{"id":52974,"date":"2017-11-06t05:00:19","date_gmt":"2017-11-06t10:00:19","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=52974"},"modified":"2017-12-15t08:39:03","modified_gmt":"2017-12-15t13:39:03","slug":"changing-accountants-2-true-tales","status":"publish","type":"post","link":"\/\/www.g005e.com\/2017\/11\/06\/changing-accountants-2-true-tales\/","title":{"rendered":"changing accountants: 2 true tales"},"content":{"rendered":"<p><strong><a href=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/11\/twomenwhiteboard_adobestock_98659856.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-53186\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/11\/twomenwhiteboard_adobestock_98659856-424x283.jpeg\" alt=\"two men at whiteboard\" width=\"424\" height=\"283\" \/><\/a>you have expertise. use it.<\/strong><\/p>\n<p><i>by rob nixon<\/i><\/p>\n<p>if you ask the right questions in the right order you will find out what your clients really need \u2013 not what they want.<\/p>\n<blockquote><p><b>more on strategy: <\/b><a href=\"\/\/www.g005e.com\/2017\/10\/30\/define-client-wants-vs-needs\/\">define client wants vs. needs<\/a> | <a href=\"\/\/www.g005e.com\/2017\/10\/23\/they-should-all-be-a-class-clients\/\">they should all be \u2018a class\u2019 clients<\/a> | <a href=\"\/\/www.g005e.com\/2017\/09\/25\/accountants-last-trusted-advisors\/\">accountants are the last trusted advisors<\/a> | <a href=\"\/\/www.g005e.com\/2017\/07\/10\/do-your-clients-want-more\/\">do your clients want more?<\/a> | <a href=\"\/\/www.g005e.com\/2017\/03\/27\/sales-confidence-game\/\">sales is about trust<\/a> | <a href=\"\/\/www.g005e.com\/2016\/08\/22\/offshoring-shaking-accounting\/\">how offshoring is shaking up accounting<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2017\/11\/06\/changing-accountants-2-true-tales\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener\">2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n<p>not doing so is doing your clients a complete disservice.<br \/>\n <a href=\"\/\/www.g005e.com\/2017\/11\/06\/changing-accountants-2-true-tales\/#more-52974\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'><ul class=\"socialwrap row\"><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  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height=\"283\" \/><\/a>you have expertise. use it.<\/strong><\/p>\n<p><i>by rob nixon<\/i><\/p>\n<p>if you ask the right questions in the right order you will find out what your clients really need \u2013 not what they want.<\/p>\n<blockquote>\n<p><b>more on strategy: <\/b><a href=\"\/\/www.g005e.com\/2017\/10\/30\/define-client-wants-vs-needs\/\">define client wants vs. needs<\/a> | <a href=\"\/\/www.g005e.com\/2017\/10\/23\/they-should-all-be-a-class-clients\/\">they should all be \u2018a class\u2019 clients<\/a> | <a href=\"\/\/www.g005e.com\/2017\/09\/25\/accountants-last-trusted-advisors\/\">accountants are the last trusted advisors<\/a> | <a href=\"\/\/www.g005e.com\/2017\/07\/10\/do-your-clients-want-more\/\">do your clients want more?<\/a> | <a href=\"\/\/www.g005e.com\/2017\/03\/27\/sales-confidence-game\/\">sales is about trust<\/a> | <a href=\"\/\/www.g005e.com\/2016\/08\/22\/offshoring-shaking-accounting\/\">how offshoring is shaking up accounting<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2017\/11\/06\/changing-accountants-2-true-tales\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener\">2022世界杯足球排名 today<\/a>.<\/span><\/p>\n<\/blockquote>\n<p>not doing so is doing your clients a complete disservice.<br \/>\n <a href=\"\/\/www.g005e.com\/2017\/11\/06\/changing-accountants-2-true-tales\/#more-52974\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'>\n<ul 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https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>changing accountants: 2 true tales - 卡塔尔世界杯常规比赛时间<\/title>\n<meta name=\"description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/\/www.g005e.com\/2017\/11\/06\/changing-accountants-2-true-tales\/\" \/>\n<meta property=\"og:locale\" content=\"en_us\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"changing accountants: 2 true tales - 卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"og:description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta property=\"og:url\" content=\"\/\/www.g005e.com\/2017\/11\/06\/changing-accountants-2-true-tales\/\" \/>\n<meta property=\"og:site_name\" content=\"卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"article:publisher\" 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