{"id":1242,"date":"2008-04-22t16:27:02","date_gmt":"2008-04-22t21:27:02","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/2008\/04\/22\/cpa-firm-benchmarks-marketing-and-business-development\/"},"modified":"2015-10-23t03:36:36","modified_gmt":"2015-10-23t07:36:36","slug":"cpa-firm-benchmarks-marketing-and-business-development","status":"publish","type":"post","link":"\/\/www.g005e.com\/2008\/04\/22\/cpa-firm-benchmarks-marketing-and-business-development\/","title":{"rendered":"cpa firm benchmarks: marketing and business development"},"content":{"rendered":"<p><img decoding=\"async\" alt=\"red_pencil_survey.jpg\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2008\/04\/red_pencil_survey.thumbnail.jpg\" align=\"right\" border=\"1\" hspace=\"1\" vspace=\"1\" \/><strong> new data shows firms are seeking niche opportunities.<\/strong><\/p>\n<p>cpas have made great strides in the art and practice of sales and marketing. but, according to at least preliminary results, the profession still has a long way to go in adopting robust business development practices.<\/p>\n<p>the good news is that most firms appear to be embracing some form of niche marketing. the bad news is that most accountants remain dissatisfied with their firm&#8217;s activities.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2008\/04\/22\/cpa-firm-benchmarks-marketing-and-business-development\/#more-1242\" class=\"more-link\">read more &rarr;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p><img decoding=\"async\" alt=\"red_pencil_survey.jpg\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2008\/04\/red_pencil_survey.thumbnail.jpg\" align=\"right\" border=\"1\" hspace=\"1\" vspace=\"1\" \/><strong> new data shows firms are seeking niche opportunities.<\/strong><\/p>\n<p>cpas have made great strides in the art and practice of sales and marketing. but, according to at least preliminary results, the profession still has a long way to go in adopting robust business development practices.<\/p>\n<p>the good news is that most firms appear to be embracing some form of niche marketing. the bad news is that most accountants remain dissatisfied with their firm&#8217;s activities.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2008\/04\/22\/cpa-firm-benchmarks-marketing-and-business-development\/#more-1242\" class=\"more-link\">read more &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[1905,3120],"tags":[214,30,79,227],"class_list":["post-1242","post","type-post","status-publish","format-standard","hentry","category-clients-and-service","category-pro-member-exclusive","tag-consulting","tag-cpa","tag-marketing","tag-small-business","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v23.7 - 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