{"id":49886,"date":"2016-10-11t05:01:49","date_gmt":"2016-10-11t09:01:49","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=49886"},"modified":"2024-08-14t11:27:44","modified_gmt":"2024-08-14t15:27:44","slug":"the-role-of-rainmakers","status":"publish","type":"post","link":"\/\/www.g005e.com\/2016\/10\/11\/the-role-of-rainmakers\/","title":{"rendered":"the limitations of rainmakers"},"content":{"rendered":"

\"young<\/a>why marketing has to permeate the firm and the process.<\/strong><\/p>\n

by <\/i>bill reeb<\/i><\/a> and <\/i>dominic cingoranelli<\/i><\/a><\/p>\n

for most firms, new business comes in through referral. therefore, the bigger a partner\u2019s client base, the more likely that partner will bring in new business \u2013 which simply means that the more clients a partner knows, the more referrals that partner is likely to receive (not in percentage, but in raw numbers).<\/p>\n

more on performance management:<\/b> different roles for different partners<\/a> | dealing with a-d clients (you know who we mean)<\/a> | how small \u2018books\u2019 hurt firms<\/a> | why the partner agreement matters<\/a> | merging for the wrong reasons<\/a> | how to implement strategy, step by step<\/a> | accountability requires clear expectations<\/a> | how retirement issues affect succession planning<\/a> | how partner ratings factor into equity<\/a>
\n\"goprocpa.com\"exclusively for pro members. <\/span><\/strong>log in here<\/a> or 2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n

other drivers of referral success are long-standing service (seniority) and position in the firm (such being one of the named or senior partners). in these cases, there is an extended opportunity for referral simply because:
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