{"id":136972,"date":"2024-12-19t11:55:56","date_gmt":"2024-12-19t16:55:56","guid":{"rendered":"\/\/www.g005e.com\/?p=136972"},"modified":"2024-12-19t12:08:38","modified_gmt":"2024-12-19t17:08:38","slug":"bissett-bullet-outcomes-trump-services","status":"publish","type":"post","link":"\/\/www.g005e.com\/2024\/12\/19\/bissett-bullet-outcomes-trump-services\/","title":{"rendered":"bissett bullet: outcomes trump services"},"content":{"rendered":"

\"\"<\/a><\/p>\n

today’s bissett bullet: \u201cproductivity is key for most business owners.<\/span>\u201d<\/strong><\/span><\/h3>\n

by martin bissett<\/em><\/p>\n

if what we do for a client gives them time to work on their businesses, then what we charge is paid back by the opportunities they can create, the sales they can make and the profit they can generate as a result. the value we possess, therefore, is talking to them about the outcomes they can create in the time we save them, rather than the services we carry out on their behalf. sound familiar? good.<\/span><\/span><\/h4>\n

today\u2019s to-do:<\/strong><\/span><\/h3>\n

read your last proposal. did you talk about services or outcomes? rewrite any areas in which you talk about services and reframe them to reflect the outcomes they might create. keep this as a template for your next proposal.<\/span><\/em><\/span><\/h4>\n
see more bissett bullets here<\/a><\/h6>\n

read more →<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\"\"<\/a><\/p>\n

today’s bissett bullet: \u201cproductivity is key for most business owners.<\/span>\u201d<\/strong><\/span><\/h3>\n

by martin bissett<\/em><\/p>\n

if what we do for a client gives them time to work on their businesses, then what we charge is paid back by the opportunities they can create, the sales they can make and the profit they can generate as a result. the value we possess, therefore, is talking to them about the outcomes they can create in the time we save them, rather than the services we carry out on their behalf. sound familiar? good.<\/span><\/span><\/h4>\n

today\u2019s to-do:<\/strong><\/span><\/h3>\n

read your last proposal. did you talk about services or outcomes? rewrite any areas in which you talk about services and reframe them to reflect the outcomes they might create. keep this as a template for your next proposal.<\/span><\/em><\/span><\/h4>\n
see more bissett bullets here<\/a><\/h6>\n

read more →<\/a><\/p>\n","protected":false},"author":1343,"featured_media":115205,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2463,2271,3120,3002],"tags":[3772,3773],"class_list":["post-136972","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-about-us","category-marketing","category-pro-member-exclusive","category-special","tag-bissett-bullets","tag-never-mind-the-bullets","membership-content","access-restricted"],"acf":[],"yoast_head":"\nbissett bullet: outcomes trump services - 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