charles postal, sp&co.: investing in people and mergers

strategy 2012: battling for market share

what are your critical challenges for 2012, and what can do you about them? a number of the profession’s leading lights have been sharing their thoughts with accounting today. here’s one:

charles postal
santos postal & co.

we see a shrinking market share of small and medium-sized businesses with the need for premium accounting services caused by increased competition from larger firms with greater resources.

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accounting sector adds 2,000 new jobs

even as cpa firms shrink by 1,100.

the nation’s accounting and bookkeeping sector accounted for 2,000 of the 80,000 new jobs created in october, according to new preliminary and seasonally-adjusted data from the u.s. labor department.

for the nation, the jobs gain pushed the unemployment rate down to 9.0% from 9.1%.

for the accounting and bookkeeping sector, october’s performance represents a third straight month of gains and a year-to-year gain of 60,800 jobs, bringing the industry’s payroll to 932,200 employees.

all employees, october 2011
all employees, october 2011

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accountants outpace cpas in job listings

simplyhired 2011 010 08
help wanted trends for "accountant" and "cpa" (by simplyhired via 卡塔尔世界杯常规比赛时间)

millions of “help wanted” ads surveyed and indexed.

indexed to february 2010, the number of open “accountant” jobs has increased 64% and the number of open “cpa” jobs has declined 11%, according to data from simply hired, a job search engine affiliated with 卡塔尔世界杯常规比赛时间. the graph displays the percentage of jobs with the search terms anywhere in the job listing.

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accounting and bookkeeping remains bright spot in generally weak economy

sixth month of year-over-year gains.

accounting and bookkeeping services – all employees, thousands

by rick telberg

employment in the accounting and bookkeeping sector slipped by a statistically insignificant 800 jobs in august, to 922,400 people. that was barely a change from june’s 923,200-jobs level, and it represents the third straight month of declines. but it also represents the sixth month of year-over-year gains.

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rebuttal: google searches for accountants is rising, not falling

hoisted from comments, in response to “who’s searching for accountants?

by div bhansali
accountantsworld

div bhansali
div bhansali

the number of google searches for accountants hasn’t dropped by over 50% since 2004. in fact, it’s grown pretty substantially.

google trends doesn’t chart absolute growth or decline in a search term – it charts how popular that term is relative to searches as a whole. this is from google’s own help document (http://www.google.com/intl/en/trends/about.html#1):

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