{"id":119064,"date":"2023-11-05t11:55:37","date_gmt":"2023-11-05t16:55:37","guid":{"rendered":"\/\/www.g005e.com\/?p=119064"},"modified":"2024-08-27t17:00:46","modified_gmt":"2024-08-27t21:00:46","slug":"your-clients-words-your-new-cas-marketing","status":"publish","type":"post","link":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/","title":{"rendered":"your clients\u2019 words = your new cas marketing"},"content":{"rendered":"<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-119070\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2023\/11\/1600_valuearrow_adobestock_104491321.jpg\" alt=\"\" width=\"1600\" height=\"1065\" srcset=\"\/\/www.g005e.com\/wp-content\/uploads\/2023\/11\/1600_valuearrow_adobestock_104491321.jpg 1600w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/11\/1600_valuearrow_adobestock_104491321-424x282.jpg 424w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/11\/1600_valuearrow_adobestock_104491321-849x565.jpg 849w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/11\/1600_valuearrow_adobestock_104491321-768x511.jpg 768w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/11\/1600_valuearrow_adobestock_104491321-1536x1022.jpg 1536w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/11\/1600_valuearrow_adobestock_104491321-300x200.jpg 300w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/11\/1600_valuearrow_adobestock_104491321-600x399.jpg 600w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/strong><\/p>\n<p><strong>let them help tell your story.<\/strong><\/p>\n<p><i>by hitendra patil<\/i><br \/>\n<a href=\"\/\/www.g005e.com\/shop\/hp21cas\/\"><i>client accounting services: the definitive success guide<\/i><\/a><\/p>\n<p>your firm\u2019s value proposition is not what you say. it is what your clients and prospects perceive. perception is reality. here are some proven ways to identify your firm\u2019s real marketable value.<\/p>\n<blockquote><p><strong><b>more: <\/b><\/strong><a href=\"\/\/www.g005e.com\/2023\/10\/29\/attract-clients-through-facebook-groups\/\">attract clients through facebook groups<\/a> | <a href=\"\/\/www.g005e.com\/2023\/10\/15\/how-to-destroy-your-cas-profits\/\">how to destroy your cas profits<\/a> | <a href=\"\/\/www.g005e.com\/2023\/09\/24\/cas-requires-reaching-out-more\/\">cas requires reaching out more<\/a> | <a href=\"\/\/www.g005e.com\/2023\/09\/03\/cas-reports-are-better-heres-how\/\">cas reports are better. here\u2019s how.<\/a> | <a href=\"\/\/www.g005e.com\/2023\/08\/13\/is-time-for-your-firm-to-outsource\/\">is it time for your firm to outsource?<\/a> | <a href=\"\/\/www.g005e.com\/2023\/07\/09\/raise-cas-awareness-among-your-clients\/\">raise cas awareness among your clients<\/a> | <a href=\"\/\/www.g005e.com\/2023\/06\/11\/which-clients-are-best-for-cas\/\">which clients are best for cas<\/a> | <a href=\"\/\/www.g005e.com\/2023\/05\/21\/how-much-can-automating-bank-feeds-save-you\/\">how much can automating bank feeds save you?<\/a> | <a href=\"\/\/www.g005e.com\/2023\/04\/30\/wants-vs-needs-why-not-fill-both\/\">wants vs. needs: why not fill both?<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-49700 size-full\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1603911598474.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener\">2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n<ul>\n<li><strong>ask your clients:<\/strong> it is not so easy to \u201cbe in the customers\u2019 shoes.\u201d you will be surprised how you can gain immense insights from your clients \u2013 about how they perceive and experience your service and how they feel; what they find of value and what they feel frustrated about. don\u2019t guess, don\u2019t assume, just ask them. it is easy to conduct customer surveys online (e.g., surveymonkey has a free version that allows you to collect 100 responses; google forms are also free to use). identify the most common positives and negatives that emerge from survey data to be able to improve your marketing and customer experience.<\/li>\n<\/ul>\n<p><!--more--><\/p>\n<ul>\n<li><strong>meticulously note down the exact words your clients\/prospects use: <\/strong>in the accounting profession, especially for professional accountants, it is easy to fall prey to using accounting jargon. but those are <strong>not<\/strong> the words your clients and prospects typically use. identify the words that your clients and prospects use. in every personal (or phone) interaction with them, meticulously note down the exact words they use. once you start seeing the most common \u201clingo\u201d used by them, include that lingo in your future interactions, your marketing, your content and so on.<\/li>\n<li><strong>what your clients are repetitively\/regularly asking: <\/strong>the questions your clients ask repetitively\/regularly are indicators of their perceptions of the value they do not get or they want to obtain from your services. those also represent what they do not know, or they do not have expertise in. such questions are also representative of what is important to your clients. figure out what they do once they get the answers to their questions. more often than not, your clients use the answers you give to make some business decisions. keep writing down the questions and answers. once you have 15-20 unique questions and their answers written down, you will find some trends\/patterns in them. take those insights and leverage them in your marketing\/sales pitches.<\/li>\n<li><strong>research competitor reviews:<\/strong> one of the best places to learn what clients of other accountants find useful and what makes clients unhappy is their online reviews. identify what makes their clients happy and unhappy. find out what problems were solved by those accountants who made their clients happy, i.e., what made clients feel the \u201cvalue.\u201d find out what problems were not addressed by those accountants who made their clients unhappy, i.e., what made clients feel there is no value. analyze if your services deliver such value or help solve the problems that others couldn\u2019t. it could be as simple as an empathetic customer service factor. it could be technically challenging issues where your knowledge, experience and expertise can make a difference. utilize such insights in your marketing, content, sales and client interactions.<\/li>\n<li><strong>keep testing your marketing pitches: <\/strong>economy changes. technology changes. competition changes. client expectations change. when you identify unique marketing pitches, do not rest. keep testing what works and what does not. make adjustments. try new versions. state the same thing in different words. nothing is \u201conce done and works forever.\u201d<\/li>\n<\/ul>\n<h3>how to express the marketable value of cas<\/h3>\n<p>it is the numbers from which you will find valuable insights to deliver to your clients. but it is the words that convey the insights from those numbers. it is great to be able to convey the insights from the numbers to your clients. it makes your clients see and experience the value you deliver.<\/p>\n<p>but what about leads and prospects? how do you convey your value to your market? you need content to do so. and if you have never\/hardly created marketable content, it can feel extremely overwhelming. here is how you can create some powerful content for your marketing:<\/p>\n<ul>\n<li><strong>survey your clients:<\/strong> ask them questions like what they find the most valuable in your service, what creates anxiety and stress for them, when they hired you what was it that they were looking for, why do they use your service, what would make them go away from your firm, what are their real business goals and so on. carefully note down\/compile everything your customers say. this raw content will give you two key insights \u2013 the problems your customers are looking to solve and what value you deliver. you will use these insights to create your marketing pitches.<\/li>\n<li><strong>read competitor reviews:<\/strong> read the good reviews but also read the bad reviews. what do competitors\u2019 clients like, and dislike? which words do they use to express their delight, and frustrations? write down those words. which problems do they mention more frequently in the reviews? which service experiences do they praise?<\/li>\n<li><strong>create questions and answers document: <\/strong>which questions do your clients frequently ask? which questions do your prospects generally ask? what are their answers? write down the answers to such questions in as much detail as possible.<\/li>\n<li><strong>find trends and patterns:<\/strong> once you have collected a reasonable volume of raw content by using the methods mentioned above, find the common trends and patterns in that content and the questions and answers. then create content pieces \u2013 like articles, email templates, etc. using the words that your clients and prospect use. lead some content pieces with the problems they mention. lead other content pieces with the value of accountants the clients express. use this content to update your website. use this content when talking to your prospects. if you can articulate their problems and the benefits they are looking for, in their own words or even better than what they themselves can express, your value will be much clearer to them.<\/li>\n<\/ul>\n<p><strong>how to know if you are marketing your value correctly: <\/strong>after reading your emails, website, content, etc. if your prospects\/clients express, \u201cexactly,\u201d \u201cthat is what i need\u201d, \u201cthat\u2019s what i was looking for,\u201d \u201chow do you do that?\u201d, etc., you know your content is effective.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong>let them help tell your story.<\/strong><br \/>\n<a href=\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-119068\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2023\/11\/250_patil_valuearrow_adobestock_104491321.jpg\" alt=\"\" width=\"250\" height=\"125\" \/><\/a><br \/>\n<i>by hitendra patil<\/i><br \/>\n<a href=\"\/\/www.g005e.com\/shop\/hp21cas\/\"><i>client accounting services: the definitive success guide<\/i><\/a><\/p>\n","protected":false},"author":1363,"featured_media":52653,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[3058,2271,3120,3002],"tags":[],"class_list":["post-119064","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-client-accounting-services","category-marketing","category-pro-member-exclusive","category-special"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>your clients\u2019 words = your new cas marketing - 卡塔尔世界杯常规比赛时间<\/title>\n<meta name=\"description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_us\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"your clients\u2019 words = your new cas marketing - 卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"og:description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta property=\"og:url\" content=\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cpatrendlines\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-05t16:55:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-27t21:00:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/08\/valuearrow_adobestock_104491321.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"hitendra patil\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cpa_trendlines\" \/>\n<meta name=\"twitter:site\" content=\"@cpa_trendlines\" \/>\n<meta name=\"twitter:label1\" content=\"written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"hitendra patil\" \/>\n\t<meta name=\"twitter:label2\" content=\"est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"article\",\"@id\":\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#article\",\"ispartof\":{\"@id\":\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/\"},\"author\":{\"name\":\"hitendra patil\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/person\/15d7e8116b28eb4edb9542c9c708fde5\"},\"headline\":\"your clients\u2019 words = your new cas marketing\",\"datepublished\":\"2023-11-05t16:55:37+00:00\",\"datemodified\":\"2024-08-27t21:00:46+00:00\",\"mainentityofpage\":{\"@id\":\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/\"},\"wordcount\":1104,\"commentcount\":0,\"publisher\":{\"@id\":\"\/\/www.g005e.com\/#organization\"},\"image\":{\"@id\":\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#primaryimage\"},\"thumbnailurl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/08\/valuearrow_adobestock_104491321.jpeg\",\"articlesection\":[\"client accounting services\",\"marketing &amp; sales\",\"pro member exclusive\",\"special\"],\"inlanguage\":\"en-us\",\"potentialaction\":[{\"@type\":\"commentaction\",\"name\":\"comment\",\"target\":[\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#respond\"]}]},{\"@type\":\"webpage\",\"@id\":\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/\",\"url\":\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/\",\"name\":\"your clients\u2019 words = your new cas marketing - 卡塔尔世界杯常规比赛时间\",\"ispartof\":{\"@id\":\"\/\/www.g005e.com\/#website\"},\"primaryimageofpage\":{\"@id\":\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#primaryimage\"},\"image\":{\"@id\":\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#primaryimage\"},\"thumbnailurl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/08\/valuearrow_adobestock_104491321.jpeg\",\"datepublished\":\"2023-11-05t16:55:37+00:00\",\"datemodified\":\"2024-08-27t21:00:46+00:00\",\"description\":\"actionable intelligence for tax, accounting, and financial professionals\",\"breadcrumb\":{\"@id\":\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#breadcrumb\"},\"inlanguage\":\"en-us\",\"potentialaction\":[{\"@type\":\"readaction\",\"target\":[\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/\"]}]},{\"@type\":\"imageobject\",\"inlanguage\":\"en-us\",\"@id\":\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#primaryimage\",\"url\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/08\/valuearrow_adobestock_104491321.jpeg\",\"contenturl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/08\/valuearrow_adobestock_104491321.jpeg\",\"caption\":\"man's hand drawing upward arrow with words \\\"value for money\\\"\"},{\"@type\":\"breadcrumblist\",\"@id\":\"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#breadcrumb\",\"itemlistelement\":[{\"@type\":\"listitem\",\"position\":1,\"name\":\"home\",\"item\":\"\/\/www.g005e.com\/\"},{\"@type\":\"listitem\",\"position\":2,\"name\":\"client accounting services\",\"item\":\"\/\/www.g005e.com\/category\/client-accounting-services\/\"},{\"@type\":\"listitem\",\"position\":3,\"name\":\"your clients\u2019 words = your new cas marketing\"}]},{\"@type\":\"website\",\"@id\":\"\/\/www.g005e.com\/#website\",\"url\":\"\/\/www.g005e.com\/\",\"name\":\"卡塔尔世界杯常规比赛时间\",\"description\":\"actionable intelligence for the tax, accounting and finance community\",\"publisher\":{\"@id\":\"\/\/www.g005e.com\/#organization\"},\"potentialaction\":[{\"@type\":\"searchaction\",\"target\":{\"@type\":\"entrypoint\",\"urltemplate\":\"\/\/www.g005e.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"propertyvaluespecification\",\"valuerequired\":true,\"valuename\":\"search_term_string\"}}],\"inlanguage\":\"en-us\"},{\"@type\":\"organization\",\"@id\":\"\/\/www.g005e.com\/#organization\",\"name\":\"卡塔尔世界杯常规比赛时间 research\",\"alternatename\":\"cpatrendlines\",\"url\":\"\/\/www.g005e.com\/\",\"logo\":{\"@type\":\"imageobject\",\"inlanguage\":\"en-us\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg\",\"contenturl\":\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg\",\"width\":1600,\"height\":350,\"caption\":\"卡塔尔世界杯常规比赛时间 research\"},\"image\":{\"@id\":\"\/\/www.g005e.com\/#\/schema\/logo\/image\/\"},\"sameas\":[\"https:\/\/www.facebook.com\/cpatrendlines\",\"https:\/\/x.com\/cpa_trendlines\",\"https:\/\/www.linkedin.com\/groups\/115382\/\",\"https:\/\/www.youtube.com\/cpatrendlines\"]},{\"@type\":\"person\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/person\/15d7e8116b28eb4edb9542c9c708fde5\",\"name\":\"hitendra patil\",\"image\":{\"@type\":\"imageobject\",\"inlanguage\":\"en-us\",\"@id\":\"\/\/www.g005e.com\/#\/schema\/person\/image\/\",\"url\":\"\/\/www.g005e.com\/wp-content\/uploads\/2022\/11\/hitendra-r.-patil-headshot-mug-2022-96x96.jpeg\",\"contenturl\":\"\/\/www.g005e.com\/wp-content\/uploads\/2022\/11\/hitendra-r.-patil-headshot-mug-2022-96x96.jpeg\",\"caption\":\"hitendra patil\"},\"description\":\"hitendra r. patil is one of the profession's leading authorities on accounting technology, innovation, and strategy. he is the best-selling author of \u201cthe definitive success guide to client accounting services\u201d\u00a0and \\\"accountaneur: the entrepreneurial accountant.\\\"\",\"url\":\"\/\/www.g005e.com\/author\/hitendra-patil\/\"}]}<\/script>\n<!-- \/ yoast seo plugin. -->","yoast_head_json":{"title":"your clients\u2019 words = your new cas marketing - 卡塔尔世界杯常规比赛时间","description":"actionable intelligence for tax, accounting, and financial professionals","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/","og_locale":"en_us","og_type":"article","og_title":"your clients\u2019 words = your new cas marketing - 卡塔尔世界杯常规比赛时间","og_description":"actionable intelligence for tax, accounting, and financial professionals","og_url":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/","og_site_name":"卡塔尔世界杯常规比赛时间","article_publisher":"https:\/\/www.facebook.com\/cpatrendlines","article_published_time":"2023-11-05t16:55:37+00:00","article_modified_time":"2024-08-27t21:00:46+00:00","og_image":[{"url":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/08\/valuearrow_adobestock_104491321.jpeg","width":1,"height":1,"type":"image\/jpeg"}],"author":"hitendra patil","twitter_card":"summary_large_image","twitter_creator":"@cpa_trendlines","twitter_site":"@cpa_trendlines","twitter_misc":{"written by":"hitendra patil","est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"article","@id":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#article","ispartof":{"@id":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/"},"author":{"name":"hitendra patil","@id":"\/\/www.g005e.com\/#\/schema\/person\/15d7e8116b28eb4edb9542c9c708fde5"},"headline":"your clients\u2019 words = your new cas marketing","datepublished":"2023-11-05t16:55:37+00:00","datemodified":"2024-08-27t21:00:46+00:00","mainentityofpage":{"@id":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/"},"wordcount":1104,"commentcount":0,"publisher":{"@id":"\/\/www.g005e.com\/#organization"},"image":{"@id":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#primaryimage"},"thumbnailurl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/08\/valuearrow_adobestock_104491321.jpeg","articlesection":["client accounting services","marketing &amp; sales","pro member exclusive","special"],"inlanguage":"en-us","potentialaction":[{"@type":"commentaction","name":"comment","target":["\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#respond"]}]},{"@type":"webpage","@id":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/","url":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/","name":"your clients\u2019 words = your new cas marketing - 卡塔尔世界杯常规比赛时间","ispartof":{"@id":"\/\/www.g005e.com\/#website"},"primaryimageofpage":{"@id":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#primaryimage"},"image":{"@id":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#primaryimage"},"thumbnailurl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/08\/valuearrow_adobestock_104491321.jpeg","datepublished":"2023-11-05t16:55:37+00:00","datemodified":"2024-08-27t21:00:46+00:00","description":"actionable intelligence for tax, accounting, and financial professionals","breadcrumb":{"@id":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#breadcrumb"},"inlanguage":"en-us","potentialaction":[{"@type":"readaction","target":["\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/"]}]},{"@type":"imageobject","inlanguage":"en-us","@id":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#primaryimage","url":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/08\/valuearrow_adobestock_104491321.jpeg","contenturl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2017\/08\/valuearrow_adobestock_104491321.jpeg","caption":"man's hand drawing upward arrow with words \"value for money\""},{"@type":"breadcrumblist","@id":"\/\/www.g005e.com\/2023\/11\/05\/your-clients-words-your-new-cas-marketing\/#breadcrumb","itemlistelement":[{"@type":"listitem","position":1,"name":"home","item":"\/\/www.g005e.com\/"},{"@type":"listitem","position":2,"name":"client accounting services","item":"\/\/www.g005e.com\/category\/client-accounting-services\/"},{"@type":"listitem","position":3,"name":"your clients\u2019 words = your new cas marketing"}]},{"@type":"website","@id":"\/\/www.g005e.com\/#website","url":"\/\/www.g005e.com\/","name":"卡塔尔世界杯常规比赛时间","description":"actionable intelligence for the tax, accounting and finance community","publisher":{"@id":"\/\/www.g005e.com\/#organization"},"potentialaction":[{"@type":"searchaction","target":{"@type":"entrypoint","urltemplate":"\/\/www.g005e.com\/?s={search_term_string}"},"query-input":{"@type":"propertyvaluespecification","valuerequired":true,"valuename":"search_term_string"}}],"inlanguage":"en-us"},{"@type":"organization","@id":"\/\/www.g005e.com\/#organization","name":"卡塔尔世界杯常规比赛时间 research","alternatename":"cpatrendlines","url":"\/\/www.g005e.com\/","logo":{"@type":"imageobject","inlanguage":"en-us","@id":"\/\/www.g005e.com\/#\/schema\/logo\/image\/","url":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg","contenturl":"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2018\/08\/cpat-header-logo-with-blurb-7118_cpat_masthead-copy.jpg","width":1600,"height":350,"caption":"卡塔尔世界杯常规比赛时间 research"},"image":{"@id":"\/\/www.g005e.com\/#\/schema\/logo\/image\/"},"sameas":["https:\/\/www.facebook.com\/cpatrendlines","https:\/\/x.com\/cpa_trendlines","https:\/\/www.linkedin.com\/groups\/115382\/","https:\/\/www.youtube.com\/cpatrendlines"]},{"@type":"person","@id":"\/\/www.g005e.com\/#\/schema\/person\/15d7e8116b28eb4edb9542c9c708fde5","name":"hitendra patil","image":{"@type":"imageobject","inlanguage":"en-us","@id":"\/\/www.g005e.com\/#\/schema\/person\/image\/","url":"\/\/www.g005e.com\/wp-content\/uploads\/2022\/11\/hitendra-r.-patil-headshot-mug-2022-96x96.jpeg","contenturl":"\/\/www.g005e.com\/wp-content\/uploads\/2022\/11\/hitendra-r.-patil-headshot-mug-2022-96x96.jpeg","caption":"hitendra patil"},"description":"hitendra r. patil is one of the profession's leading authorities on accounting technology, innovation, and strategy. he is the best-selling author of \u201cthe definitive success guide to client accounting services\u201d\u00a0and \"accountaneur: the entrepreneurial accountant.\"","url":"\/\/www.g005e.com\/author\/hitendra-patil\/"}]}},"_links":{"self":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/posts\/119064","targethints":{"allow":["get"]}}],"collection":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/users\/1363"}],"replies":[{"embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/comments?post=119064"}],"version-history":[{"count":5,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/posts\/119064\/revisions"}],"predecessor-version":[{"id":119071,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/posts\/119064\/revisions\/119071"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/media\/52653"}],"wp:attachment":[{"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/media?parent=119064"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/categories?post=119064"},{"taxonomy":"post_tag","embeddable":true,"href":"\/\/www.g005e.com\/wp-json\/wp\/v2\/tags?post=119064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}