkedin.com\/'  href='http:\/\/www.linkedin.com\/sharearticle?mini=true&amp;url=https%3a%2f%2fwww.g005e.com%2f2021%2f05%2f10%2fwhy-your-google-ranking-is-about-to-tank%2f&amp;title=why+your+google+ranking+is+about+to+tank&amp;summary=new+algorithm+could+penalize+older%2c+slower+sites.%0d%0a%0d%0aby+sandi+leyva%2c+cpa%0d%0a%0d%0ai+don%e2%80%99t+know+about+you%2c+but+i+would+prefer+to+go+through+tax+season+without+any+interruptions%2c+especially+about+marketing.+but+google+doesn%e2%80%99t+see+it+that+way%2c+and+we+have+a+significant+search+algorithm+update+hitting+us+in+may+2021.+if+firm'  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='linkedin'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-850px 0px'   \/> <span class=\"head\">share on linkedin<\/span><\/a><\/li><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/twitter.com\/'  href=\"http:\/\/twitter.com\/share?url=https%3a%2f%2fwww.g005e.com%2f2021%2f05%2f10%2fwhy-your-google-ranking-is-about-to-tank%2f&amp;text=%23cpa+link%3a++-+ via+%40cpa_trendlines\"  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='twitter'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-1625px 0px'   \/> <span class=\"head\">tweet this item<\/span><\/a><\/li><li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20why%20your%20google%20ranking%20is%20about%20to%20tank&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\r\n\r\n\r\n\r\n%20%20\/\/www.g005e.com\/2021\/05\/10\/why-your-google-ranking-is-about-to-tank\/\" title=\"email this: why your google ranking is about to tank \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li><\/ul><div class=\"clean\"><\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p><strong>new algorithm could penalize older, slower sites.<img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-83206\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy-424x283.png\" alt=\"\" width=\"424\" height=\"283\" srcset=\"\/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy-424x283.png 424w, \/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy-300x200.png 300w, \/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy-600x400.png 600w, \/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy-768x512.png 768w, \/\/www.g005e.com\/wp-content\/uploads\/2021\/04\/ipad-pro-at-night-for-searching-on-google-adobestock_283162947_editorial_use_only-850w-copy.png 850w\" sizes=\"(max-width: 424px) 100vw, 424px\" \/><\/strong><\/p>\n<p><em>by sandi leyva, cpa<\/em><\/p>\n<p>i don\u2019t know about you, but i would prefer to go through tax season without any interruptions, especially about marketing. but google doesn\u2019t see it that way, and we have a significant search algorithm update hitting us in may 2021. if firms aren\u2019t ready, they could see their search rankings, and correspondingly, prospects and future clients from website traffic, go way down.<\/p>\n<blockquote>\n<p><b>more on small-firm growth strategies: <\/b><a href=\"\/\/www.g005e.com\/2021\/04\/16\/seven-tips-to-keep-the-clients-you-have\/\">seven tips to keep the clients you hav<\/a><a href=\"\/\/www.g005e.com\/2021\/04\/16\/seven-tips-to-keep-the-clients-you-have\/\">e<\/a> |\u00a0<a href=\"\/\/www.g005e.com\/2021\/04\/14\/12-ways-to-stress-less-this-busy-season\/\">12 ways to stress less this busy season<\/a>\u00a0|\u00a0<a href=\"\/\/www.g005e.com\/2021\/03\/11\/six-ways-to-make-your-own-history-during-womens-history-month\/\">six ways to make your own history during women\u2019s history month<\/a>\u00a0|\u00a0<a href=\"\/\/www.g005e.com\/2020\/10\/16\/how-aggressive-are-accountants-being-with-ppp-forgiveness\/\">ppp client fraud: how much risk is too much?<\/a>\u00a0|\u00a0<a href=\"\/\/www.g005e.com\/2020\/09\/09\/3-ways-to-opt-out-of-any-downturn\/\">3 ways to opt out of any downturn<\/a>\u00a0|\u00a0<a href=\"\/\/www.g005e.com\/2020\/03\/30\/how-to-lead-in-a-crisis\/\">how to lead in a crisis<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"https:\/\/4f2bur4nuye2cgakm2rm61qk-wpengine.netdna-ssl.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/>exclusively for pro members.\u00a0<\/strong><a href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2021\/04\/16\/seven-tips-to-keep-the-clients-you-have\/\">log in here<\/a>\u00a0or\u00a0<a class=\"external\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener\">2022世界杯足球排名 today<\/a>.<\/p>\n<\/blockquote>\n<p>while google updates its search ranking algorithm on a daily basis, it generally announces big changes ahead of time. google\u2019s may 2021 update will focus on \u201cpage experience,\u201d which includes three metrics called core vitals as well as four additional page experience signals.<\/p>\n<p>no one knows the exact algorithm that google uses to rank web pages in search results. experts say there are over 200 ranking factors to consider. the latest update is all about providing a better mobile experience for the user.<\/p>\n<p>here\u2019s what all that means in detail. <a href=\"\/\/www.g005e.com\/2021\/05\/10\/why-your-google-ranking-is-about-to-tank\/#more-83205\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'>\n<ul class=\"socialwrap row\">\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2021%2f05%2f10%2fwhy-your-google-ranking-is-about-to-tank%2f&amp;t=why+your+google+ranking+is+about+to+tank'  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-300px 0px'   \/> <span class=\"head\">like this on facebook<\/span><\/a><\/li>\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  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class=\"head\">share on linkedin<\/span><\/a><\/li>\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/twitter.com\/'  href=\"http:\/\/twitter.com\/share?url=https%3a%2f%2fwww.g005e.com%2f2021%2f05%2f10%2fwhy-your-google-ranking-is-about-to-tank%2f&amp;text=%23cpa+link%3a++-+ via+%40cpa_trendlines\"  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='twitter'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-1625px 0px'   \/> <span class=\"head\">tweet this item<\/span><\/a><\/li>\n<li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20why%20your%20google%20ranking%20is%20about%20to%20tank&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\n\n\n\n%20%20\/\/www.g005e.com\/2021\/05\/10\/why-your-google-ranking-is-about-to-tank\/\" title=\"email this: why your google ranking is about to tank \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li>\n<\/ul>\n<div class=\"clean\"><\/div>\n<\/p>\n<\/div>\n","protected":false},"author":1345,"featured_media":53032,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2741,1363,2271,2780,3120,3002,2306],"tags":[],"class_list":["post-83205","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-checklist","category-featured","category-marketing","category-news-2","category-pro-member-exclusive","category-special","category-tech-and-fintech","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>why your google ranking is about to tank - 卡塔尔世界杯常规比赛时间<\/title>\n<meta name=\"description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/\/www.g005e.com\/2021\/05\/10\/why-your-google-ranking-is-about-to-tank\/\" \/>\n<meta property=\"og:locale\" content=\"en_us\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"why your google ranking is about to tank - 卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"og:description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta property=\"og:url\" content=\"\/\/www.g005e.com\/2021\/05\/10\/why-your-google-ranking-is-about-to-tank\/\" \/>\n<meta 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