{"id":52281,"date":"2017-07-05t05:01:58","date_gmt":"2017-07-05t09:01:58","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=52281"},"modified":"2018-07-26t07:13:06","modified_gmt":"2018-07-26t11:13:06","slug":"shift-production-marketing-orientation","status":"publish","type":"post","link":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/","title":{"rendered":"the 12-step plan for embracing a growth mindset"},"content":{"rendered":"

\"stack<\/a>when the ‘production’ mindset\u00a0fails.
\n<\/strong><\/p>\n

by august j. aquila
\nprice it right<\/a><\/i><\/p>\n

there is no quick way to change from a production orientation to a marketing orientation.<\/p>\n

more:<\/b> 4 ways a production orientation can harm a firm<\/a> | why choose a marketplace orientation?<\/a> | why value pricing?<\/a> | solving underperforming or dysfunctional partners<\/a> | the 3 types of partners you need<\/a> | how mps can make a real difference<\/a>
\n\"goprocpa.com\"exclusively for pro members. <\/span><\/strong>log in here<\/a> or 2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n

firm leaders need to embrace this new orientation and reward partners accordingly. to help you evaluate your firm see the table below.
\n
\n\"chart<\/a><\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

(the above chart is based on one originally developed by robert j. listman, marketing accounting services<\/em>, homewood, illinois: dow-jones-irwin, 1988, p. 22.)<\/h6>\n

 <\/p>\n

this table is important because too many firms think that they are marketing-oriented when in reality they are product- or sales-oriented. you should look at each of the above functions and determine how you really<\/strong> feel about them and how well you execute them in your daily business life.<\/p>\n

it will be a slow process because you are really changing the culture and individual attitudes in the firm. the following is a tested way that will help you make the change in your firm.<\/p>\n

the most logical and important way to reduce a firm\u2019s dependence on billable hours is to change the way fees are determined and partners are compensated. it is important to remember that when you calculate fees on the basis of how many hours go into a particular engagement, you are ignoring all external influences on the pricing equation. and unless you change the way that you are going to compensate partners and staff, not much will really change.<\/p>\n

to find out how marketing-oriented your firm and its pricing strategies really are, complete the questionnaire below. similar to a balance sheet, your answers will give you a snapshot of where you are today. your goal is to lay out a plan to get you to where you want to be tomorrow.<\/p>\n

a self-analysis exercise<\/strong><\/h3>\n

1 \u2013 from your point of view, how would you describe your firm’s image?<\/p>\n

 <\/p>\n

2\u00a0\u2013\u00a0how would individuals outside of the firm, such as your clients, referral sources, and centers of influence, describe your firm?<\/p>\n

 <\/p>\n

3\u00a0\u2013 what are the unique characteristics of your firm?<\/p>\n

 <\/p>\n

4\u00a0\u2013 what marketing activities does the firm use to acquaint prospective clients and clients with the value of a service or benefits of employing the firm?<\/p>\n

 <\/p>\n

5\u00a0\u2013 how much time do you spend assessing the needs of clients?<\/p>\n

 <\/p>\n

6\u00a0\u2013 how do you determine future growth areas?<\/p>\n

 <\/p>\n

7\u00a0\u2013 how do you monitor client satisfaction?<\/p>\n

 <\/p>\n

8\u00a0\u2013 what leadership training do you provide to your staff and fellow partners?<\/p>\n

 <\/p>\n

9\u00a0\u2013 which of your services merit a premium billing?<\/p>\n

 <\/p>\n

 <\/p>\n

10 \u2013 what percentage of your firm’s business falls under these services?<\/p>\n

 <\/p>\n

11 \u2013 what has been the demand for your various types of services?is partner and staff compensation tied to the achievement of the firm\u2019s strategic and growth plans?<\/p>\n

 <\/p>\n

12 \u2013\u00a0is partner and staff compensation tied to the achievement of the firm\u2019s strategic and growth plans?<\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

plus 12 questions to help see where your firm is now.<\/strong>
\nby august aquila<\/em><\/p>\n","protected":false},"author":1331,"featured_media":49056,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2254,3120],"tags":[],"class_list":["post-52281","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-growth","category-pro-member-exclusive"],"acf":[],"yoast_head":"\nthe 12-step plan for embracing a growth mindset - 卡塔尔世界杯常规比赛时间<\/title>\n<meta name=\"description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/\" \/>\n<meta property=\"og:locale\" content=\"en_us\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"the 12-step plan for embracing a growth mindset - 卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"og:description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta property=\"og:url\" content=\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/\" \/>\n<meta property=\"og:site_name\" content=\"卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cpatrendlines\" \/>\n<meta property=\"article:published_time\" content=\"2017-07-05t09:01:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-07-26t11:13:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/05\/aquila-2016.png\" \/>\n\t<meta property=\"og:image:width\" content=\"238\" \/>\n\t<meta property=\"og:image:height\" content=\"270\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"august j. aquila\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cpa_trendlines\" \/>\n<meta name=\"twitter:site\" content=\"@cpa_trendlines\" \/>\n<meta name=\"twitter:label1\" content=\"written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"august j. aquila\" \/>\n\t<meta name=\"twitter:label2\" content=\"est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"article\",\"@id\":\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#article\",\"ispartof\":{\"@id\":\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/\"},\"author\":{\"name\":\"august j. aquila\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/person\/485fcededb7759aeecad5d24ea9c70a8\"},\"headline\":\"the 12-step plan for embracing a growth mindset\",\"datepublished\":\"2017-07-05t09:01:58+00:00\",\"datemodified\":\"2018-07-26t11:13:06+00:00\",\"mainentityofpage\":{\"@id\":\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/\"},\"wordcount\":552,\"commentcount\":0,\"publisher\":{\"@id\":\"\/\/www.g005e.com\/#organization\"},\"image\":{\"@id\":\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#primaryimage\"},\"thumbnailurl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/05\/aquila-2016.png\",\"articlesection\":[\"growth strategies\",\"pro member exclusive\"],\"inlanguage\":\"en-us\",\"potentialaction\":[{\"@type\":\"commentaction\",\"name\":\"comment\",\"target\":[\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#respond\"]}]},{\"@type\":\"webpage\",\"@id\":\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/\",\"url\":\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/\",\"name\":\"the 12-step plan for embracing a growth mindset - 卡塔尔世界杯常规比赛时间\",\"ispartof\":{\"@id\":\"\/\/www.g005e.com\/#website\"},\"primaryimageofpage\":{\"@id\":\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#primaryimage\"},\"image\":{\"@id\":\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#primaryimage\"},\"thumbnailurl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/05\/aquila-2016.png\",\"datepublished\":\"2017-07-05t09:01:58+00:00\",\"datemodified\":\"2018-07-26t11:13:06+00:00\",\"description\":\"actionable intelligence for tax, accounting, and financial professionals\",\"breadcrumb\":{\"@id\":\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#breadcrumb\"},\"inlanguage\":\"en-us\",\"potentialaction\":[{\"@type\":\"readaction\",\"target\":[\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/\"]}]},{\"@type\":\"imageobject\",\"inlanguage\":\"en-us\",\"@id\":\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#primaryimage\",\"url\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/05\/aquila-2016.png\",\"contenturl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/05\/aquila-2016.png\",\"width\":238,\"height\":270,\"caption\":\"aquila\"},{\"@type\":\"breadcrumblist\",\"@id\":\"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#breadcrumb\",\"itemlistelement\":[{\"@type\":\"listitem\",\"position\":1,\"name\":\"home\",\"item\":\"\/\/www.g005e.com\/\"},{\"@type\":\"listitem\",\"position\":2,\"name\":\"growth strategies\",\"item\":\"\/\/www.g005e.com\/category\/growth\/\"},{\"@type\":\"listitem\",\"position\":3,\"name\":\"the 12-step plan for embracing a growth mindset\"}]},{\"@type\":\"website\",\"@id\":\"\/\/www.g005e.com\/#website\",\"url\":\"\/\/www.g005e.com\/\",\"name\":\"卡塔尔世界杯常规比赛时间\",\"description\":\"actionable intelligence for the tax, accounting and finance community\",\"publisher\":{\"@id\":\"\/\/www.g005e.com\/#organization\"},\"potentialaction\":[{\"@type\":\"searchaction\",\"target\":{\"@type\":\"entrypoint\",\"urltemplate\":\"\/\/www.g005e.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"propertyvaluespecification\",\"valuerequired\":true,\"valuename\":\"search_term_string\"}}],\"inlanguage\":\"en-us\"},{\"@type\":\"organization\",\"@id\":\"\/\/www.g005e.com\/#organization\",\"name\":\"卡塔尔世界杯常规比赛时间 research\",\"alternatename\":\"cpatrendlines\",\"url\":\"\/\/www.g005e.com\/\",\"logo\":{\"@type\":\"imageobject\",\"inlanguage\":\"en-us\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg\",\"contenturl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg\",\"width\":1600,\"height\":350,\"caption\":\"卡塔尔世界杯常规比赛时间 research\"},\"image\":{\"@id\":\"\/\/www.g005e.com\/#\/schema\/logo\/image\/\"},\"sameas\":[\"https:\/\/www.facebook.com\/cpatrendlines\",\"https:\/\/x.com\/cpa_trendlines\",\"https:\/\/www.linkedin.com\/groups\/115382\/\",\"https:\/\/www.youtube.com\/cpatrendlines\"]},{\"@type\":\"person\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/person\/485fcededb7759aeecad5d24ea9c70a8\",\"name\":\"august j. aquila\",\"image\":{\"@type\":\"imageobject\",\"inlanguage\":\"en-us\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/person\/image\/\",\"url\":\"\/\/www.g005e.com\/wp-content\/uploads\/2024\/12\/aquila-headshot-e1733455780969-96x96.jpg\",\"contenturl\":\"\/\/www.g005e.com\/wp-content\/uploads\/2024\/12\/aquila-headshot-e1733455780969-96x96.jpg\",\"caption\":\"august j. aquila\"},\"description\":\"august j. aquila is an internationally known speaker, consultant and author and has held leading positions in the accounting profession for more than 25 years.\",\"url\":\"\/\/www.g005e.com\/author\/august-aquila\/\"}]}<\/script>\n<!-- \/ yoast seo plugin. -->","yoast_head_json":{"title":"the 12-step plan for embracing a growth mindset - 卡塔尔世界杯常规比赛时间","description":"actionable intelligence for tax, accounting, and financial professionals","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/","og_locale":"en_us","og_type":"article","og_title":"the 12-step plan for embracing a growth mindset - 卡塔尔世界杯常规比赛时间","og_description":"actionable intelligence for tax, accounting, and financial professionals","og_url":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/","og_site_name":"卡塔尔世界杯常规比赛时间","article_publisher":"https:\/\/www.facebook.com\/cpatrendlines","article_published_time":"2017-07-05t09:01:58+00:00","article_modified_time":"2018-07-26t11:13:06+00:00","og_image":[{"width":238,"height":270,"url":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/05\/aquila-2016.png","type":"image\/png"}],"author":"august j. aquila","twitter_card":"summary_large_image","twitter_creator":"@cpa_trendlines","twitter_site":"@cpa_trendlines","twitter_misc":{"written by":"august j. aquila","est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"article","@id":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#article","ispartof":{"@id":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/"},"author":{"name":"august j. aquila","@id":"\/\/www.g005e.com\/#\/schema\/person\/485fcededb7759aeecad5d24ea9c70a8"},"headline":"the 12-step plan for embracing a growth mindset","datepublished":"2017-07-05t09:01:58+00:00","datemodified":"2018-07-26t11:13:06+00:00","mainentityofpage":{"@id":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/"},"wordcount":552,"commentcount":0,"publisher":{"@id":"\/\/www.g005e.com\/#organization"},"image":{"@id":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#primaryimage"},"thumbnailurl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/05\/aquila-2016.png","articlesection":["growth strategies","pro member exclusive"],"inlanguage":"en-us","potentialaction":[{"@type":"commentaction","name":"comment","target":["\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#respond"]}]},{"@type":"webpage","@id":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/","url":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/","name":"the 12-step plan for embracing a growth mindset - 卡塔尔世界杯常规比赛时间","ispartof":{"@id":"\/\/www.g005e.com\/#website"},"primaryimageofpage":{"@id":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#primaryimage"},"image":{"@id":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#primaryimage"},"thumbnailurl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/05\/aquila-2016.png","datepublished":"2017-07-05t09:01:58+00:00","datemodified":"2018-07-26t11:13:06+00:00","description":"actionable intelligence for tax, accounting, and financial professionals","breadcrumb":{"@id":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#breadcrumb"},"inlanguage":"en-us","potentialaction":[{"@type":"readaction","target":["\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/"]}]},{"@type":"imageobject","inlanguage":"en-us","@id":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#primaryimage","url":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/05\/aquila-2016.png","contenturl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/05\/aquila-2016.png","width":238,"height":270,"caption":"aquila"},{"@type":"breadcrumblist","@id":"\/\/www.g005e.com\/2017\/07\/05\/shift-production-marketing-orientation\/#breadcrumb","itemlistelement":[{"@type":"listitem","position":1,"name":"home","item":"\/\/www.g005e.com\/"},{"@type":"listitem","position":2,"name":"growth strategies","item":"\/\/www.g005e.com\/category\/growth\/"},{"@type":"listitem","position":3,"name":"the 12-step plan for embracing a growth mindset"}]},{"@type":"website","@id":"\/\/www.g005e.com\/#website","url":"\/\/www.g005e.com\/","name":"卡塔尔世界杯常规比赛时间","description":"actionable intelligence for the tax, accounting and finance community","publisher":{"@id":"\/\/www.g005e.com\/#organization"},"potentialaction":[{"@type":"searchaction","target":{"@type":"entrypoint","urltemplate":"\/\/www.g005e.com\/?s={search_term_string}"},"query-input":{"@type":"propertyvaluespecification","valuerequired":true,"valuename":"search_term_string"}}],"inlanguage":"en-us"},{"@type":"organization","@id":"\/\/www.g005e.com\/#organization","name":"卡塔尔世界杯常规比赛时间 research","alternatename":"cpatrendlines","url":"\/\/www.g005e.com\/","logo":{"@type":"imageobject","inlanguage":"en-us","@id":"\/\/www.g005e.com\/#\/schema\/logo\/image\/","url":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg","contenturl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg","width":1600,"height":350,"caption":"卡塔尔世界杯常规比赛时间 research"},"image":{"@id":"\/\/www.g005e.com\/#\/schema\/logo\/image\/"},"sameas":["https:\/\/www.facebook.com\/cpatrendlines","https:\/\/x.com\/cpa_trendlines","https:\/\/www.linkedin.com\/groups\/115382\/","https:\/\/www.youtube.com\/cpatrendlines"]},{"@type":"person","@id":"\/\/www.g005e.com\/#\/schema\/person\/485fcededb7759aeecad5d24ea9c70a8","name":"august j. aquila","image":{"@type":"imageobject","inlanguage":"en-us","@id":"\/\/www.g005e.com\/#\/schema\/person\/image\/","url":"\/\/www.g005e.com\/wp-content\/uploads\/2024\/12\/aquila-headshot-e1733455780969-96x96.jpg","contenturl":"\/\/www.g005e.com\/wp-content\/uploads\/2024\/12\/aquila-headshot-e1733455780969-96x96.jpg","caption":"august j. aquila"},"description":"august j. aquila is an internationally known speaker, consultant and author and has held leading positions in the accounting profession for more than 25 years.","url":"\/\/www.g005e.com\/author\/august-aquila\/"}]}},"_links":{"self":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/posts\/52281","targethints":{"allow":["get"]}}],"collection":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/users\/1331"}],"replies":[{"embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/comments?post=52281"}],"version-history":[{"count":0,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/posts\/52281\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/media\/49056"}],"wp:attachment":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/media?parent=52281"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/categories?post=52281"},{"taxonomy":"post_tag","embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/tags?post=52281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}