{"id":56565,"date":"2018-12-08t12:00:23","date_gmt":"2018-12-08t17:00:23","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=56565"},"modified":"2018-12-16t16:17:50","modified_gmt":"2018-12-16t21:17:50","slug":"6-secrets-to-getting-great-testimonials","status":"publish","type":"post","link":"\/\/www.g005e.com\/2018\/12\/08\/6-secrets-to-getting-great-testimonials\/","title":{"rendered":"6 secrets to getting great testimonials"},"content":{"rendered":"
<\/a>spread the word about your successes. by michael rozbruch, cpa<\/i> when marketing your services, obviously credibility is critical to your success. this includes number of years in business, number of clients served, etc.<\/p>\n more:<\/b> 9 secrets to getting irs penalties removed<\/a> | social media\u2019s place in your marketing strategy<\/a> | kpis that accounting firms don\u2019t measure but should<\/a> | 10 tips for maximizing referrals<\/a> however, \u201cbelievability\u201d is even more important than \u201ccredibility.\u201d the facts about your business, proprietary systems\/methods, and cases resolved, years in business and so on are important, but not nearly as persuasive as what clients have to say about their real-life experiences with you, benefits realized and skepticism erased.
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