{"id":13902,"date":"2011-07-05t07:58:43","date_gmt":"2011-07-05t11:58:43","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=13902"},"modified":"2024-11-19t21:33:36","modified_gmt":"2024-11-20t02:33:36","slug":"stambaugh-ness-leverages-linkedin-twitter-and-facebook","status":"publish","type":"post","link":"\/\/www.g005e.com\/2011\/07\/05\/stambaugh-ness-leverages-linkedin-twitter-and-facebook\/","title":{"rendered":"stambaugh ness makes competitive gains with linkedin, twitter and facebook"},"content":{"rendered":"<p><strong>marketing culture and leadership aid in the &#8216;new war for clients.&#8217;<\/strong><\/p>\n<p><em>by cheryl smyers<\/em><br \/>\n<a href=\"http:\/\/www.stambaughness.com\">marketing manager, stambaugh ness<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-13731\" title=\"the new war for clients 200w\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2011\/06\/the-new-war-for-clients-200w5.jpg\" alt=\"\" width=\"200\" height=\"138\" \/><\/p>\n<p>i could talk for a whole day about what\u2019s working for us, but i\u2019ll just give you some highlights, because time is tight right now \u2013 the more that works for us, the more work we have to do!<\/p>\n<p>most importantly, from my point of view, we have a president\/coo and an executive committee that have the courage to step out and lead in very strategic way, not just follow. for example, many were still afraid of \u201csocial networking\u201d when we were on board and posting regularly to linkedin, twitter and facebook.<\/p>\n<figure id=\"attachment_13903\" class=\"thumbnail wp-caption alignleft\" style=\"width: 140px\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-13903 \" title=\"cheryl smyers\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2011\/07\/cheryl-smyers.jpg\" alt=\"\" width=\"140\" height=\"210\" \/><figcaption class=\"caption wp-caption-text\">cheryl smyers<\/figcaption><\/figure>\n<p>in just 16 months, we have grown a linkedin industry group into a monthly face-to-face regional networking mixer that now regularly draws 200 clients and prospects\u2013and it continues to grow. for this effort, the association for accounting marketing awarded stambaugh ness the marketing achievement award for event marketing, trade shows and seminars for firms under $15 million revenue at its june annual conference in chicago.<\/p>\n<p>our recent membership in the bdo alliance gives us many resources to provide increased depth of services to our clientele \u2013 and gives bdo a stronger presence in our growing mid-atlantic service area.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2011\/07\/05\/stambaugh-ness-leverages-linkedin-twitter-and-facebook\/#more-13902\" class=\"more-link\">read more &rarr;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong>marketing culture and leadership aid in the &#8216;new war for clients.&#8217;<\/strong><\/p>\n<p><em>by cheryl smyers<\/em><br \/>\n<a href=\"http:\/\/www.stambaughness.com\">marketing manager, stambaugh ness<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-13731\" title=\"the new war for clients 200w\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2011\/06\/the-new-war-for-clients-200w5.jpg\" alt=\"\" width=\"200\" height=\"138\" \/><\/p>\n<p>i could talk for a whole day about what\u2019s working for us, but i\u2019ll just give you some highlights, because time is tight right now \u2013 the more that works for us, the more work we have to do!<\/p>\n<p>most importantly, from my point of view, we have a president\/coo and an executive committee that have the courage to step out and lead in very strategic way, not just follow. for example, many were still afraid of \u201csocial networking\u201d when we were on board and posting regularly to linkedin, twitter and facebook.<\/p>\n<figure id=\"attachment_13903\" class=\"thumbnail wp-caption alignleft\" style=\"width: 140px\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-13903 \" title=\"cheryl smyers\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2011\/07\/cheryl-smyers.jpg\" alt=\"\" width=\"140\" height=\"210\" \/><figcaption class=\"caption wp-caption-text\">cheryl smyers<\/figcaption><\/figure>\n<p>in just 16 months, we have grown a linkedin industry group into a monthly face-to-face regional networking mixer that now regularly draws 200 clients and prospects\u2013and it continues to grow. for this effort, the association for accounting marketing awarded stambaugh ness the marketing achievement award for event marketing, trade shows and seminars for firms under $15 million revenue at its june annual conference in chicago.<\/p>\n<p>our recent membership in the bdo alliance gives us many resources to provide increased depth of services to our clientele \u2013 and gives bdo a stronger presence in our growing mid-atlantic service area.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2011\/07\/05\/stambaugh-ness-leverages-linkedin-twitter-and-facebook\/#more-13902\" class=\"more-link\">read more &rarr;<\/a><\/p>\n","protected":false},"author":17,"featured_media":13903,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[5,3120,2292],"tags":[79,127,216,930],"class_list":["post-13902","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-outlook","category-pro-member-exclusive","category-social-media","tag-marketing","tag-clients","tag-sales","tag-social","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- this site is optimized with the 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