{"id":80239,"date":"2020-11-04t11:00:39","date_gmt":"2020-11-04t16:00:39","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=80239"},"modified":"2020-11-10t23:21:30","modified_gmt":"2020-11-11t04:21:30","slug":"3-steps-to-getting-the-most-out-of-every-meeting","status":"publish","type":"post","link":"\/\/www.g005e.com\/2020\/11\/04\/3-steps-to-getting-the-most-out-of-every-meeting\/","title":{"rendered":"3 steps to getting the most out of every meeting"},"content":{"rendered":"
<\/a>meetings can be hard to get. don’t waste them.<\/strong><\/p>\n by ty hendrickson<\/i><\/p>\n every single day you are selling. it could be an idea, a product, an action or even selling yourself. it\u2019s easy to agree that, yes, you are always selling something.<\/p>\n more: <\/b>build the practice you want in 4 steps<\/a> | get goal-ready for 2021<\/a> | three w\u2019s for networking the right way<\/a> | the cpa firm partner\u2019s role is changing<\/a> | the no. 1 reason accountants fail to build advisory practices<\/a> | 4 reasons to welcome rejection<\/a> however, you may not intentionally approach each one of your client meetings as a sales call. by spending three to four minutes preparing before each interaction and by working through the three steps below, you will find your clients agreeing with you and buying into your ideas and services. before you engage in a conversation with a client, make sure you know the goal of why you are meeting them. it is a simple one-liner of what you are trying to accomplish. an example may be something as simple as \u201cschedule a meeting for next month\u201d or \u201cask for a referral for our services.\u201d thinking about this first will help focus your conversations and give you a clear purpose during the meeting.<\/p>\n what is in it for them?<\/strong><\/p>\n always approach your conversation, thinking of why this should matter to your client. for example, if you are selling them an idea, why would it be in their best interest to listen and consider it? an excellent way to check and make sure you are doing this is to look at the \u201ci\u201d vs. \u201cyou\u201d ratio. when talking to them do you say \u201ci think it would be a good idea\u201d or do you position it as \u201cyou would benefit from this idea because of xy and z.\u201d take the time to look at things from your client\u2019s viewpoint and understand why this is important to them.<\/p>\n ask them to take action.<\/strong><\/p>\n if you don\u2019t know what you are trying to accomplish, and you don\u2019t know what is in it for your client, you won\u2019t get to the third and most crucial step, taking action. each one of your conversations should have a call to action for your client. what is a call of action? it can be as simple as asking them to schedule their next appointment or even asking to buy additional services. the third and final step is the most important because if you don\u2019t have an explicit action for your client to take, your client won\u2019t know what\u2019s next.<\/p>\n these three quick steps may take a few extra minutes before each meeting, but the results will be significant.\u00a0if you are clear with your intentions, you will save time and have more success in your daily interactions with clients and prospects.<\/p>\n","protected":false},"excerpt":{"rendered":" meetings can be hard to get. don’t waste them.<\/strong>
\nexclusively for pro members. <\/span><\/strong>log in here<\/a> or 2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n
\n
\nhave a clear understanding of what you are trying to accomplish.<\/strong><\/p>\n
\nby ty hendrickson<\/i><\/p>\n","protected":false},"author":3471,"featured_media":73589,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[1363,2271,3120,3002],"tags":[],"class_list":["post-80239","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-marketing","category-pro-member-exclusive","category-special"],"acf":[],"yoast_head":"\n