how to focus on value first.
by sandi smith leyva, cpa
accountant’s accelerator
how do you talk to a prospect or client about your fee?
some of the answers i have heard are:
most accountants spill the beans about their rates way too early in a conversation with a future client. so when should you talk rates?
the best answer is: read more →
ed mendlowitz, cpa, abv, pfs author of “implementing fee increases“ question: i helped a client get a bank loan, negotiated the rate and fees with the bank and had a tight covenant loosened. i prepared a personal financial statement, prepared … continued
…as accounting firms redefine value. by bruce w. marcus professional services marketing 3.0 today’s modern accounting firm — and there are more of them than we think, and fewer of them than we’d like to think – is still evolving. … continued
even if the first one gets away.
by ed mendlowitz, cpa, abv, pfs
author of implementing fee increases;
the 30:30 training method; and tax season opportunity guide.
question: i just heard from a client we hadn’t heard from in seven or eight years and he says he has an “emergency.”
here’s the story: he had started a business eight years ago and he used us for a couple of years until some big money was raised and they switched to a big four firm. he also stopped using us for his personal return switching to the big four firm. then, just last week, he called us to ask for assistance in evaluating a multimillion-dollar termination package. he needed to meet with me right away since he did not want the offer to slip away. he then asked what the rates would be and could he have a discount since he was once a good client (he was – seven and eight years ago!). the asking for a discount left a bad taste in my mouth.
ed, how should i handle it? i feel like i could bill $2,000 to $3,000 and i want to do the work. is that the right price?
by sandi smith leyva, cpa
accountant’s accelerator
with labor day closing in, it’s a good time to take stock of where we stand for the year, plus re-group as needed before the 2014 busy season is upon us. with so many changes in software, politics, tax laws, and global standards, it’s pretty easy to feel a little disorganized.
more for soloists and small firms: the five essential skills accountants need today | the seven essential components of a simple marketing plan for accountants | take six big steps to go beyond compliance services | when your business needs to be rebooted | two steps to easy cross-sells | the hot new tech product for automated data entry | five value-add service areas to take you beyond bookkeeping | six money-making strategies to take you beyond quickbooks | proactive ways to get more referrals | the three biggest money leaks in your practice | new client opportunities with mobile apps | six questions to launch your summer strategy sessions | what most accountants miss in the five simple steps to get more clients | accountants, do you know your opportunity number? | five ideas to reduce client price-sensitivity | rise to the top with a fresh elevator speech | four ways to practice entrepreneurial perseverance | 5 mistakes to avoid when seeking new clients | the top 12 business card blunders accountants make | seven tips to keep the clients you have | how to attract clients like a magnet | eleven easy ways to deliver more value to clients
here are three steps to help us take stock of our foundational business goals, re-evaluate our big picture, and get us centered as we enter the next quarter. read more →
when to let the next accountant take the losses.
ed mendlowitz, cpa, abv, pfs
author of “implementing fee increases“
question: a client of 10 years was paying a fixed fee that was now a little less than half of our time charges. also, there had been a gradual scope creep with additional services being forced on us without any extra fees. the cpa had not received an increase in six years because of the client’s constant complaining that the fee was too high. the client just told us they had a quote from another firm that was half of ours, and said if we didn’t match it, they would leave us. what should we do? read more →
beat the billable hour by doing more than just taxes or quickbooks.
by sandi smith, cpa
accountant’s accelerator
as compliance services become more commoditized and automated, accountants are faced with how this affects their practice and their bottom line. they can:
those are pretty much the options available to keep profits from shrinking. but today i want to focus on the third point above, adding new services, and provide you with some ideas on how you may be able to serve your tax compliance clients in new ways.
more for soloists and small firms: when your business needs to be rebooted | two steps to easy cross-sells | the hot new tech product for automated data entry | five value-add service areas to take you beyond bookkeeping | six money-making strategies to take you beyond quickbooks | proactive ways to get more referrals | the three biggest money leaks in your practice | new client opportunities with mobile apps | six questions to launch your summer strategy sessions | what most accountants miss in the five simple steps to get more clients | accountants, do you know your opportunity number? | five ideas to reduce client price-sensitivity | rise to the top with a fresh elevator speech | four ways to practice entrepreneurial perseverance | 5 mistakes to avoid when seeking new clients | the top 12 business card blunders accountants make | seven tips to keep the clients you have | how to attract clients like a magnet | eleven easy ways to deliver more value to clients
even if you don’t do taxes, you will find some ideas for new related services you can think about offering to your clients. (remember, it’s easier to sell to existing clients than to acquire new ones.) read more →
frank stitely, cpa, cva, and the managing member of stitely & karstetter cpas, likes to stir things up – especially when it concerns the intersection of timesheets and value pricing. here’s a piece of fiction (we assume) that he titles…
– the editors
cpa firm nightmares
by frank stitely
in this week’s show, my brother and famed practice management consultant, gordon stitely, visits the venerable firm, value, billem, and dunn. vb&d managing partner bob cratchett took over the firm when founding partner izzy dunn died unexpectedly after jamming an rj45 cable into an electrical socket. cratchett knew he had to modernize the firm, and he started by banishing timesheets.
related:
why value billing won’t transform your life
the problem with frank stitely?
when he left his previous employer, scrooge & associates, p.c., he vowed never to sell time again. he would sell knowledge. he hired a value billing consultant to implement a new business model that eschewed timesheets in favor of trusting employees, since costs will always take care of themselves.
here comes gordon striding into cratchett’s office. read more →
by sandi smith, cpa
accountant’s accelerator
want to charge more for your services?
one way is to offer clients more value. your fees and your value to the client should go hand in hand.
more for soloists and small firms: accountants, do you know your opportunity number? • five ideas to reduce client price-sensitivity • rise to the top with a fresh elevator speech • four ways to practice entrepreneurial perseverance • 5 mistakes to avoid when seeking new clients • the top 12 business card blunders accountants make • seven tips to keep the clients you have • how to attract clients like a magnet • eleven easy ways to deliver more value to clients •
here are nine ideas to increase your value to your clients:
the good news: 10,700 accountants hired. the bad: profit pressure.
the u.s. tax, accounting, and bookkeeping industry added a seasonally adjusted 10,700 jobs in march, the ninth straight month of year-over-year expansion, according to 卡塔尔世界杯常规比赛时间 sources. women and non-exempt employees are making up the bulk of the workers returning to the industry, but not, it seems, to cpa firms, where caution seems to be continuing. at the same time, 卡塔尔世界杯常规比赛时间 finds renewed pressure on fees and pricing while utilization rates and salaries continue to increase.
– rick telberg
卡塔尔世界杯常规比赛时间 research
in this report:
the 3% increase to 932,900 full-time equivalents from the year-ago month represents the biggest jump in a year. still, the rise left the industry’s head count 14,100 jobs shy of the month’s record high of 946,700 in 2008.
and three reasons why it’s becoming “the new normal.”
if you think clients and costs are squeezing the profits out of your practice, then be happy you’re not trying to operate in europe or asia.
global accountants’ association warns profit squeeze may “the new normal.”
in the face of profit problems for accounting practices worldwide, the international federation of accountants, which represents the world’s national accountancy institutes, is warning the global profession that fee pressures may be “the new normal.”
with many clients around the world “faced with subdued demand” for their products and services, “it’s not surprising to find small- and medium-sized practices facing demands to negotiate fees or cut prices.”
related: fee pressures emerge as worldwide problem
with that in mind, ifac suggests seven strategies: read more →
but most other rates are increasing.
in another sign that the profession is pushing through at least some price increases in a highly fee-pressured environment, a new survey reports that professional tax preparers this year will be charging an average of $246, up 6%, for a typical 1040 with a schedule a and a state return. still, the survey finds price pressure for schedule c’s.
the survey shows pricing for the bread-and-butter forms delivered by local independent tax professionals, including:
the survey also breaks down pricing patterns by region, and adds data on client payment options.