{"id":43022,"date":"2015-09-03t05:00:12","date_gmt":"2015-09-03t09:00:12","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=43022"},"modified":"2016-11-30t13:14:20","modified_gmt":"2016-11-30t18:14:20","slug":"not-embrace-changes","status":"publish","type":"post","link":"\/\/www.g005e.com\/2015\/09\/03\/not-embrace-changes\/","title":{"rendered":"do not embrace these changes"},"content":{"rendered":"

… unless you want to grow your business.<\/i><\/strong><\/p>\n

by wesley middleton<\/span><\/i>
\nmiddleton raines llp<\/span><\/i><\/a><\/p>\n

this is not only directed at the profession of cpas of which i am a proud member, but to the clients we serve. i see so many posts on how we need to change and evolve that i am almost disgusted. we have what everyone wants: trust. the absolute trust of our clients. more than doctors, more than lawyers, more than any profession that i can think of. and we need to evolve? what we should do is not lose it!<\/p>\n

\n
\n

related: why my people take 5 days off (yes, in a row)<\/span><\/a> |<\/span> four major misconceptions about millennials<\/span><\/a><\/p>\n<\/blockquote>\n

well, yes, we do need to evolve. but not from the perspective of being more to our clients than what we are. it is our business model that must evolve as cpas.
\n read more →<\/a><\/div>\n