{"id":114918,"date":"2023-09-22t13:55:55","date_gmt":"2023-09-22t17:55:55","guid":{"rendered":"\/\/www.g005e.com\/?p=114918"},"modified":"2024-08-27t17:01:10","modified_gmt":"2024-08-27t21:01:10","slug":"five-keys-to-successful-marketing","status":"publish","type":"post","link":"\/\/www.g005e.com\/2023\/09\/22\/five-keys-to-successful-marketing\/","title":{"rendered":"five keys to successful marketing"},"content":{"rendered":"

\"man<\/strong><\/p>\n

do you have a plan, or just a lot of activity?<\/strong><\/p>\n

by august j. aquila<\/i>
\nprice it right: how to value accounting services<\/i><\/a><\/p>\n

there are, of course, a lot of things you can do to have a successful marketing campaign, but here are five that you should seriously consider.<\/p>\n

more: <\/b>how does your firm measure up?<\/a> | five questions for developing your marketing plan<\/a> | you only have four strategies<\/a> | the damage that traditional fee methods do<\/a>
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1. create a marketing culture in your practice.<\/strong><\/p>\n

at the end of the day, it\u2019s your firm\u2019s culture that drives results. how would you define your current marketing culture? what is important and rewarded in your firm \u2013 bringing in new business, identifying new opportunities for existing clients, generating awareness for the firm in the marketplace or billable hours and administration? a marketing culture is outward looking and helps your people look for ways to expand the practice with profitable work.
\n read more →<\/a><\/p>\n