how to scope before you price
it’s a learning process that benefits both you and the client.
by jody padar
radical pricing – by the radical cpa
price
11 alternative pricing methods
when to use each, plus the marketing and operational perspective.
by august aquila
price it right
13 questions about providing value
rate both yourself and your firm.
by august aquila
price it right
your time has no inherent value
… but here’s what does.
by ed kless, as told to sandi leyva and michelle long
do you believe your time has inherent value to your clients?
more small firm growth strategies: ed kless: what is strategic pricing? | how to keep current | best practices for growth: network, specialize, share | 10 easy tips to boost your business cash flow | 2 ways to serve clients better | how to fire a client | how to manage client expectations | trashing the spreadsheet: best practices in modern expense management
exclusively for pro members. log in here or 2022世界杯足球排名 today.
sorry, but no. your time has no inherent value; it certainly doesn’t have any value to anyone but you.
read more →
take the focus off price
3 other ways to differentiate yourself.
by sandi leyva
the accountant’s accelerator
i hear more accountants grumbling every day about how price-sensitive their prospects and clients have gotten. and they are right, to a degree. the economy has caused even the rich to count their pennies, and the percentage of people who look at a price tag before they buy has increased over the last five years.
more on small-firm growth strategies: stop thinking small | 5 solutions when clients balk at price | make your services an investment, not an expense | 9 ways to boost your value (and your fees) | 9 ways accountants throw away profits | 9 ways to increase sales through ‘power networking’ | 5 things you know that clients don’t | 3 ways to test your revenue forecast
yet studies show that roughly 54 percent of buyers are not price-sensitive, and i would be willing to bet even more are selectively price-impervious depending on what they buy: women’s shoes, men’s cars, personal services, jewelry, vacations, cosmetics and hair, to name a few exceptions.
read more →
lowballing: how to stop under-pricing yourself
bonus checklist: 10 questions to help you reconsider your prices.
by martin bissett
business development on a budget
undercharging – or lowballing as it’s also called – is the scourge of the profession. it has always been present, and unfortunately, it will probably be with us for the foreseeable future.
more business development for pro members (go pro here): appraise your prospects |the science of pipelines |do you have a pipeline or just a list? | develop the habit of consistency |prepare your next generation of professionals |overcome recurring fee apathy |banish the idea that selling is difficult | how to win your first client|5 ways to make selling easier to swallow | you’re selling all the time
exclusively for pro members. log in here or 2022世界杯足球排名 today.
undercharging is directly related to fear – fear of rejection.
read more →
increase fees and keep (most of) your clients
bonus: a sample letter you can send clients.
by sandi leyva and michelle long
the ultimate accounting virtual conference
when is the last time you increased your fees? was it the past year, the past one to two years, over three years … or never? if you haven’t, you should.
how do you increase your fees?
sometimes it’s a sticky situation but you should start setting a policy where you’re going to increase your fees on a regular basis, maybe every year or two. that allows you to avoid having large increases.
if you haven’t increased your rates for five years and you have to go up quite a bit at once that will be harder for the client, but once they get used to an annual or every other year increase and accept it then it’s easier to keep your fees.
cpa firms hit the brakes on increases in billing rates
the good news? a lot less volatility.
by 卡塔尔世界杯常规比赛时间
after a period of rapid price increases, cpa firms appear to be backing off on rate hikes.
the price index for u.s. cpa firms reached 117.2 in august, representing a 15.1 percent price increase since the january 2005 baseline. this is the second time this year the index has reached this mark, with the other in march, and the highest point except for february’s 117.5. it denotes increases of 0.6 percent for the month and 0.3 percent for the year.
tax leads accounting industry in price hikes
accounting industry shows healthier pricing power than most other industries — and its own clients.
next question: which pricing strategies are best for today’s market? join the survey; get the answers.
by rick telberg
卡塔尔世界杯常规比赛时间 research
following hefty hikes in billing rates during tax season, the tax, accounting and bookkeeping industry is pushing through price increases three times faster than the rest of the nation’s economy, according to a new 卡塔尔世界杯常规比赛时间 study.
more: fees and pricing reports for pro members only
learn more: go pro here
while most other industries — and, by implication, most of the profession’s clients — are barely managing to maintain price levels, the accounting industry is forging ahead aggressively. the industry’s powerful position in pricing suggests huge demand for the complex services that only accountants can provide. and many practitioners appear to be taking every opportunity possible. to be sure, costs are rising as well, with talent, technology and retirements putting pressure on many firms.
in this report, 卡塔尔世界杯常规比赛时间 analyzes pricing trends and billing rates for:
- cpa firm services in general,
- auditing and assurance services in particular,
- tax preparation and planning, and
- bookkeeping and compilations
tax preparation fees and services
the national trends and averages
by 卡塔尔世界杯常规比赛时间 research
while tax professionals taking a well-deserved break this summer, they are also carefully assessing how well – or poorly – they fared in tax season 2015 and they are beginning to lay plans for tax season 2016. chief among their concerns will, no doubt, be a thorough review of their mix of services and fees.
fortunately, 卡塔尔世界杯常规比赛时间 has compiled authoritative data in an easy-to-use set of charts, graphs and infographics to guide the strategizing for 2016.
in this report, 卡塔尔世界杯常规比赛时间 reveals:
- the average time it takes an amateur do-it-yourselfer to do a 1040 – useful information in understanding and communicating to clients the true value of a professional.
- how many tax professionals give away over $100 per client in free consultations – and how competitive the market may be for practitioners.
- prices by type of form: itemized 1040; state; schedule c’s; 940s; 1065s; 1120ss.
- prices by region: west, midwest, northeast and south.
- how many preparers charge to file an extension and how much they charge.
- trends in 1040 business.
- practitioners’ age ranges and years in business.
- the characteristics of the communities in which they operate.
lowballing and why it (usually) doesn’t work
plus some exceptions and how to pull them off.
by ed mendlowitz
the 卡塔尔世界杯常规比赛时间 practice doctor
i actually received the same question from two people in one day. these calls were from two cpas i speak to a lot, have a lot of respect for and who have successful firms with other partners and a good number of staff.
question: (1) i lowballed a fee to get a client ($2,000 a month), got the client and the time was running twice what i charged them ($4,000 a month). i asked for an upward adjustment four months later of halfway between the time and the fee (an additional $1,000 per month). they dropped me and went back to their prior accountant, who was charging less than i was ($1,800 a month), but who didn’t do anything close to what i was doing. i feel the client knew it was a lowball and took advantage of it. what did i do wrong? read more →
tax preparation fees: the national averages [infographic]
new data from 卡塔尔世界杯常规比赛时间 sources reveals key competitive
comparisons. read more →
why the average fee doesn’t matter
not all data is relevant.
by ed mendlowitz
the practice doctor
question: what is the average fee that your firm charges for a review? assume the company is approximately $10 million in sales and $3 million in assets.
answer: what is the average size suit men wear? this might be nice to know but it is not relevant to any specific situation. read more →