is social media a fad?
or is it the biggest shift since the industrial revolution? welcome to the world of socialnomics.
media
survey results: cpas join the online social networking party
roughly three in five cpas are using linkedin regularly to advance their firms and their careers. here are some early results from our latest survey into how cpas use online social networking and internet media:
greg lafollette exits cpa tech advisor for online start-up
greg lafollette has left his position with the cpa technology advisor to accept the position of founding executive editor of the progressive accountant. more at the tech gap: a new position for gll.
marketingsherpa features “beyond the click” study by aicpa, bsg
trust and believability go much further than tantalizing incentives. ads in third-party newsletters can generate plenty of leads. “but you should focus on an ad campaign’s longer-term effect — not simply immediate clicks,” according to marketingsherpa, the research firm with … continued