{"id":117526,"date":"2023-10-01t13:00:22","date_gmt":"2023-10-01t17:00:22","guid":{"rendered":"\/\/www.g005e.com\/?p=117526"},"modified":"2024-08-27t17:01:06","modified_gmt":"2024-08-27t21:01:06","slug":"want-higher-profitability-turn-to-cas","status":"publish","type":"post","link":"\/\/www.g005e.com\/2023\/10\/01\/want-higher-profitability-turn-to-cas\/","title":{"rendered":"want higher profitability? turn to cas"},"content":{"rendered":"<p><strong data-wp-editing=\"1\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-117529\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/manhandprofitarrow_adobestock_83358698.jpeg\" alt=\"man's hand drawing upward arrow labeled &quot;profit&quot;\" width=\"1600\" height=\"1067\" srcset=\"\/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/manhandprofitarrow_adobestock_83358698.jpeg 1600w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/manhandprofitarrow_adobestock_83358698-424x283.jpeg 424w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/manhandprofitarrow_adobestock_83358698-849x566.jpeg 849w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/manhandprofitarrow_adobestock_83358698-768x512.jpeg 768w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/manhandprofitarrow_adobestock_83358698-1536x1024.jpeg 1536w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/manhandprofitarrow_adobestock_83358698-300x200.jpeg 300w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/manhandprofitarrow_adobestock_83358698-600x400.jpeg 600w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/strong><\/p>\n<p><strong>the effects of various pricing strategies.<\/strong><\/p>\n<p><i>by hitendra patil<\/i><br \/>\n<a href=\"\/\/www.g005e.com\/shop\/hp21cas\/\"><i>client accounting services: the definitive success guide<\/i><\/a><\/p>\n<p>pricing your services correctly to ensure reasonable profitability is a major decision you will take in your client accounting services practice.<\/p>\n<blockquote><p><b>more: <\/b><a href=\"\/\/www.g005e.com\/2023\/09\/24\/cas-requires-reaching-out-more\/\">cas requires reaching out more<\/a> | <a href=\"\/\/www.g005e.com\/2023\/09\/17\/your-cas-engagement-letter-needs-a-reset-option\/\">your cas engagement letter needs a reset option<\/a> | <a href=\"\/\/www.g005e.com\/2023\/08\/27\/help-your-clients-run-their-businesses-better\/\">help your clients run their businesses better<\/a> | <a href=\"\/\/www.g005e.com\/2023\/07\/30\/cas-tech-stack-depends-on-cloud-use\/\">cas tech stack depends on cloud use<\/a> | <a href=\"\/\/www.g005e.com\/2023\/07\/02\/five-ways-to-profit-from-cas\/\">five ways to profit from cas<\/a> | <a href=\"\/\/www.g005e.com\/2023\/06\/04\/cas-is-a-value-pitch\/\">cas is a value pitch<\/a> | <a href=\"\/\/www.g005e.com\/2023\/05\/14\/accountants-are-perfect-for-virtual-cfo-roles\/\">accountants are perfect for virtual cfo roles<\/a> | <a href=\"\/\/www.g005e.com\/2023\/04\/23\/raise-client-expectations-with-cas\/\">raise client expectations with cas<\/a> | <a href=\"\/\/www.g005e.com\/2023\/03\/26\/the-why-behind-your-cas-why\/\">the why behind your cas why<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-49700 size-full\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1603911598474.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2023\/10\/01\/want-higher-profitability-turn-to-cas\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener\">2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n<p>the accounting profession\u2019s largest cas survey results revealed how cas firms price their cas offering:<\/p>\n<ul>\n<li>the topmost method of pricing the cas offering is <strong>fixed\/flat fee<\/strong>, used by 41 percent of the respondents.<\/li>\n<li>the next common method of pricing cas is \u201c<strong>mixed method of pricing<\/strong>\u201d (a mix of hourly, fixed and value pricing), charged by 36 percent of respondents.<\/li>\n<li><strong>hourly billing<\/strong> method is used by 33 percent of respondents.<\/li>\n<li>about 28 percent of respondents use <strong>value pricing<\/strong> as the method for cas pricing.<\/li>\n<\/ul>\n<p><!--more--><br \/>\n<strong>how are these pricing methods working out for cas firms?<\/strong><\/p>\n<p>when asked \u201chow\u2019s your pricing policy working out for you?\u201d, several firms shared their experiences.<\/p>\n<ul>\n<li>one firm owner shared that \u201c(the pricing method works) great! we keep hours yet so we can verify that our value pricing is correct. keep billing at an even rate for clients so they can budget easier.\u201d<\/li>\n<li>another noted (because of our pricing), \u201cwe achieve higher realization on cas than other practice areas.\u201d<\/li>\n<li>one firm cautioned, \u201chourly rate can lead to large bills and we end up discounting. fixed prices need to be reviewed every six months or they lag the costs.\u201d<\/li>\n<li>another firm owner echoed the cautionary approach, \u201cwe have done fixed fee with an initial 90-day review period.\u201d<\/li>\n<\/ul>\n<p>cas pricing methods have evolved over the last three years or so. trends indicate more and more shift toward fixed\/flat fee arrangements, with some kind of variables included to provide for work volume and expertise level requirements that usually come up after working with a cas client for a few months. these pricing trends may serve as a guide to your firm\u2019s cas pricing decision but you will need to keep revisiting and refining your cas pricing through the initial few months of your cas journey.<\/p>\n<p><strong>the underlying insight on cas pricing methods<\/strong><\/p>\n<p>the cas business model is able to provide a powerful ability to firms to charge fees that are more profitable than traditional services. the cas business model has emerged not just because of technological advances but also because of increasing client demand and changing client expectations.<\/p>\n<p>when people <strong>need<\/strong> something, they are price-sensitive. but when they <strong>want<\/strong> something, price sensitivity reduces. cas provides opportunities to clients to buy something they want, e.g., professional accountants\u2019 advice while they are making their business decisions. you will need expertise to understand and quickly identify the difference between each client\u2019s\/prospect\u2019s needs and wants for your cas pricing to be effective.<\/p>\n<p><strong>why are fixed and mixed fees more popular in cas?<\/strong><\/p>\n<p>my interactions with several cas firms made it evident that the value of cas is not just transactional and hence not precisely measurable. for example, the value of an accountant\u2019s advice in a specific business situation can possibly save thousands of dollars for the business or help make critical business decisions, e.g., lease versus finance.<\/p>\n<p>such value-delivering services cannot be easily billed on an hourly basis, as there is no certainty in clients\u2019 minds how much they will need to pay. however, with fixed and mixed methods, there is reasonable certainty that makes clients know how much will they pay the accountants, even if it means just ballpark ranges of amounts. survey results indicate that it is comparatively easier to sell a cas offering with such pricing methodologies.<\/p>\n<p><strong>the effect of cas pricing methods on firms\u2019 profitability<\/strong><\/p>\n<p>the survey results revealed that 62 percent of the firms that offer cas agree that cas provides superior profit margins (compared to other services offered by the firms). cas firms offer about twice the number of services compared to non-cas firms. combined with pricing methods, the higher revenue from each cas client also leads to higher per-client profitability.<\/p>\n<p>several accountants whom i have interacted with agreed that among all the services that cas firms offer, including tax-related services, cas provides higher profit to their firms.<\/p>\n<p><strong>why does cas provide superior profit margin?<\/strong><\/p>\n<ul>\n<li>this result indicates that firms that offer cas are seeing better utilization of staff time because of efficiencies gained by doing more types of work for the same clients. it is easier to correlate the key information while you are working on a particular client than to switch between multiple clients to do only a few types of tasks for that client. the classic benefits of the \u201caccount management\u201d methodology seem to be up for grabs in cas.<\/li>\n<li>further, automation and integration of multiple technologies is increasingly more and more possible, leading to less data entry work and more information management and analysis work. the staffing cost per client reduces as a result. it leads to improved profit, even when packaged under fixed-fee arrangement.<\/li>\n<li>cas allows firms to offer deeper and wider financial insights to their clients. it helps clients make better and timely business decisions. it therefore augments the value of the accountants as the most trusted advisors, helping secure higher fees for consulting, advisory and outsourced cfo services. cas pushes the profit per person because of this ability to sell higher priced services.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p><strong>the effects of various pricing strategies.<\/strong><br \/>\n<a href=\"\/\/www.g005e.com\/2023\/10\/01\/want-higher-profitability-turn-to-cas\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-117531\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/250_patil_manhandprofitarrow_adobestock_83358698.jpg\" alt=\"\" width=\"250\" height=\"125\" \/><\/a><br \/>\n<i>by hitendra patil<\/i><br \/>\n<a href=\"\/\/www.g005e.com\/shop\/hp21cas\/\"><i>client accounting services: the definitive success guide<\/i><\/a><\/p>\n","protected":false},"author":1363,"featured_media":117529,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[3184,3058,3120,3002],"tags":[],"class_list":["post-117526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advisory","category-client-accounting-services","category-pro-member-exclusive","category-special"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v24.0 - 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