{"id":79005,"date":"2020-09-18t12:00:46","date_gmt":"2020-09-18t16:00:46","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=79005"},"modified":"2020-09-20t19:59:02","modified_gmt":"2020-09-20t23:59:02","slug":"make-your-news-releases-worth-reading","status":"publish","type":"post","link":"\/\/www.g005e.com\/2020\/09\/18\/make-your-news-releases-worth-reading\/","title":{"rendered":"make news, not noise"},"content":{"rendered":"<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-53781 size-medium\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/01\/couplereadingnews_adobestock_62323074-424x283.jpeg\" alt=\"\" width=\"424\" height=\"283\" \/>how to convince journalists to share your message.<br \/>\n<\/strong><\/p>\n<blockquote><p>\u201ceither write something worth reading or do something worth writing about.\u201d \u2013 benjamin franklin<\/p><\/blockquote>\n<p><i>by steven e. sacks<\/i><br \/>\n<a href=\"\/\/www.g005e.com\/shop\/ss20tnf\/\"><i>the new fundamentals<\/i><\/a><\/p>\n<p>we are constantly frustrated by how much email enters our inbox daily.<\/p>\n<blockquote><p><b>more: <\/b><a href=\"\/\/www.g005e.com\/2020\/09\/13\/have-a-real-life-conversation\/\">have a real-life conversation<\/a> | <a href=\"\/\/www.g005e.com\/2020\/09\/06\/exchanging-knowledge-has-no-downside\/\">exchanging knowledge has no downside<\/a> | <a href=\"\/\/www.g005e.com\/2020\/08\/02\/political-correctness-or-just-common-courtesy\/\">political correctness or just common courtesy?<\/a> | <a href=\"\/\/www.g005e.com\/2020\/07\/04\/how-firms-benefit-from-a-strong-internal-communication-culture\/\">syncing up for the covid era<\/a> | <a href=\"\/\/www.g005e.com\/2020\/06\/19\/why-mission-statements-matter\/\">profit is not a mission<\/a> | <a href=\"\/\/www.g005e.com\/2020\/05\/08\/confronting-leadership-not-such-a-bad-thing\/\">confronting leadership: not such a bad thing<\/a> | <a href=\"\/\/www.g005e.com\/2020\/04\/20\/opportunities-for-cpas-when-a-new-normal-arrives\/\">new opportunities for a \u2018new normal\u2019<\/a> | <a href=\"\/\/www.g005e.com\/2020\/04\/05\/is-trust-elusive\/\">is trust elusive?<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2020\/09\/18\/make-your-news-releases-worth-reading\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n<p>but think about reporters and editors; they will receive hundreds of news releases every day.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2020\/09\/18\/make-your-news-releases-worth-reading\/#more-79005\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'><ul class=\"socialwrap row\"><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2020%2f09%2f18%2fmake-your-news-releases-worth-reading%2f&amp;t=make+news%2c+not+noise'  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-300px 0px'   \/> <span class=\"head\">like this on facebook<\/span><\/a><\/li><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.linkedin.com\/'  href='http:\/\/www.linkedin.com\/sharearticle?mini=true&amp;url=https%3a%2f%2fwww.g005e.com%2f2020%2f09%2f18%2fmake-your-news-releases-worth-reading%2f&amp;title=make+news%2c+not+noise&amp;summary=how+to+convince+journalists+to+share+your+message.%0d%0a%0d%0a%e2%80%9ceither+write+something+worth+reading+or+do+something+worth+writing+about.%e2%80%9d+%e2%80%93+benjamin+franklin%0d%0aby+steven+e.+sacks%0d%0athe+new+fundamentals%0d%0a%0d%0awe+are+constantly+frustrated+by+how+much+email+enters+our+inbox+daily.%0d%0amore%3a+have+a+real-life+conversation+%7c+exchangin'  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='linkedin'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-850px 0px'   \/> <span class=\"head\">share on linkedin<\/span><\/a><\/li><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/twitter.com\/'  href=\"http:\/\/twitter.com\/share?url=https%3a%2f%2fwww.g005e.com%2f2020%2f09%2f18%2fmake-your-news-releases-worth-reading%2f&amp;text=%23cpa+link%3a++-+ via+%40cpa_trendlines\"  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='twitter'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-1625px 0px'   \/> <span class=\"head\">tweet this item<\/span><\/a><\/li><li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20make%20news,%20not%20noise&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\r\n\r\n\r\n\r\n%20%20\/\/www.g005e.com\/2020\/09\/18\/make-your-news-releases-worth-reading\/\" title=\"email this: make news, not noise \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li><\/ul><div class=\"clean\"><\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-53781 size-medium\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/01\/couplereadingnews_adobestock_62323074-424x283.jpeg\" alt=\"\" width=\"424\" height=\"283\" \/>how to convince journalists to share your message.<br \/>\n<\/strong><\/p>\n<blockquote>\n<p>\u201ceither write something worth reading or do something worth writing about.\u201d \u2013 benjamin franklin<\/p>\n<\/blockquote>\n<p><i>by steven e. sacks<\/i><br \/>\n<a href=\"\/\/www.g005e.com\/shop\/ss20tnf\/\"><i>the new fundamentals<\/i><\/a><\/p>\n<p>we are constantly frustrated by how much email enters our inbox daily.<\/p>\n<blockquote>\n<p><b>more: <\/b><a href=\"\/\/www.g005e.com\/2020\/09\/13\/have-a-real-life-conversation\/\">have a real-life conversation<\/a> | <a href=\"\/\/www.g005e.com\/2020\/09\/06\/exchanging-knowledge-has-no-downside\/\">exchanging knowledge has no downside<\/a> | <a href=\"\/\/www.g005e.com\/2020\/08\/02\/political-correctness-or-just-common-courtesy\/\">political correctness or just common courtesy?<\/a> | <a href=\"\/\/www.g005e.com\/2020\/07\/04\/how-firms-benefit-from-a-strong-internal-communication-culture\/\">syncing up for the covid era<\/a> | <a href=\"\/\/www.g005e.com\/2020\/06\/19\/why-mission-statements-matter\/\">profit is not a mission<\/a> | <a href=\"\/\/www.g005e.com\/2020\/05\/08\/confronting-leadership-not-such-a-bad-thing\/\">confronting leadership: not such a bad thing<\/a> | <a href=\"\/\/www.g005e.com\/2020\/04\/20\/opportunities-for-cpas-when-a-new-normal-arrives\/\">new opportunities for a \u2018new normal\u2019<\/a> | <a href=\"\/\/www.g005e.com\/2020\/04\/05\/is-trust-elusive\/\">is trust elusive?<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2020\/09\/18\/make-your-news-releases-worth-reading\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">2022世界杯足球排名 today<\/a>.<\/span><\/p>\n<\/blockquote>\n<p>but think about reporters and editors; they will receive hundreds of news releases every day.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2020\/09\/18\/make-your-news-releases-worth-reading\/#more-79005\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'>\n<ul class=\"socialwrap row\">\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  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noise \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li>\n<\/ul>\n<div class=\"clean\"><\/div>\n<\/p>\n<\/div>\n","protected":false},"author":1892,"featured_media":50100,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[1363,1908,3120,3002],"tags":[],"class_list":["post-79005","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-management","category-pro-member-exclusive","category-special","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>make news, not noise - 卡塔尔世界杯常规比赛时间<\/title>\n<meta name=\"description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/\/www.g005e.com\/2020\/09\/18\/make-your-news-releases-worth-reading\/\" \/>\n<meta property=\"og:locale\" content=\"en_us\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"make news, not noise - 卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"og:description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta property=\"og:url\" content=\"\/\/www.g005e.com\/2020\/09\/18\/make-your-news-releases-worth-reading\/\" \/>\n<meta property=\"og:site_name\" content=\"卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"article:publisher\" 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