{"id":51596,"date":"2017-03-25t10:00:31","date_gmt":"2017-03-25t14:00:31","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=51596"},"modified":"2017-03-29t07:36:04","modified_gmt":"2017-03-29t11:36:04","slug":"advertising-done-right","status":"publish","type":"post","link":"\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/","title":{"rendered":"advertising done right"},"content":{"rendered":"<p><strong><a href=\"\/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-2637\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients-260x300.jpg\" alt=\"\" width=\"260\" height=\"300\" srcset=\"\/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients-260x300.jpg 260w, \/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients-300x345.jpg 300w, \/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients-126x145.jpg 126w, \/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients-165x190.jpg 165w, \/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients.jpg 387w\" sizes=\"(max-width: 260px) 100vw, 260px\" \/><\/a>but remember there&#8217;s more to marketing.<\/strong><\/p>\n<p><i>by ed mendlowitz<\/i><br \/>\n<a href=\"\/\/www.g005e.com\/?s=mendlowitz&amp;s_cs=true\"><i>the 卡塔尔世界杯常规比赛时间 practice doctor<\/i><\/a><\/p>\n<p>i have not seen too many cpa ads that have generated revenue, but i\u2019ve seen enough to know that the right advertising program works and produces new clients.<\/p>\n<blockquote><p><b>more on marketing: <\/b><a href=\"\/\/www.g005e.com\/2017\/03\/18\/12-branding-tips\/\">12 branding tips<\/a> | <a href=\"\/\/www.g005e.com\/2017\/02\/25\/how-to-meet-referral-sources\/\">how to meet referral sources<\/a> | <a href=\"\/\/www.g005e.com\/2017\/02\/18\/how-to-sell-bundled-tax-services\/\">how to sell bundled tax services<\/a> | <a href=\"\/\/www.g005e.com\/2017\/01\/21\/succession-planning\/\">7 questions for succession planning<\/a> | <a href=\"\/\/www.g005e.com\/2016\/12\/31\/15-points-buying-selling-business\/\">15 points to buying or selling a business<\/a> | <a href=\"\/\/www.g005e.com\/2016\/12\/10\/elder-care-assurance-services\/\">offering elder care assurance services<\/a> | <a href=\"\/\/www.g005e.com\/2016\/11\/19\/navigating-divorce-settlement\/\">9 questions to ask about divorce and taxes<\/a> | <a href=\"\/\/www.g005e.com\/2016\/10\/29\/investment-allocation-management\/\">guiding clients in investment allocation and management<\/a> | <a href=\"\/\/www.g005e.com\/2016\/09\/24\/how-and-why-to-offer\/\">how and why to offer estate planning<\/a> | <a href=\"\/\/www.g005e.com\/2016\/08\/13\/cpas-suited-financial-planning\/\">why cpas are suited to financial planning<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\">2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n<p>most of the cpa firm ads are announcements of their being there, goodwill ads, yellow page or internet site ads, or branding ads. advertisements should be designed to get business leads.<br \/>\n <a href=\"\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/#more-51596\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'><ul class=\"socialwrap row\"><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2017%2f03%2f25%2fadvertising-done-right%2f&amp;t=advertising+done+right'  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-300px 0px'   \/> <span class=\"head\">like this on facebook<\/span><\/a><\/li><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.linkedin.com\/'  href='http:\/\/www.linkedin.com\/sharearticle?mini=true&amp;url=https%3a%2f%2fwww.g005e.com%2f2017%2f03%2f25%2fadvertising-done-right%2f&amp;title=advertising+done+right&amp;summary=but+remember+there%27s+more+to+marketing.%0d%0a%0d%0aby+ed+mendlowitz%0d%0athe+cpa+trendlines+practice+doctor%0d%0a%0d%0ai+have+not+seen+too+many+cpa+ads+that+have+generated+revenue%2c+but+i%e2%80%99ve+seen+enough+to+know+that+the+right+advertising+program+works+and+produces+new+clients.%0d%0amore+on+marketing%3a+12+branding+tips+%7c+how+to+meet+referral+s'  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='linkedin'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-850px 0px'   \/> <span class=\"head\">share on linkedin<\/span><\/a><\/li><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/twitter.com\/'  href=\"http:\/\/twitter.com\/share?url=https%3a%2f%2fwww.g005e.com%2f2017%2f03%2f25%2fadvertising-done-right%2f&amp;text=%23cpa+link%3a++-+ via+%40cpa_trendlines\"  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='twitter'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-1625px 0px'   \/> <span class=\"head\">tweet this item<\/span><\/a><\/li><li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20advertising%20done%20right&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\r\n\r\n\r\n\r\n%20%20\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/\" title=\"email this: advertising done right \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li><\/ul><div class=\"clean\"><\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p><strong><a href=\"\/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-2637\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients-260x300.jpg\" alt=\"\" width=\"260\" height=\"300\" srcset=\"\/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients-260x300.jpg 260w, \/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients-300x345.jpg 300w, \/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients-126x145.jpg 126w, \/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients-165x190.jpg 165w, \/\/www.g005e.com\/wp-content\/uploads\/2009\/03\/busy-season-best-advice-clients.jpg 387w\" sizes=\"(max-width: 260px) 100vw, 260px\" \/><\/a>but remember there&#8217;s more to marketing.<\/strong><\/p>\n<p><i>by ed mendlowitz<\/i><br \/>\n<a href=\"\/\/www.g005e.com\/?s=mendlowitz&amp;s_cs=true\"><i>the 卡塔尔世界杯常规比赛时间 practice doctor<\/i><\/a><\/p>\n<p>i have not seen too many cpa ads that have generated revenue, but i\u2019ve seen enough to know that the right advertising program works and produces new clients.<\/p>\n<blockquote>\n<p><b>more on marketing: <\/b><a href=\"\/\/www.g005e.com\/2017\/03\/18\/12-branding-tips\/\">12 branding tips<\/a> | <a href=\"\/\/www.g005e.com\/2017\/02\/25\/how-to-meet-referral-sources\/\">how to meet referral sources<\/a> | <a href=\"\/\/www.g005e.com\/2017\/02\/18\/how-to-sell-bundled-tax-services\/\">how to sell bundled tax services<\/a> | <a href=\"\/\/www.g005e.com\/2017\/01\/21\/succession-planning\/\">7 questions for succession planning<\/a> | <a href=\"\/\/www.g005e.com\/2016\/12\/31\/15-points-buying-selling-business\/\">15 points to buying or selling a business<\/a> | <a href=\"\/\/www.g005e.com\/2016\/12\/10\/elder-care-assurance-services\/\">offering elder care assurance services<\/a> | <a href=\"\/\/www.g005e.com\/2016\/11\/19\/navigating-divorce-settlement\/\">9 questions to ask about divorce and taxes<\/a> | <a href=\"\/\/www.g005e.com\/2016\/10\/29\/investment-allocation-management\/\">guiding clients in investment allocation and management<\/a> | <a href=\"\/\/www.g005e.com\/2016\/09\/24\/how-and-why-to-offer\/\">how and why to offer estate planning<\/a> | <a href=\"\/\/www.g005e.com\/2016\/08\/13\/cpas-suited-financial-planning\/\">why cpas are suited to financial planning<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\">2022世界杯足球排名 today<\/a>.<\/span><\/p>\n<\/blockquote>\n<p>most of the cpa firm ads are announcements of their being there, goodwill ads, yellow page or internet site ads, or branding ads. advertisements should be designed to get business leads.<br \/>\n <a href=\"\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/#more-51596\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'>\n<ul class=\"socialwrap row\">\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2017%2f03%2f25%2fadvertising-done-right%2f&amp;t=advertising+done+right'  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-300px 0px'   \/> <span class=\"head\">like this on facebook<\/span><\/a><\/li>\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.linkedin.com\/'  href='http:\/\/www.linkedin.com\/sharearticle?mini=true&amp;url=https%3a%2f%2fwww.g005e.com%2f2017%2f03%2f25%2fadvertising-done-right%2f&amp;title=advertising+done+right&amp;summary=but+remember+there%27s+more+to+marketing.%0d%0a%0d%0aby+ed+mendlowitz%0d%0athe+cpa+trendlines+practice+doctor%0d%0a%0d%0ai+have+not+seen+too+many+cpa+ads+that+have+generated+revenue%2c+but+i%e2%80%99ve+seen+enough+to+know+that+the+right+advertising+program+works+and+produces+new+clients.%0d%0amore+on+marketing%3a+12+branding+tips+%7c+how+to+meet+referral+s'  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='linkedin'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-850px 0px'   \/> <span class=\"head\">share on linkedin<\/span><\/a><\/li>\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/twitter.com\/'  href=\"http:\/\/twitter.com\/share?url=https%3a%2f%2fwww.g005e.com%2f2017%2f03%2f25%2fadvertising-done-right%2f&amp;text=%23cpa+link%3a++-+ via+%40cpa_trendlines\"  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='twitter'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-1625px 0px'   \/> <span class=\"head\">tweet this item<\/span><\/a><\/li>\n<li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20advertising%20done%20right&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\n\n\n\n%20%20\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/\" title=\"email this: advertising done right \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li>\n<\/ul>\n<div class=\"clean\"><\/div>\n<\/p>\n<\/div>\n","protected":false},"author":1341,"featured_media":42262,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2271,3120],"tags":[],"class_list":["post-51596","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-pro-member-exclusive","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>advertising done right - 卡塔尔世界杯常规比赛时间<\/title>\n<meta name=\"description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/\" \/>\n<meta property=\"og:locale\" content=\"en_us\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"advertising done right - 卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"og:description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta property=\"og:url\" content=\"\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/\" \/>\n<meta property=\"og:site_name\" content=\"卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cpatrendlines\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-25t14:00:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-03-29t11:36:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/07\/mendlowitz1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"376\" \/>\n\t<meta property=\"og:image:height\" content=\"462\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"edward mendlowitz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cpa_trendlines\" \/>\n<meta name=\"twitter:site\" content=\"@cpa_trendlines\" \/>\n<meta name=\"twitter:label1\" content=\"written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"edward mendlowitz\" \/>\n\t<meta name=\"twitter:label2\" content=\"est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"article\",\"@id\":\"\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/#article\",\"ispartof\":{\"@id\":\"\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/\"},\"author\":{\"name\":\"edward mendlowitz\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/person\/6f22f2986bbbc616b6972625bc1803d8\"},\"headline\":\"advertising done right\",\"datepublished\":\"2017-03-25t14:00:31+00:00\",\"datemodified\":\"2017-03-29t11:36:04+00:00\",\"mainentityofpage\":{\"@id\":\"\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/\"},\"wordcount\":321,\"commentcount\":0,\"publisher\":{\"@id\":\"\/\/www.g005e.com\/#organization\"},\"image\":{\"@id\":\"\/\/www.g005e.com\/2017\/03\/25\/advertising-done-right\/#primaryimage\"},\"thumbnailurl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/07\/mendlowitz1.png\",\"articlesection\":[\"marketing &amp; 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