{"id":19705,"date":"2012-05-15t17:09:55","date_gmt":"2012-05-15t21:09:55","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=19705"},"modified":"2024-08-14t09:31:11","modified_gmt":"2024-08-14t13:31:11","slug":"the-accounting-profession-promise-that-could-change-everything","status":"publish","type":"post","link":"\/\/www.g005e.com\/2012\/05\/15\/the-accounting-profession-promise-that-could-change-everything\/","title":{"rendered":"the accounting profession promise that could change everything"},"content":{"rendered":"<p><strong>&#8220;30 minutes or it&#8217;s free;&#8221; &#8220;absolutely, positively overnight;&#8221; &#8220;no surprise billing. ever!&#8221;<\/strong><\/p>\n<figure id=\"attachment_6421\" class=\"thumbnail wp-caption alignright\" style=\"width: 150px\"><a href=\"\/\/www.g005e.com\/?s=%22edi+osborne%22\"><img loading=\"lazy\" decoding=\"async\" class=\"size-thumbnail wp-image-6421 \" title=\"edi osborne\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2010\/03\/edi-osborne-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2010\/03\/edi-osborne-150x150.jpg 150w, https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2010\/03\/edi-osborne.jpg 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a><figcaption class=\"caption wp-caption-text\">edi osborne<\/figcaption><\/figure>\n<p><em>by edi osborne<br \/>\n<\/em><em>mentor plus<\/em><\/p>\n<p>what do these three tag lines have in common? predictability.<\/p>\n<p>dominoes and fed ex built their entire business model on making (and keeping) an uncomplicated predictability promise to the customer.\u00a0 dominoes and fed ex looked at their marketplace and asked one simple question, &#8220;what is your number-one\u00a0 frustration in dealing with pizza and package delivery?&#8221; those frustrations were dissected and turned into game-changing promises that rocked everyone else in their industry.<\/p>\n<p>in the same way, accounting firms that adopt a &#8220;no surprise billing&#8221; promise could be game changers in their marketplace as well.<\/p>\n<p style=\"padding-left: 30px;\"><strong>more from edi osborne for 卡塔尔世界杯常规比赛时间 pro members (<a href=\"\/\/www.g005e.com\/membership-options?s2-ssl=yes\"><span style=\"text-decoration: underline;\"><span style=\"color: #008000; text-decoration: underline;\">go pro here<\/span><\/span>)<\/a>:<\/strong><\/p>\n<ul style=\"padding-left: 90px;\">\n<li><a title=\"permanent link to: score your firm on eight critical success factors\" href=\"\/\/www.g005e.com\/2012\/04\/23\/score-your-firm-on-eight-critical-success-factors\/\">score your firm on eight critical success factors<\/a><\/li>\n<li><a title=\"permanent link to: the cloud won\u2019t make you into a superhero\" href=\"\/\/www.g005e.com\/2012\/02\/17\/the-cloud-wont-rescue-the-accounting-business\/\">the cloud won\u2019t make you into a superhero<\/a><\/li>\n<li><a title=\"permanent link to: the big mistake cpas make in client service\" href=\"\/\/www.g005e.com\/2010\/03\/22\/the-big-mistake-cpas-make-in-client-service\/\">the big mistake cpas make in client service<\/a><\/li>\n<li><a title=\"permanent link to: can your clients tell if you are faking it?\" href=\"\/\/www.g005e.com\/2010\/08\/18\/8225\/\">can your clients tell if you are faking it?<\/a><\/li>\n<li><a title=\"permanent link to: take the passionate accountant quiz\" href=\"\/\/www.g005e.com\/2010\/02\/25\/can-your-clients-tell-if-you-are-faking-it\/\">take the passionate accountant quiz<\/a><\/li>\n<li><a title=\"permanent link to: client service ideas? it\u2019s in the doing.\" href=\"\/\/www.g005e.com\/2010\/01\/29\/client-service-ideas-its-in-the-doing\/\">client service ideas? it\u2019s in the doing.<\/a><\/li>\n<\/ul>\n<p>game changing innovations are not limited to big companies. in fact, even the smallest of accounting firms are in a position to be game changers.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2012\/05\/15\/the-accounting-profession-promise-that-could-change-everything\/#more-19705\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'><ul class=\"socialwrap row\"><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2012%2f05%2f15%2fthe-accounting-profession-promise-that-could-change-everything%2f&amp;t=the+accounting+profession+promise+that+could+change+everything'  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent 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no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-850px 0px'   \/> <span class=\"head\">share on linkedin<\/span><\/a><\/li><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/twitter.com\/'  href=\"http:\/\/twitter.com\/share?url=https%3a%2f%2fwww.g005e.com%2f2012%2f05%2f15%2fthe-accounting-profession-promise-that-could-change-everything%2f&amp;text=%23cpa+link%3a++-+ via+%40cpa_trendlines\"  ><img  src='\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='twitter'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-1625px 0px'   \/> <span class=\"head\">tweet this item<\/span><\/a><\/li><li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20the%20accounting%20profession%20promise%20that%20could%20change%20everything&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\r\n\r\n\r\n\r\n%20%20\/\/www.g005e.com\/2012\/05\/15\/the-accounting-profession-promise-that-could-change-everything\/\" title=\"email this: the accounting profession promise that could change everything \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li><\/ul><div class=\"clean\"><\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p><strong>&#8220;30 minutes or it&#8217;s free;&#8221; &#8220;absolutely, positively overnight;&#8221; &#8220;no surprise billing. ever!&#8221;<\/strong><\/p>\n<figure id=\"attachment_6421\" class=\"thumbnail wp-caption alignright\" style=\"width: 150px\"><a href=\"\/\/www.g005e.com\/?s=%22edi+osborne%22\"><img loading=\"lazy\" decoding=\"async\" class=\"size-thumbnail wp-image-6421 \" title=\"edi osborne\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2010\/03\/edi-osborne-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2010\/03\/edi-osborne-150x150.jpg 150w, https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2010\/03\/edi-osborne.jpg 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a><figcaption class=\"caption wp-caption-text\">edi osborne<\/figcaption><\/figure>\n<p><em>by edi osborne<br \/>\n<\/em><em>mentor plus<\/em><\/p>\n<p>what do these three tag lines have in common? predictability.<\/p>\n<p>dominoes and fed ex built their entire business model on making (and keeping) an uncomplicated predictability promise to the customer.\u00a0 dominoes and fed ex looked at their marketplace and asked one simple question, &#8220;what is your number-one\u00a0 frustration in dealing with pizza and package delivery?&#8221; those frustrations were dissected and turned into game-changing promises that rocked everyone else in their industry.<\/p>\n<p>in the same way, accounting firms that adopt a &#8220;no surprise billing&#8221; promise could be game changers in their marketplace as well.<\/p>\n<p style=\"padding-left: 30px;\"><strong>more from edi osborne for 卡塔尔世界杯常规比赛时间 pro members (<a href=\"\/\/www.g005e.com\/membership-options?s2-ssl=yes\"><span style=\"text-decoration: underline;\"><span style=\"color: #008000; text-decoration: underline;\">go pro here<\/span><\/span>)<\/a>:<\/strong><\/p>\n<ul style=\"padding-left: 90px;\">\n<li><a title=\"permanent link to: score your firm on eight critical success factors\" href=\"\/\/www.g005e.com\/2012\/04\/23\/score-your-firm-on-eight-critical-success-factors\/\">score your firm on eight critical success factors<\/a><\/li>\n<li><a title=\"permanent link to: the cloud won\u2019t make you into a superhero\" href=\"\/\/www.g005e.com\/2012\/02\/17\/the-cloud-wont-rescue-the-accounting-business\/\">the cloud won\u2019t make you into a superhero<\/a><\/li>\n<li><a title=\"permanent link to: the big mistake cpas make in client service\" href=\"\/\/www.g005e.com\/2010\/03\/22\/the-big-mistake-cpas-make-in-client-service\/\">the big mistake cpas make in client service<\/a><\/li>\n<li><a title=\"permanent link to: can your clients tell if you are faking it?\" href=\"\/\/www.g005e.com\/2010\/08\/18\/8225\/\">can your clients tell if you are faking it?<\/a><\/li>\n<li><a title=\"permanent link to: take the passionate accountant quiz\" href=\"\/\/www.g005e.com\/2010\/02\/25\/can-your-clients-tell-if-you-are-faking-it\/\">take the passionate accountant quiz<\/a><\/li>\n<li><a title=\"permanent link to: client service ideas? it\u2019s in the doing.\" href=\"\/\/www.g005e.com\/2010\/01\/29\/client-service-ideas-its-in-the-doing\/\">client service ideas? it\u2019s in the doing.<\/a><\/li>\n<\/ul>\n<p>game changing innovations are not limited to big companies. in fact, even the smallest of accounting firms are in a position to be game changers.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2012\/05\/15\/the-accounting-profession-promise-that-could-change-everything\/#more-19705\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'>\n<ul class=\"socialwrap row\">\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  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