{"id":17012,"date":"2012-01-11t11:46:32","date_gmt":"2012-01-11t16:46:32","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=17012"},"modified":"2024-11-19t21:32:44","modified_gmt":"2024-11-20t02:32:44","slug":"what-accountants-are-learning-about-marketing","status":"publish","type":"post","link":"\/\/www.g005e.com\/2012\/01\/11\/what-accountants-are-learning-about-marketing\/","title":{"rendered":"what accountants are learning about marketing"},"content":{"rendered":"<p><strong>ultimately, professional services marketing 3.0 is a new kind of partnership.<\/strong><\/p>\n<figure id=\"attachment_14449\" class=\"thumbnail wp-caption alignright\" style=\"width: 100px\"><a href=\"http:\/\/psm3dot0.com\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-14449\" title=\"bruce w marcus\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2011\/08\/bruce-w-marcus.jpg\" alt=\"\" width=\"100\" height=\"108\" \/><\/a><figcaption class=\"caption wp-caption-text\">bruce w. marcus<\/figcaption><\/figure>\n<p><em>by bruce w. marcus<\/em><br \/>\n<a href=\"http:\/\/psm3dot0.com\">professional services marketing 3.0<\/a><\/p>\n<p>today\u2019s accountants understand that, unlike most other occupations, they must be active participants in the marketing process, at least as suppliers of grist for the marketing mills, and certainly as part of the ultimate selling process.<\/p>\n<p>what\u2019s more significant is that they begin to see the professionalism in marketing, and particularly the selling aspect of it.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2012\/01\/11\/what-accountants-are-learning-about-marketing\/#more-17012\" class=\"more-link\">read more &rarr;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong>ultimately, professional services marketing 3.0 is a new kind of partnership.<\/strong><\/p>\n<figure id=\"attachment_14449\" class=\"thumbnail wp-caption alignright\" style=\"width: 100px\"><a href=\"http:\/\/psm3dot0.com\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-14449\" title=\"bruce w marcus\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2011\/08\/bruce-w-marcus.jpg\" alt=\"\" width=\"100\" height=\"108\" \/><\/a><figcaption class=\"caption wp-caption-text\">bruce w. marcus<\/figcaption><\/figure>\n<p><em>by bruce w. marcus<\/em><br \/>\n<a href=\"http:\/\/psm3dot0.com\">professional services marketing 3.0<\/a><\/p>\n<p>today\u2019s accountants understand that, unlike most other occupations, they must be active participants in the marketing process, at least as suppliers of grist for the marketing mills, and certainly as part of the ultimate selling process.<\/p>\n<p>what\u2019s more significant is that they begin to see the professionalism in marketing, and particularly the selling aspect of it.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2012\/01\/11\/what-accountants-are-learning-about-marketing\/#more-17012\" class=\"more-link\">read more &rarr;<\/a><\/p>\n","protected":false},"author":17,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"129943,128216,136410,131575,133000,134729","_relevanssi_noindex_reason":"","footnotes":""},"categories":[5,3120],"tags":[79],"class_list":["post-17012","post","type-post","status-publish","format-standard","hentry","category-outlook","category-pro-member-exclusive","tag-marketing","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v24.0 - 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