{"id":5964,"date":"2010-07-10t06:04:06","date_gmt":"2010-07-10t10:04:06","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=5964"},"modified":"2024-11-19t21:35:43","modified_gmt":"2024-11-20t02:35:43","slug":"sales-tip-questioning-and-listening-are-two-sides-of-the-same-coin","status":"publish","type":"post","link":"\/\/www.g005e.com\/2010\/07\/10\/sales-tip-questioning-and-listening-are-two-sides-of-the-same-coin\/","title":{"rendered":"sales tip: questioning and listening are two sides of the same coin"},"content":{"rendered":"
six hints for asking effective questions.<\/strong><\/p>\n the franklin covey coaching group, renowned for “seek first to understand, then to be understood” advice, says effective questioning is an essential skill in business development.<\/p>\n “your goal is maximum, mutual understanding,” the company says, and adds these six tips:<\/p>\n 1. set expectations, ask permission to ask questions.<\/strong><\/p>\n “john, if it would be okay with you, i’d like to ask some questions to make sure i understand what you really want to achieve. i’ll give you plenty of opportunity to ask me questions about how we might help you. then we can make a mutual decision as to what, if any, next steps we should take. would that be okay?”<\/p>\n 2. make sure there is enough time and the timing is right.<\/strong><\/p>\n “i know we scheduled an hour for this appointment and we started 20 minutes later than we thought. do we still have an hour? or, is this still a good time for us to talk?”<\/p>\n 3. ask one question at a time; wait for the answer.<\/strong><\/p>\n note that when people break eye contact, they are often searching for the answer to your question. let them find it! bad examples of this technique:<\/p>\n 4. reward their response, then ask your next question.<\/strong><\/p>\n people usually do more of what they are rewarded for. letting people know (verbally or non-verbally) that they are providing useful information elicits an easier flow of information.<\/p>\n 5. be cautious of leading questions (questions designed to get agreement, not information or understanding).<\/strong><\/p>\n examples of leading questions:<\/p>\n 6. ask \u201chow\u201d or \u201cwhat\u201d rather than \u201cwhy.\u201d<\/strong><\/p>\n replace \u201cwhy is that important to you?\u201d with:<\/p>\n \u201cwhy\u201d is a great word for the purpose it serves. it tends to evoke responses of defense, justification, concept, or philosophy. if we do not want people to defend or justify, and if we want them to be more experiential in their response, \u201chow\u201d or \u201cwhat\u201d may serve us better.<\/p>\n via sales performance group<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":" six hints for asking effective questions. the franklin covey coaching group, renowned for “seek first to understand, then to be understood” advice, says effective questioning is an essential skill in business development. “your goal is maximum, mutual understanding,” the company … continued<\/a><\/p>\n","protected":false},"author":17,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2254,5],"tags":[79,216],"class_list":["post-5964","post","type-post","status-publish","format-standard","hentry","category-growth","category-outlook","tag-marketing","tag-sales"],"acf":[],"yoast_head":"\n\n
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