. \u00a0<\/em><\/p>\nit is safe to say that every merger or acquisition suffers from some degree of deal fatigue. this is a serious condition caused by several factors. perhaps the most common are simply the many months it takes to go through all the steps in the merger process and the patience it takes to persevere. symptoms of deal fatigue include frustration, anger, irritation, indifference and exhaustion.<\/p>\n
the initial excitement of joining forces starts to dissipate; people simply become tired of working on the merger. they have other priorities (managing client work) and pressures (hiring staff in a tough labor market) that mount during the seemingly endless process of doing a deal.<\/p>\n
the longer it takes to negotiate the merger, the more issues surface. this is especially true toward the end of the process when one party tries to reopen previously closed deal points.<\/p>\n
consequences of deal fatigue<\/strong><\/p>\n\ntrust may begin to erode.<\/li>\n the parties gradually lose their willingness to compromise.<\/li>\n as the deal drags on, one or both parties declare that they \u201cjust want the deal done.\u201d this can lead to poor judgment: agreeing on terms that are later regretted, cutting due diligence short and rushing to complete critical steps in the process.<\/li>\n one or both parties call off the merger because they feel getting the deal done isn\u2019t worth even greater investment of their time and patience.<\/li>\n<\/ul>\npreventing deal fatigue<\/strong><\/p>\n\nat the onset, invest the time to really get to know the other firm\u2019s key personnel. the better you know them, the easier it becomes to compromise and resolve differences because they are not merely foes on the other side of the negotiation table.<\/li>\n at the same time, avoid falling in love with the people and the deal. love can make us blind to the realities of the situation. strongly resist doing just any deal because of the pressure to do something.<\/li>\n make sure that the letter of intent is robust and comprehensive. this minimizes the risk that key issues omitted in the loi will arise later when both parties\u2019 patience wears thin.<\/li>\n negotiate the most important or difficult issues first, when the parties are still fresh and fatigue has yet to set in.<\/li>\n establish timeframes for accomplishing each step in the merger process, especially those routinely done by others, such as due diligence and attorneys\u2019 preparation of merger documents.<\/li>\n rely on merger consultants to keep the process on track and resolve differences through shuttle diplomacy.<\/li>\n<\/ol>\nprognosis<\/strong><\/p>\ndeal fatigue can sound the death knell for a cpa firm merger, but it doesn\u2019t have to. deal fatigue can be contained with precautionary measures. each party should adopt a realistic approach to balancing their time between working on the merger and their normal client and firm management duties. as benjamin franklin advised, \u201can ounce of prevention is worth a pound of cure.\u201d<\/p>\n
tips for negotiating mergers<\/h3>\n\nalways negotiate in good faith.<\/strong> be as honest as possible. if you can\u2019t negotiate with honor, it\u2019s likely the merger won\u2019t work. if you think your merger partner is negotiating in bad faith, break off the discussions immediately. if the firm is dishonorable during negotiations, it will get worse after the merger.<\/li>\none way to negotiate in good faith is to try to see your merger partner\u2019s point of view.<\/strong> put yourself in their shoes. stephen covey said it best in his landmark book \u201cseven habits of highly effective people.\u201d<\/em> habit #5 is: \u201cseek first to understand, then to be understood.\u201d covey advises, \u201cuse empathetic listening to genuinely understand a person, which compels them to reciprocate the listening and take an open mind. this creates an atmosphere of caring and positive problem-solving.\u201d<\/li>\nin any meeting with an agenda, including merger negotiations, there will be many items to address, some big, some small. address the big agenda items first, while both firms have time and energy.<\/strong> after deal fatigue sets in and you are physically and mentally exhausted, avoid negotiating important merger terms.<\/li>\nenter the negotiations with as few must-haves as possible.<\/strong> this doesn\u2019t mean you should accept terms and policies you find unacceptable for the sake of compromise.<\/li>\n<\/ol>\none of the best examples of excessive must-haves is when sellers are insensitive to buyers\u2019 cash-flow burden. the worst of all worlds goes something like this: the seller wants (a) a high purchase price, (b) to continue working at the buyer for an unspecified number of years while earning the same or higher compensation than before the merger and<\/strong> (c) a large down payment. this will likely result in a severe negative cash flow to the buyer. this scenario is most common when the buyers are local firms with under $20 million in revenue. large buyers, especially regional firms, tend to look at a downward merger as a long-term investment and are more willing to incur a cash-flow deficit in the beginning years.<\/p>\n\nthe best way to negotiate is to bargain as if you are prepared to walk away.<\/strong> don\u2019t be a jerk about it or be inappropriately rigid. but if a term or policy is truly critical to you, it\u2019s important to have an assertive attitude.<\/li>\nevery merger negotiation reaches stumbling blocks<\/strong>. one firm wants a certain term and the other seems adamantly opposed. when this happens, don\u2019t belabor the disagreement. instead, move on. table discussion on the issue and put it on a list to be reopened at the end of negotiations. more often than not, the two firms will find it easier to compromise at a later date.<\/li>\nno one likes surprises at the end of a transaction.<\/strong> that\u2019s a big reason to uncover and ideally work through the big items first, including those that are the most sensitive and those issues on which one firm feels the other will be difficult to deal with.<\/li>\ndon\u2019t let your attorney screw things up.<\/strong> i\u2019ve seen many a deal threatened when, after months of stressful, thorough negotiations, the two firms reached a handshake agreement on merger terms and turned things over to the attorney, who proceeded to dredge up several difficult issues that one of the firms found offensive or disagreeable.<\/li>\n<\/ol>\nthis is not to suggest that the attorneys aren\u2019t competent, aren\u2019t trying to do their job or are wasting time on picayune issues. the point here is to keep updating your attorney throughout the merger process. the attorneys should provide a list of items the merger partners should address on their own that the lawyers will bring up if the buyer or seller doesn\u2019t.<\/p>\n
\nnever assume anything.<\/strong> examples that i have seen cause problems because one party assumed<\/strong> something and failed to do their due diligence:<\/li>\n<\/ol>\n\n\n\ntwo firms had known each other for many years, and each had a high regard for the other\u2019s technical quality and professionalism. so the two firms dispensed with one of the most basic forms of due diligence: reviewing client workpaper files to make sure the quality of the other firm\u2019s work met minimum standards. after the merger, the buyer\u2019s audit partner was furious at the low quality of the seller\u2019s audits.<\/li>\n a buyer\u2019s partners averaged 1,100 billable hours per year, while the seller\u2019s average was 1,800. they didn\u2019t discuss how this disparity would be handled. naturally, after the merger it become clear that the buyer expected the seller to delegate more and the seller\u2019s partners expected to continue doing a large amount of staff-level work, as they had for many years.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\nboth firms should do their best to move things along<\/strong>. never be in a rush, but don\u2019t drag things out either. in most mergers, the partners doing the negotiating have large client responsibilities, which infringes on their time to actively address the steps in the merger process. the delays are usually more the fault of the seller than the buyer. sellers should be aware that if they repeatedly fail to meet deadlines, buyers may lose patience and call off the deal.<\/li>\nsellers should beware of buyers who say, \u201cdon\u2019t worry; when you merge in with us, nothing will change for you.\u201d<\/strong> any buyer who says this is lying or delusional. i guarantee you, some things will<\/strong> change. and if the seller is unwilling to adapt to those changes, the merger may not be successful.<\/li>\nalways\u00a0negotiate in good faith<\/strong>. i know, i know. this was tip #1. but it bears repeating!<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"plus: guarding against deal fatigue.<\/strong><\/p>\nby marc rosenberg<\/i> \ncpa firm mergers: your complete guide<\/i><\/a><\/p>\n","protected":false},"author":1339,"featured_media":52068,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2741,2371,3120,3002],"tags":[],"class_list":["post-100978","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-checklist","category-mergers-acquisitions","category-pro-member-exclusive","category-special"],"acf":[],"yoast_head":"\ntwelve tips for negotiating mergers - 卡塔尔世界杯常规比赛时间<\/title>\n \n \n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n \n \n\t \n\t \n\t \n