{"id":46160,"date":"2015-12-16t05:00:28","date_gmt":"2015-12-16t10:00:28","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=46160"},"modified":"2018-03-19t07:28:56","modified_gmt":"2018-03-19t11:28:56","slug":"step-3-winning-your-first-client","status":"publish","type":"post","link":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/","title":{"rendered":"how to win your first client"},"content":{"rendered":"

\"young<\/a>bonus checklist: 9 points to review before you meet with a potential client.<\/strong><\/p>\n

by martin bissett<\/span><\/i>
\nbusiness development on a budget<\/span><\/i><\/a><\/em><\/p>\n

winning your first client<\/em>\u00a0is also known by various other names, including closing the first sale<\/em> and winning the first deal<\/em>. no matter what it\u2019s called, it is one of the central principles you must follow as you begin the business development on a budget<\/strong> process.<\/p>\n

what does it mean?<\/p>\n

more on business development: <\/b>5 ways to make selling easier to swallow<\/a>\u00a0<\/span>|\u00a0<\/span>you\u2019re selling all the time<\/span><\/a><\/p><\/blockquote>\n

basically, it represents a mindset you must develop before you ever speak to a prospective new client. i developed the principle of winning your first client<\/em> in response to a common concern often raised by partners of accounting firms \u2013 one that holds them back from going after new business. it\u2019s the belief that they don\u2019t really have anything to offer above and beyond what an organization is receiving from its current accountant.
\n read more →<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\"young<\/a>bonus checklist: 9 points to review before you meet with a potential client.<\/strong><\/p>\n

by martin bissett<\/span><\/i>
\nbusiness development on a budget<\/span><\/i><\/a><\/em><\/p>\n

winning your first client<\/em>\u00a0is also known by various other names, including closing the first sale<\/em> and winning the first deal<\/em>. no matter what it\u2019s called, it is one of the central principles you must follow as you begin the business development on a budget<\/strong> process.<\/p>\n

what does it mean?<\/p>\n

\n

more on business development: <\/b>5 ways to make selling easier to swallow<\/a>\u00a0<\/span>|\u00a0<\/span>you\u2019re selling all the time<\/span><\/a><\/p>\n<\/blockquote>\n

basically, it represents a mindset you must develop before you ever speak to a prospective new client. i developed the principle of winning your first client<\/em> in response to a common concern often raised by partners of accounting firms \u2013 one that holds them back from going after new business. it\u2019s the belief that they don\u2019t really have anything to offer above and beyond what an organization is receiving from its current accountant.
\n read more →<\/a><\/p>\n","protected":false},"author":1343,"featured_media":46627,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2271,3120],"tags":[2398],"class_list":["post-46160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-pro-member-exclusive","tag-business-development","membership-content","access-restricted"],"acf":[],"yoast_head":"\nhow to win your first client - 卡塔尔世界杯常规比赛时间<\/title>\n<meta name=\"description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/\" \/>\n<meta property=\"og:locale\" content=\"en_us\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"how to win your first client - 卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"og:description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta property=\"og:url\" content=\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/\" \/>\n<meta property=\"og:site_name\" content=\"卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cpatrendlines\" \/>\n<meta property=\"article:published_time\" content=\"2015-12-16t10:00:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-03-19t11:28:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/12\/bissett-with-background.png\" \/>\n\t<meta property=\"og:image:width\" content=\"290\" \/>\n\t<meta property=\"og:image:height\" content=\"269\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"martin bissett\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cpa_trendlines\" \/>\n<meta name=\"twitter:site\" content=\"@cpa_trendlines\" \/>\n<meta name=\"twitter:label1\" content=\"written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"martin bissett\" \/>\n\t<meta name=\"twitter:label2\" content=\"est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"article\",\"@id\":\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#article\",\"ispartof\":{\"@id\":\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/\"},\"author\":{\"name\":\"martin bissett\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/person\/113d3dd6d936d6ebffbe048aa44177a1\"},\"headline\":\"how to win your first client\",\"datepublished\":\"2015-12-16t10:00:28+00:00\",\"datemodified\":\"2018-03-19t11:28:56+00:00\",\"mainentityofpage\":{\"@id\":\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/\"},\"wordcount\":640,\"commentcount\":0,\"publisher\":{\"@id\":\"\/\/www.g005e.com\/#organization\"},\"image\":{\"@id\":\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#primaryimage\"},\"thumbnailurl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/12\/bissett-with-background.png\",\"keywords\":[\"business development\"],\"articlesection\":[\"marketing & sales\",\"pro member exclusive\"],\"inlanguage\":\"en-us\",\"potentialaction\":[{\"@type\":\"commentaction\",\"name\":\"comment\",\"target\":[\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#respond\"]}]},{\"@type\":\"webpage\",\"@id\":\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/\",\"url\":\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/\",\"name\":\"how to win your first client - 卡塔尔世界杯常规比赛时间\",\"ispartof\":{\"@id\":\"\/\/www.g005e.com\/#website\"},\"primaryimageofpage\":{\"@id\":\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#primaryimage\"},\"image\":{\"@id\":\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#primaryimage\"},\"thumbnailurl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/12\/bissett-with-background.png\",\"datepublished\":\"2015-12-16t10:00:28+00:00\",\"datemodified\":\"2018-03-19t11:28:56+00:00\",\"description\":\"actionable intelligence for tax, accounting, and financial professionals\",\"breadcrumb\":{\"@id\":\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#breadcrumb\"},\"inlanguage\":\"en-us\",\"potentialaction\":[{\"@type\":\"readaction\",\"target\":[\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/\"]}]},{\"@type\":\"imageobject\",\"inlanguage\":\"en-us\",\"@id\":\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#primaryimage\",\"url\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/12\/bissett-with-background.png\",\"contenturl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/12\/bissett-with-background.png\",\"width\":290,\"height\":269},{\"@type\":\"breadcrumblist\",\"@id\":\"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#breadcrumb\",\"itemlistelement\":[{\"@type\":\"listitem\",\"position\":1,\"name\":\"home\",\"item\":\"\/\/www.g005e.com\/\"},{\"@type\":\"listitem\",\"position\":2,\"name\":\"marketing & sales\",\"item\":\"\/\/www.g005e.com\/category\/marketing\/\"},{\"@type\":\"listitem\",\"position\":3,\"name\":\"how to win your first client\"}]},{\"@type\":\"website\",\"@id\":\"\/\/www.g005e.com\/#website\",\"url\":\"\/\/www.g005e.com\/\",\"name\":\"卡塔尔世界杯常规比赛时间\",\"description\":\"actionable intelligence for the tax, accounting and finance community\",\"publisher\":{\"@id\":\"\/\/www.g005e.com\/#organization\"},\"potentialaction\":[{\"@type\":\"searchaction\",\"target\":{\"@type\":\"entrypoint\",\"urltemplate\":\"\/\/www.g005e.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"propertyvaluespecification\",\"valuerequired\":true,\"valuename\":\"search_term_string\"}}],\"inlanguage\":\"en-us\"},{\"@type\":\"organization\",\"@id\":\"\/\/www.g005e.com\/#organization\",\"name\":\"卡塔尔世界杯常规比赛时间 research\",\"alternatename\":\"cpatrendlines\",\"url\":\"\/\/www.g005e.com\/\",\"logo\":{\"@type\":\"imageobject\",\"inlanguage\":\"en-us\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg\",\"contenturl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg\",\"width\":1600,\"height\":350,\"caption\":\"卡塔尔世界杯常规比赛时间 research\"},\"image\":{\"@id\":\"\/\/www.g005e.com\/#\/schema\/logo\/image\/\"},\"sameas\":[\"https:\/\/www.facebook.com\/cpatrendlines\",\"https:\/\/x.com\/cpa_trendlines\",\"https:\/\/www.linkedin.com\/groups\/115382\/\",\"https:\/\/www.youtube.com\/cpatrendlines\"]},{\"@type\":\"person\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/person\/113d3dd6d936d6ebffbe048aa44177a1\",\"name\":\"martin bissett\",\"image\":{\"@type\":\"imageobject\",\"inlanguage\":\"en-us\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/01\/martin-bissett-mug-05-150x150.jpg\",\"contenturl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/01\/martin-bissett-mug-05-150x150.jpg\",\"caption\":\"martin bissett\"},\"description\":\"martin bissett offers more than 20 years of practice-building and talent-development experience to tax and accounting firms worldwide. he is the author of winning your first client, passport to partnership, meet your new best client, and business development on a budget.\",\"url\":\"\/\/www.g005e.com\/author\/martin-bissett\/\"}]}<\/script>\n<!-- \/ yoast seo plugin. -->","yoast_head_json":{"title":"how to win your first client - 卡塔尔世界杯常规比赛时间","description":"actionable intelligence for tax, accounting, and financial professionals","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/","og_locale":"en_us","og_type":"article","og_title":"how to win your first client - 卡塔尔世界杯常规比赛时间","og_description":"actionable intelligence for tax, accounting, and financial professionals","og_url":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/","og_site_name":"卡塔尔世界杯常规比赛时间","article_publisher":"https:\/\/www.facebook.com\/cpatrendlines","article_published_time":"2015-12-16t10:00:28+00:00","article_modified_time":"2018-03-19t11:28:56+00:00","og_image":[{"width":290,"height":269,"url":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/12\/bissett-with-background.png","type":"image\/png"}],"author":"martin bissett","twitter_card":"summary_large_image","twitter_creator":"@cpa_trendlines","twitter_site":"@cpa_trendlines","twitter_misc":{"written by":"martin bissett","est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"article","@id":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#article","ispartof":{"@id":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/"},"author":{"name":"martin bissett","@id":"\/\/www.g005e.com\/#\/schema\/person\/113d3dd6d936d6ebffbe048aa44177a1"},"headline":"how to win your first client","datepublished":"2015-12-16t10:00:28+00:00","datemodified":"2018-03-19t11:28:56+00:00","mainentityofpage":{"@id":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/"},"wordcount":640,"commentcount":0,"publisher":{"@id":"\/\/www.g005e.com\/#organization"},"image":{"@id":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#primaryimage"},"thumbnailurl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/12\/bissett-with-background.png","keywords":["business development"],"articlesection":["marketing & sales","pro member exclusive"],"inlanguage":"en-us","potentialaction":[{"@type":"commentaction","name":"comment","target":["\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#respond"]}]},{"@type":"webpage","@id":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/","url":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/","name":"how to win your first client - 卡塔尔世界杯常规比赛时间","ispartof":{"@id":"\/\/www.g005e.com\/#website"},"primaryimageofpage":{"@id":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#primaryimage"},"image":{"@id":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#primaryimage"},"thumbnailurl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/12\/bissett-with-background.png","datepublished":"2015-12-16t10:00:28+00:00","datemodified":"2018-03-19t11:28:56+00:00","description":"actionable intelligence for tax, accounting, and financial professionals","breadcrumb":{"@id":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#breadcrumb"},"inlanguage":"en-us","potentialaction":[{"@type":"readaction","target":["\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/"]}]},{"@type":"imageobject","inlanguage":"en-us","@id":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#primaryimage","url":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/12\/bissett-with-background.png","contenturl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/12\/bissett-with-background.png","width":290,"height":269},{"@type":"breadcrumblist","@id":"\/\/www.g005e.com\/2015\/12\/16\/step-3-winning-your-first-client\/#breadcrumb","itemlistelement":[{"@type":"listitem","position":1,"name":"home","item":"\/\/www.g005e.com\/"},{"@type":"listitem","position":2,"name":"marketing & sales","item":"\/\/www.g005e.com\/category\/marketing\/"},{"@type":"listitem","position":3,"name":"how to win your first client"}]},{"@type":"website","@id":"\/\/www.g005e.com\/#website","url":"\/\/www.g005e.com\/","name":"卡塔尔世界杯常规比赛时间","description":"actionable intelligence for the tax, accounting and finance community","publisher":{"@id":"\/\/www.g005e.com\/#organization"},"potentialaction":[{"@type":"searchaction","target":{"@type":"entrypoint","urltemplate":"\/\/www.g005e.com\/?s={search_term_string}"},"query-input":{"@type":"propertyvaluespecification","valuerequired":true,"valuename":"search_term_string"}}],"inlanguage":"en-us"},{"@type":"organization","@id":"\/\/www.g005e.com\/#organization","name":"卡塔尔世界杯常规比赛时间 research","alternatename":"cpatrendlines","url":"\/\/www.g005e.com\/","logo":{"@type":"imageobject","inlanguage":"en-us","@id":"\/\/www.g005e.com\/#\/schema\/logo\/image\/","url":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg","contenturl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg","width":1600,"height":350,"caption":"卡塔尔世界杯常规比赛时间 research"},"image":{"@id":"\/\/www.g005e.com\/#\/schema\/logo\/image\/"},"sameas":["https:\/\/www.facebook.com\/cpatrendlines","https:\/\/x.com\/cpa_trendlines","https:\/\/www.linkedin.com\/groups\/115382\/","https:\/\/www.youtube.com\/cpatrendlines"]},{"@type":"person","@id":"\/\/www.g005e.com\/#\/schema\/person\/113d3dd6d936d6ebffbe048aa44177a1","name":"martin bissett","image":{"@type":"imageobject","inlanguage":"en-us","@id":"\/\/www.g005e.com\/#\/schema\/person\/image\/","url":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/01\/martin-bissett-mug-05-150x150.jpg","contenturl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2015\/01\/martin-bissett-mug-05-150x150.jpg","caption":"martin bissett"},"description":"martin bissett offers more than 20 years of practice-building and talent-development experience to tax and accounting firms worldwide. he is the author of winning your first client, passport to partnership, meet your new best client, and business development on a budget.","url":"\/\/www.g005e.com\/author\/martin-bissett\/"}]}},"_links":{"self":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/posts\/46160","targethints":{"allow":["get"]}}],"collection":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/users\/1343"}],"replies":[{"embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/comments?post=46160"}],"version-history":[{"count":0,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/posts\/46160\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/media\/46627"}],"wp:attachment":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/media?parent=46160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/categories?post=46160"},{"taxonomy":"post_tag","embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/tags?post=46160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}