{"id":54202,"date":"2018-05-04t10:00:05","date_gmt":"2018-05-04t14:00:05","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=54202"},"modified":"2018-05-10t08:50:07","modified_gmt":"2018-05-10t12:50:07","slug":"make-direct-mail-work","status":"publish","type":"post","link":"\/\/www.g005e.com\/2018\/05\/04\/make-direct-mail-work\/","title":{"rendered":"make direct mail work for you"},"content":{"rendered":"

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by sandi leyva<\/i>
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the complete guide to marketing for tax & accounting firms<\/i><\/a><\/p>\n

one of the first things a new business owner asks me about is direct mail. i don\u2019t know why so many people go there first, but they do.<\/p>\n

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twenty years ago, the response rate\u00a0for direct mail was pretty good. out of every 100 pieces you sent, you would get three responses back. it didn\u2019t matter how bad you were at direct mail.
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read more →<\/a><\/p>\n