{"id":114108,"date":"2023-07-21t12:30:06","date_gmt":"2023-07-21t16:30:06","guid":{"rendered":"\/\/www.g005e.com\/?p=114108"},"modified":"2025-01-06t20:39:35","modified_gmt":"2025-01-07t01:39:35","slug":"marketing-a-fixed-position-in-a-moving-world","status":"publish","type":"post","link":"\/\/www.g005e.com\/2023\/07\/21\/marketing-a-fixed-position-in-a-moving-world\/","title":{"rendered":"marketing a fixed position in a moving world"},"content":{"rendered":"

\"\"<\/a>three things to keep in mind.<\/strong><\/p>\n

by bruce marcus<\/i>
\nprofessional services marketing 3.0<\/i><\/a><\/p>\n

editor\u2019s note: 卡塔尔世界杯常规比赛时间 was privileged to have a long relationship with bruce w. marcus, who was ahead of his time in his thinking and practice in marketing for accounting. we are publishing some of the late expert\u2019s evergreen work, which retains wisdom for the present.<\/i><\/p>\n

there is no great mystique to the marketing concept of positioning<\/strong>. while it\u2019s not as simple as some would make it seem, nor as complex as others would have you believe, it\u2019s still very real.<\/p>\n

more: <\/b>accountants vs. lawyers: who wins the marketing battle?<\/a> | the risk in not understanding risk<\/a> | what your marketing program can and can\u2019t do<\/a> | nine reasons that prospects say yes<\/a> | how marketing evolved to 3.0<\/a> | nine fundamentals for a healthy marketing culture in an accounting firm<\/a>
\n\"goprocpa.com\"exclusively for pro members. <\/span><\/strong>log in here<\/a> or 2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n

like so many words used in marketing, positioning<\/strong> has come to be shorthand for some ideas that have come a long way in the pursuit of sound marketing practice. first popularized by ries and trout in their 1981 book, \u201cpositioning,\u201d the concept took a basic advertising practice and codified it in a way that made it possible for other marketers to think differently about approaches to the market.
\n read more →<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\"\"<\/a>three things to keep in mind.<\/strong><\/p>\n

by bruce marcus<\/i>
\nprofessional services marketing 3.0<\/i><\/a><\/p>\n

editor\u2019s note: 卡塔尔世界杯常规比赛时间 was privileged to have a long relationship with bruce w. marcus, who was ahead of his time in his thinking and practice in marketing for accounting. we are publishing some of the late expert\u2019s evergreen work, which retains wisdom for the present.<\/i><\/p>\n

there is no great mystique to the marketing concept of positioning<\/strong>. while it\u2019s not as simple as some would make it seem, nor as complex as others would have you believe, it\u2019s still very real.<\/p>\n

\n

more: <\/b>accountants vs. lawyers: who wins the marketing battle?<\/a> | the risk in not understanding risk<\/a> | what your marketing program can and can\u2019t do<\/a> | nine reasons that prospects say yes<\/a> | how marketing evolved to 3.0<\/a> | nine fundamentals for a healthy marketing culture in an accounting firm<\/a>
\n\"goprocpa.com\"exclusively for pro members. <\/span><\/strong>log in here<\/a> or 2022世界杯足球排名 today<\/a>.<\/span><\/p>\n<\/blockquote>\n

like so many words used in marketing, positioning<\/strong> has come to be shorthand for some ideas that have come a long way in the pursuit of sound marketing practice. first popularized by ries and trout in their 1981 book, \u201cpositioning,\u201d the concept took a basic advertising practice and codified it in a way that made it possible for other marketers to think differently about approaches to the market.
\n read more →<\/a><\/p>\n","protected":false},"author":1340,"featured_media":22778,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"129943,136410,133000,131575,134729,131559","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2271,3120,3002],"tags":[],"class_list":["post-114108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-pro-member-exclusive","category-special","membership-content","access-restricted"],"acf":[],"yoast_head":"\nmarketing a fixed position in a moving world - 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