{"id":51171,"date":"2017-02-06t13:00:31","date_gmt":"2017-02-06t18:00:31","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=51171"},"modified":"2019-04-09t09:53:04","modified_gmt":"2019-04-09t13:53:04","slug":"marketing-must-sales","status":"publish","type":"post","link":"\/\/www.g005e.com\/2017\/02\/06\/marketing-must-sales\/","title":{"rendered":"marketing must be about sales"},"content":{"rendered":"<p><strong><a href=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/02\/manwomanhandshake_a-31783-634.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-51174\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/02\/manwomanhandshake_a-31783-634-424x318.jpg\" alt=\"businessman and businesswoman shaking hands in office hallway\" width=\"424\" height=\"318\" \/><\/a>&#8220;the message you need to be selling is social proof and the results i get when i use you.&#8221;<\/strong><\/p>\n<p><i>by rob nixon<\/i><\/p>\n<p>what\u2019s the point of having a great service offering, fantastic client results, great people and an inspiring vision if only you and your team know about it?<\/p>\n<blockquote><p><b>more on strategy:<\/b> <a href=\"\/\/www.g005e.com\/2017\/01\/30\/8-questions-product-creation\/\">8 questions for product creation<\/a> | <a href=\"\/\/www.g005e.com\/2017\/01\/23\/what-products-should-you-create\/\">what products should you create?<\/a> | <a href=\"\/\/www.g005e.com\/2017\/01\/02\/keep-watchful-eye-clients\/\">keep a watchful eye on clients<\/a> | <a href=\"\/\/www.g005e.com\/2016\/12\/12\/rewards-go-far-beyond-money\/\">rewards go far beyond money<\/a> | <a href=\"\/\/www.g005e.com\/2016\/11\/21\/people-still-needed-different-ways\/\">people still needed, but in different ways<\/a> | <a href=\"\/\/www.g005e.com\/2016\/10\/31\/dont-let-technology-make-dumber\/\">don\u2019t let technology make you dumber<\/a> | <a href=\"\/\/www.g005e.com\/2016\/10\/10\/goal-big-enough\/\">are your goals big enough?<\/a> | <a href=\"\/\/www.g005e.com\/2016\/09\/12\/compliance-is-a-commodity\/\">finding new opportunity in compliance services<\/a> | <a href=\"\/\/www.g005e.com\/2016\/08\/22\/offshoring-shaking-accounting\/\">how offshoring is shaking up accounting<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00\"><a style=\"color: #b79c00\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2017\/02\/06\/marketing-must-sales\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n<p>your business might be a finely tuned instrument but if it is not played in the orchestra then no one will hear it.<br \/>\n <a href=\"\/\/www.g005e.com\/2017\/02\/06\/marketing-must-sales\/#more-51171\" class=\"more-link\">read more &rarr;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong><a href=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/02\/manwomanhandshake_a-31783-634.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-51174\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/02\/manwomanhandshake_a-31783-634-424x318.jpg\" alt=\"businessman and businesswoman shaking hands in office hallway\" width=\"424\" height=\"318\" \/><\/a>&#8220;the message you need to be selling is social proof and the results i get when i use you.&#8221;<\/strong><\/p>\n<p><i>by rob nixon<\/i><\/p>\n<p>what\u2019s the point of having a great service offering, fantastic client results, great people and an inspiring vision if only you and your team know about it?<\/p>\n<blockquote>\n<p><b>more on strategy:<\/b> <a href=\"\/\/www.g005e.com\/2017\/01\/30\/8-questions-product-creation\/\">8 questions for product creation<\/a> | <a href=\"\/\/www.g005e.com\/2017\/01\/23\/what-products-should-you-create\/\">what products should you create?<\/a> | <a href=\"\/\/www.g005e.com\/2017\/01\/02\/keep-watchful-eye-clients\/\">keep a watchful eye on clients<\/a> | <a href=\"\/\/www.g005e.com\/2016\/12\/12\/rewards-go-far-beyond-money\/\">rewards go far beyond money<\/a> | <a href=\"\/\/www.g005e.com\/2016\/11\/21\/people-still-needed-different-ways\/\">people still needed, but in different ways<\/a> | <a href=\"\/\/www.g005e.com\/2016\/10\/31\/dont-let-technology-make-dumber\/\">don\u2019t let technology make you dumber<\/a> | <a href=\"\/\/www.g005e.com\/2016\/10\/10\/goal-big-enough\/\">are your goals big enough?<\/a> | <a href=\"\/\/www.g005e.com\/2016\/09\/12\/compliance-is-a-commodity\/\">finding new opportunity in compliance services<\/a> | <a href=\"\/\/www.g005e.com\/2016\/08\/22\/offshoring-shaking-accounting\/\">how offshoring is shaking up accounting<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00\"><a style=\"color: #b79c00\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2017\/02\/06\/marketing-must-sales\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">2022世界杯足球排名 today<\/a>.<\/span><\/p>\n<\/blockquote>\n<p>your business might be a finely tuned instrument but if it is not played in the orchestra then no one will hear it.<br \/>\n <a href=\"\/\/www.g005e.com\/2017\/02\/06\/marketing-must-sales\/#more-51171\" class=\"more-link\">read more &rarr;<\/a><\/p>\n","protected":false},"author":1840,"featured_media":49750,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[3120,3002,9],"tags":[79],"class_list":["post-51171","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pro-member-exclusive","category-special","category-strategy","tag-marketing","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v24.0 - 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