{"id":123407,"date":"2024-03-20t11:57:04","date_gmt":"2024-03-20t15:57:04","guid":{"rendered":"\/\/www.g005e.com\/?p=123407"},"modified":"2024-08-29t23:53:35","modified_gmt":"2024-08-30t03:53:35","slug":"three-critical-factors-drive-the-value-pricing-trend","status":"publish","type":"post","link":"\/\/www.g005e.com\/2024\/03\/20\/three-critical-factors-drive-the-value-pricing-trend\/","title":{"rendered":"three critical factors drive the value pricing trend"},"content":{"rendered":"

\"\" <\/strong><\/p>\n

embrace the value pricing perfect storm.<\/strong><\/p>\n

by jody padar<\/i>
\nthe radical cpa<\/i><\/a><\/p>\n

ron baker is known as the value pricing guru in the accounting space. he was way before his time in separating the price of labor from the value of a product. labor-based pricing is based on the difficulty of doing a task. value pricing looks at everything from the client\u2019s viewpoint. his argument is as follows: the value you provide your customer, regardless of the deliverable, is worth way more than the hour.<\/p>\n

more: <\/b>accounting disruptors are heading your way \u2026 with deep pockets<\/a> | the convergence of trends makes pricing changes imperative<\/a> | stop looking for talent that does not exist<\/a> | advisory work must be priced by value, not hours<\/a>
\n\"goprocpa.com\"exclusively for pro members. <\/span><\/strong>
log in here<\/a> or 2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n

while value pricing isn\u2019t new, automation has driven it to the forefront. automation gives cpas up to 90 percent more time to provide valuable services based on their expertise, knowledge base and experience.<\/p>\n

although it was clear the cloud was going to have a disruptive impact on our business model, ron baker would always explain: it\u2019s not the technology that\u2019s going to make value pricing the way to go, the value\u2019s always been there.<\/p>\n

<\/p>\n

what is driving the value pricing trend? here are three factors:<\/p>\n

1. comfort with subscription model pricing.<\/strong> recurring revenue streams are normal. we live in a world where everybody\u2019s used to paying $10 a month for netflix, bill.com, apple music or any number of other services based on clearly defined deliverables. the price people are willing to pay for these services is directly related to how much they value them.<\/p>\n

2. readily available machine learning and artificial intelligence.<\/strong> these technologies have automated many tasks. from dext to bill.com, the accounting space is flush with automated solutions.<\/p>\n

3. growing acceptance of value pricing in the field.<\/strong> obviously, our value is worth way more than the time it took us to complete a task or solve a problem. firms are realizing they can be more profitable with a value pricing model.<\/p>\n

not only do subscriptions help you with a more consistent revenue stream, but your customers like them, too. they don\u2019t have to save up to pay one big invoice, which suddenly makes what you do more affordable. and for that, you will see a more loyal customer.<\/p>\n

key value pricing terms<\/strong><\/p>\n

to make sure we are all on the same page, let\u2019s run through and define pricing terms.<\/p>\n