{"id":16421,"date":"2011-12-14t07:09:01","date_gmt":"2011-12-14t12:09:01","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=16421"},"modified":"2024-11-19t21:32:53","modified_gmt":"2024-11-20t02:32:53","slug":"six-strategies-to-stop-losing-business-to-competitors","status":"publish","type":"post","link":"\/\/www.g005e.com\/2011\/12\/14\/six-strategies-to-stop-losing-business-to-competitors\/","title":{"rendered":"six strategies to stop losing business to competitors"},"content":{"rendered":"<p><strong>stop being a &#8220;best-kept&#8221; secret to prospects.<\/strong><\/p>\n<figure class=\"thumbnail wp-caption alignright\" style=\"width: 167px\"><a href=\"http:\/\/www.1shoppingcart.com\/app\/?af=1296374\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2011\/01\/sandi-smith.jpg\" alt=\"\" width=\"167\" height=\"250\" \/><\/a><figcaption class=\"caption wp-caption-text\">sandi smith leyva, accountant&#8217;s accelerator<\/figcaption><\/figure>\n<p><em><\/em><em><\/em><em>by sandi smith leyva<\/em><br \/>\n<em><a class=\"external\" href=\"http:\/\/www.1shoppingcart.com\/app\/?af=1296374&amp;u=www.accountantsaccelerator.com\/cpatrendlines\" target=\"_blank\">the accountant\u2019s accelerator<\/a><\/em><\/p>\n<p>it\u2019s rare that i lose business to competitors, and it\u2019s also not an accident. if you are losing business to your competitors, here are some strategies you can use to \u201cbecome a category of one,\u201d as they say in marketing.<\/p>\n<p style=\"padding-left: 30px\"><strong>1. build your brand.<\/strong> in accounting, professional services, and coaching, our brand is our name. we can build it up by building our reputation for delivering results to clients and becoming a thought leader in the profession. do this a number of ways: write articles, make speeches, offer teleseminars, post your testimonials and case studies, get interviewed by the press, serve on a committee or board of directors, and become a well-respected business leader in your community, to name a few. when you build your brand, people will come asking for you by name and won\u2019t consider others.<\/p>\n<p style=\"padding-left: 30px\"><strong> <a href=\"\/\/www.g005e.com\/2011\/12\/14\/six-strategies-to-stop-losing-business-to-competitors\/#more-16421\" class=\"more-link\">read more &rarr;<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong>stop being a &#8220;best-kept&#8221; secret to prospects.<\/strong><\/p>\n<figure class=\"thumbnail wp-caption alignright\" style=\"width: 167px\"><a href=\"http:\/\/www.1shoppingcart.com\/app\/?af=1296374\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2011\/01\/sandi-smith.jpg\" alt=\"\" width=\"167\" height=\"250\" \/><\/a><figcaption class=\"caption wp-caption-text\">sandi smith leyva, accountant&#8217;s accelerator<\/figcaption><\/figure>\n<p><em><\/em><em><\/em><em>by sandi smith leyva<\/em><br \/>\n<em><a class=\"external\" href=\"http:\/\/www.1shoppingcart.com\/app\/?af=1296374&amp;u=www.accountantsaccelerator.com\/cpatrendlines\" target=\"_blank\">the accountant\u2019s accelerator<\/a><\/em><\/p>\n<p>it\u2019s rare that i lose business to competitors, and it\u2019s also not an accident. if you are losing business to your competitors, here are some strategies you can use to \u201cbecome a category of one,\u201d as they say in marketing.<\/p>\n<p style=\"padding-left: 30px\"><strong>1. build your brand.<\/strong> in accounting, professional services, and coaching, our brand is our name. we can build it up by building our reputation for delivering results to clients and becoming a thought leader in the profession. do this a number of ways: write articles, make speeches, offer teleseminars, post your testimonials and case studies, get interviewed by the press, serve on a committee or board of directors, and become a well-respected business leader in your community, to name a few. when you build your brand, people will come asking for you by name and won\u2019t consider others.<\/p>\n<p style=\"padding-left: 30px\"><strong> <a href=\"\/\/www.g005e.com\/2011\/12\/14\/six-strategies-to-stop-losing-business-to-competitors\/#more-16421\" class=\"more-link\">read more &rarr;<\/a><\/strong><\/p>\n","protected":false},"author":17,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[5,3120],"tags":[79,216],"class_list":["post-16421","post","type-post","status-publish","format-standard","hentry","category-outlook","category-pro-member-exclusive","tag-marketing","tag-sales","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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