{"id":119758,"date":"2024-01-04t12:25:50","date_gmt":"2024-01-04t17:25:50","guid":{"rendered":"\/\/www.g005e.com\/?p=119758"},"modified":"2024-08-29t23:54:09","modified_gmt":"2024-08-30t03:54:09","slug":"ten-ways-to-make-your-business-irresistible","status":"publish","type":"post","link":"\/\/www.g005e.com\/2024\/01\/04\/ten-ways-to-make-your-business-irresistible\/","title":{"rendered":"ten ways to make your business irresistible"},"content":{"rendered":"

\"magnet<\/strong><\/p>\n

draw new clients in like a magnet.<\/strong><\/p>\n

by sandi leyva<\/i>
\nthe complete guide to marketing for tax & accounting firms<\/i><\/a><\/p>\n

if you\u2019re an expert at something, don\u2019t be the best-kept secret on your block. get the word out about what you can offer others, and one way to do that easily, especially if you\u2019re an accountant, is to build your reputation.<\/p>\n

more: <\/b>eleven ways to serve clients even better<\/a> | give to receive, and eight more ways to boost sales<\/a> | five things that clients don\u2019t know about accountants<\/a> | five ways to wow your clients<\/a> | how to fight feeling overwhelmed<\/a> | you\u2019re missing 60% of your revenue<\/a> | make the most of cpe conferences<\/a> | beyond compliance: six tips for adding value<\/a> | track six figures to test your marketing<\/a> | when you don\u2019t know what you don\u2019t know<\/a>
\n\"goprocpa.com\"exclusively for pro members. <\/span><\/strong>log in here<\/a> or 2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n

here are 10 quick tips to boost yours.<\/p>\n

1. get credentialed, certified or educated.<\/strong> a good credential \u2013 and the cpa is pretty much the gold standard \u2013 will get you instant credibility with your prospects and clients. you are simply treated better and respected more when you\u2019ve earned a credential that others recognize.
\n
\n2. create a results-oriented biography.<\/strong> let people know what you\u2019ve accomplished so far in your career and what you\u2019re capable of doing for them by writing a great bio that represents you well.<\/p>\n

3. collect testimonials.<\/strong> the perfect time to ask for a testimonial is when a client tells you the results they\u2019ve gotten from your services or compliments you in some way. simply ask, \u201ccould i put what you just said in writing to use for future clients?\u201d and do the work for them.<\/p>\n

4. give a speech.<\/strong> make a list of the top things you are always telling your clients, and that\u2019s your speech. present it to local clubs, chambers and networking groups. speaking is face-to-face, the hottest marketing there is, plus it\u2019s leveraged, meaning you\u2019re talking to far more than just one person at a time. so it\u2019s a great way to get business and get known.<\/p>\n

5. track your online reputation.<\/strong> if you enter your name in google, what comes up? it should be your website, linkedin profile or an article about you. if not, you have some work to do to boost your online presence.<\/p>\n

6. boast and post your client list.<\/strong> there are very few things better for credibility than seeing a full list of happy, well-known clients. if you don\u2019t have confidentiality issues, post your client list with pride, or at least include it in your prospect kit.<\/p>\n

7. get press.<\/strong> when you get quoted by the new york times or wall street journal, not only will you get new leads, but you can say \u201cas seen in the wall street journal\u201d in your marketing materials for the rest of your life.<\/p>\n

8. build your following.<\/strong> the least expensive ways of staying in contact with thousands of your fans is to build a mechanism for them to stay in touch with you through social media, a newsletter or blog.<\/p>\n

9. get published.<\/strong> write articles or a book and have them published by an independent third party for instant credibility.<\/p>\n

10. win awards.<\/strong> the key is you have to find them and apply for them. once you do, you can say \u201caward-winning\u201d in your bio.<\/p>\n

many professions, such as accounting, finance, legal, coaching, consulting and health care, rely more heavily on reputation building than traditional advertising, and these are some tips on exactly how it\u2019s done.<\/p>\n","protected":false},"excerpt":{"rendered":"

draw new clients in like a magnet.<\/strong><\/p>\n

by sandi leyva<\/i>
\nthe complete guide to marketing for tax & accounting firms<\/i><\/a><\/p>\n","protected":false},"author":1345,"featured_media":39359,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2271,3120,3002,2295],"tags":[],"class_list":["post-119758","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-pro-member-exclusive","category-special","category-solo"],"acf":[],"yoast_head":"\nten ways to make your business irresistible - 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