{"id":121758,"date":"2024-01-21t19:00:30","date_gmt":"2024-01-22t00:00:30","guid":{"rendered":"\/\/www.g005e.com\/?p=121758"},"modified":"2024-08-29t23:54:02","modified_gmt":"2024-08-30t03:54:02","slug":"four-steps-to-a-successful-email-marketing-campaign","status":"publish","type":"post","link":"\/\/www.g005e.com\/2024\/01\/21\/four-steps-to-a-successful-email-marketing-campaign\/","title":{"rendered":"four steps to a successful email marketing campaign"},"content":{"rendered":"
<\/strong><\/p>\n promote your consulting services as products.<\/strong><\/p>\n by august j. aquila<\/i> we\u2019ve discussed marketing tools, how they can be divided into three main types (one-way messages, two-way messages, and one-on-one messages), and what each type will accomplish. in this post i will examine using email and show you how to make it effective.<\/p>\n more: <\/b>three types of marketing message, and which is best<\/a> | six ways to market your technology consulting practice<\/a> | sixteen marketing activities to try<\/a> | the four steps of your personal marketing process<\/a> | how does your firm measure up?<\/a> | six questions before asking for all the referrals you deserve<\/a> | five rules for a marketing orientation<\/a> email marketing is a strategy for a firm to send promotional messages to people in mass quantities. to start email marketing, you need to select an email marketing tool\/service, build your email list, decide the type of campaign you want to use, write persuasive messages, make a schedule, run the campaign and measure the campaign results. to maximize the effectiveness of email marketing, you should stay human, use engaging titles but don\u2019t bait and switch, mention subscriber name in the subject line to grab attention, use subscriber location to promote events or sales nearby and send tailored product recommendations based on past purchases.<\/p>\n there are many email marketing tools available. some of the best email marketing tools include:<\/p>\n these tools can help you design, schedule and automate marketing via email. when choosing an email marketing tool, you should consider the following factors:<\/p>\n you should also consider the price, ease of use and support from the provider. email campaigns more often work better for a product than for a service. the key is to \u201cproductize\u201d a service. you can think of several services that can be packaged as products.<\/p>\n for example, technology audits, training and software sales all fall under the category of products. why? because the client can purchase any of these without thinking that he or she has to develop a relationship with the vendor. clients don\u2019t like to disrupt existing relationships, but they have no hesitancy in buying another product. the lesson here is to promote your consulting services as products. this will allow you the opportunity to build a relationship with the client and then acquire their accounting and tax work.<\/p>\n four tips to ensuring success:<\/p>\n if you have phone numbers for your mailing list, you can also call those who did not respond.<\/p>\n","protected":false},"excerpt":{"rendered":" promote your consulting services as products.<\/strong>
\nprice it right: how to value accounting services<\/i><\/a><\/p>\n
\nexclusively for pro members. <\/span><\/strong>log in here<\/a> or 2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n
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\nwhen creating a marketing email, you should choose a template, design your message, put the most important information at the top, make it scannable, keep text at a minimum, use links to redirect readers to longer pieces and include a call to action throughout your piece.<\/p>\n\n
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\nby august j. aquila<\/i>
\nprice it right: how to value accounting services<\/i><\/a><\/p>\n","protected":false},"author":1331,"featured_media":115615,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2271,3120,3002],"tags":[],"class_list":["post-121758","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-pro-member-exclusive","category-special"],"acf":[],"yoast_head":"\n