{"id":72739,"date":"2020-04-05t12:00:17","date_gmt":"2020-04-05t16:00:17","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=72739"},"modified":"2020-04-10t03:49:52","modified_gmt":"2020-04-10t07:49:52","slug":"is-trust-elusive","status":"publish","type":"post","link":"\/\/www.g005e.com\/2020\/04\/05\/is-trust-elusive\/","title":{"rendered":"is trust elusive?"},"content":{"rendered":"

\"businessman<\/a>the behavior of the partner group affects every staff level.<\/strong><\/p>\n

by steven e. sacks<\/i><\/p>\n

government, the media and business. three of the many sectors where there is a dearth of trust. we continue to slide down that slippery slope each day.<\/p>\n

more: <\/b>influence, don\u2019t manipulate<\/a> | fake it \u2018til you make it: an ultimate goal?<\/a> | 4 ways to boost job satisfaction<\/a> | have you gauged your staff\u2019s enthusiasm?<\/a> | why knowledge maintenance is key<\/a> | retention starts with the hiring interview<\/a>
\n\"goprocpa.com\"exclusively for pro members. <\/span><\/strong>log in here<\/a> or 2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n

pick up your iphone, tablet, laptop and yes, a newspaper to realize the compass on morality has a broken spring. north is south. east is west. up is down. light is dark. if it\u2019s legal, it\u2019s moral. nothing is described as it really is.
\n
\ntake cnn\u2019s commercial begun in 2017, \u201cthis is an apple.\u201d its public service announcement is a metaphor about the concerted effort by opposing forces bent on continually brainwashing us. do we really need to have an elementary school-level lesson on the meaning of truth? at this stage, do even the unwashed masses need this to be taught?<\/p>\n

the concept of trust and its pilot, truth, is being fought in an echo chamber. it\u2019s not just what we see on television or read on the internet. the fight takes place in boardrooms, university campuses, silicon valley and the workplace. in fact, no sector is really immune from the corrosion of trust.<\/p>\n

\u201che who does not trust enough, will not be trusted.\u201d \u2013 lao tzu<\/p><\/blockquote>\n

it didn\u2019t just happen overnight<\/strong><\/p>\n

the breakdown of trust is not something that has happened since the 2016 campaign; it is the continuation of what has always been. think of those lies that have made a deep impact \u2013 loss of life, wealth or image \u2013 that have been memorialized:<\/p>\n

\u201cwe found weapons of mass destruction. we found biological laboratories.\u201d<\/p>\n

\u201ccigarette smoking is no more addictive than coffee, tea or twinkies.\u201d<\/p>\n

\u201ci won the popular vote if you deduct the millions of people who voted illegally.\u201d<\/p>\n

\u201cthe tax cuts will help the middle class.\u201d<\/p>\n

\u201ci did not have sexual relations with that woman.\u201d<\/p>\n

\u201cwe did not, i repeat, did not trade weapons or anything else for hostages, nor will we.”<\/p>\n

\u201cwhen i fully realized what had happened this morning, i immediately contacted the police.\u201d<\/p>\n

these are a blip on a 30-plus-year timeline. playing with truth goes back much further. when there was a meltdown at the chernobyl nuclear plant in russia, the then-soviet leader mikhail gorbachev announced that everything was under control and \u201cthe worst is behind us.\u201d like the aftereffects from the atomic bomb dropped on hiroshima at the end of the second world war, the fallout from the plant\u2019s meltdown is still impacting people today. our 22nd and 24th president, grover cleveland, lied to the public about going on vacation and having emergency dental service. in reality, he had been whisked away to some unidentified location to be treated for oral cancer. and to take this thesis even further, julius caesar exaggerated his exploits in the gallic wars, explaining that his annexation of gaul was simply a defensive measure.<\/p>\n

sometimes you can get away with a lie; most times you can\u2019t. with the advent of the internet, it is exponentially more difficult. the truth is the truth, no matter; it matters not that we are talked at\u00a0rather than\u00a0spoken to\u00a0by pundits or others whose political positions are not in alignment with ours.<\/p>\n

in a cpa firm, the behavior of the partner group affects every staff level. how trust and truth are demonstrated will impact the amount of partner influence. acceptable behaviors can lead to greater growth, profits and increased morale, which means a more productive workforce and a greater staff commitment.<\/p>\n

what exactly is trust?<\/strong><\/p>\n

by brief definition, trust is the belief in the reliability of someone or something. from a standpoint of the real world, it means to do what is right, produce what is promised and behave in a consistent manner, no matter what the circumstances are.<\/p>\n

trust implies being reliable and dependable. take your car. you trust that it will perform well on a consistent basis regardless of the weather. or the ladder you climb to clean leaves from the gutter. you know it will be sturdy to hold your weight. both the car and ladder earned your trust because of their consistency.<\/p>\n

trust is as intangible as it is hard to identify. look at all the legitimate polls: gallup, harris, marist, monmouth university polling institute, etc. they indicate a lower level of confidence in most major institutions, whether we are talking about corporations, government, banks, media, universities and even organized religion. it is difficult to thrive in a climate of suspicion. businesses or individuals that ignore this trend may decide to engage in questionable behavior in hopes of capturing the trust of certain segments of our society.<\/p>\n

as such, trust will be doled out in pieces over time. a public that has (rightfully) a jaundiced view of both our institutions and their leaders will demand immediate, actual and perpetual truth in order to begin to trust. it requires a trickle-down effect (i am not referring the 2018 tax act). if the tone at the top \u2013 a government, newscast, ceo, cpa firm managing partner, etc. \u2013 does not speak the truth, then no one is to be trusted.<\/p>\n

in a country whose economy is the largest of all the major industrial countries, nothing more than trust will drive profits. this is part of our dna, yet this trust is squandered time and time again.<\/p>\n

it all comes down to character<\/strong><\/p>\n

out of all the possible components that comprise trust,\u00a0character <\/strong>ranks number one. character is something we look to in other people, yet it is also a tool we can use to gauge our own behavior. fundamentally, we can ask ourselves: \u201cis this the right thing to do?\u201d or \u201cdo my actions reflect positively on those people i am responsible for?\u201d just taking a few seconds to run it through an internal filter may help to avoid a questionable act or statement.<\/p>\n

we can also use an external filter; a mental survey of questions to apply to others. some of the questions may include:<\/p>\n