{"id":52972,"date":"2017-10-30t05:00:34","date_gmt":"2017-10-30t09:00:34","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=52972"},"modified":"2017-11-28t10:58:32","modified_gmt":"2017-11-28t15:58:32","slug":"define-client-wants-vs-needs","status":"publish","type":"post","link":"\/\/www.g005e.com\/2017\/10\/30\/define-client-wants-vs-needs\/","title":{"rendered":"define client wants vs. needs"},"content":{"rendered":"
<\/a>build looking for opportunity into every job.<\/strong><\/p>\n by rob nixon<\/i><\/p>\n why do clients come to you from another firm? okay, i know you are good and the best accountant around but really \u2013 why?<\/p>\n more on strategy: <\/b>they should all be \u2018a class\u2019 clients<\/a> | your clients on your terms<\/a> | how much should partners make?<\/a> | be a history maker<\/a> | experience doesn\u2019t mean what you think it does<\/a> | why \u2018steady as she goes\u2019 isn\u2019t enough<\/a> | the final critical traits: how do your tires look?<\/a> | how to calculate a value price<\/a> do you ask every client why they left the other firm and chose you? probably not. when it all boils down, clients leave one firm for another for just two reasons:
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