{"id":123638,"date":"2024-10-18t11:55:01","date_gmt":"2024-10-18t15:55:01","guid":{"rendered":"\/\/www.g005e.com\/?p=123638"},"modified":"2024-10-29t19:22:40","modified_gmt":"2024-10-29t23:22:40","slug":"twenty-questions-to-ask-before-starting-your-marketing-plan","status":"publish","type":"post","link":"\/\/www.g005e.com\/2024\/10\/18\/twenty-questions-to-ask-before-starting-your-marketing-plan\/","title":{"rendered":"twenty questions to ask before starting your marketing plan"},"content":{"rendered":"

\"businesswoman<\/strong><\/p>\n

make sure you\u2019re prepared.<\/strong><\/p>\n

by august j. aquila<\/i>
\nprice it right: how to value accounting services<\/i><\/a><\/p>\n

here are 20 basic questions to ask yourself and your partners before engaging a marketing consultant:<\/p>\n

    \n
  1. what is our firm\u2019s mission?<\/li>\n<\/ol>\n

    more: <\/b>five ways smart marketing boosts your firm\u2019s enterprise value<\/a> | marketing\u2019s role in staffing and recruitment<\/a> | seven ways that marketing helps you retain clients<\/a> | five ways to make partners fall in love with marketing<\/a> | losing can help you win more<\/a> | eight areas to cover for personal goals<\/a> | service quality: the key to client retention<\/a> | how life cycle changes your marketing<\/a> | clients buy solutions, not features<\/a>
    \n\"goprocpa.com\"exclusively for pro members. <\/span><\/strong>    log in here<\/a> or 2022世界杯足球排名 today<\/a>.<\/span><\/h4>\n

     <\/p>\n

      \n
    1. is our mission clearly stated and easily understood by the market?<\/li>\n
    2. what is our firm\u2019s image in the market?<\/li>\n<\/ol>\n

      <\/p>\n

        \n
      1. what is our firm\u2019s vision? what do we want it to become?<\/li>\n
      2. do we have a core marketing strategy?<\/li>\n
      3. will we allocate sufficient resources to your marketing endeavors?<\/li>\n
      4. who are our best clients?<\/li>\n
      5. do we know why they selected our firm?<\/li>\n
      6. how do our current clients make buying decisions?<\/li>\n
      7. do we know the key needs of each major market we serve?<\/li>\n
      8. who are the top 10 clients we lost in the last 12 months?<\/li>\n
      9. why did they decide to leave our firm?<\/li>\n
      10. who are our major competitors?<\/li>\n
      11. are our major markets growing?<\/li>\n
      12. are our major markets shrinking?<\/li>\n
      13. how are our competitors viewed in the market?<\/li>\n
      14. what trends are happening in the top 20 percent of your clients?<\/li>\n
      15. how is technology affecting our clients?<\/li>\n
      16. how is the firm reacting to recent changes in technology (e.g., ai)?<\/li>\n
      17. to what extent will the partners buy into the marketing program?<\/li>\n<\/ol>\n

        great discussion questions for your next retreat.<\/p>\n","protected":false},"excerpt":{"rendered":"

        make sure you\u2019re prepared.<\/strong>
        \n        \"\"<\/a>
        \nby august j. aquila<\/i>
        \n        price it right: how to value accounting services<\/i><\/a><\/p>\n","protected":false},"author":1331,"featured_media":45812,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2271,3002],"tags":[],"class_list":["post-123638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-special"],"acf":[],"yoast_head":"\ntwenty questions to ask before starting your marketing plan - 卡塔尔世界杯常规比赛时间<\/title>\n<meta name=\"description\" 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