{"id":95231,"date":"2022-03-10t12:00:29","date_gmt":"2022-03-10t17:00:29","guid":{"rendered":"\/\/www.g005e.com\/?p=95231"},"modified":"2022-12-22t00:40:36","modified_gmt":"2022-12-22t05:40:36","slug":"marketing-via-spreadsheet","status":"publish","type":"post","link":"\/\/www.g005e.com\/2022\/03\/10\/marketing-via-spreadsheet\/","title":{"rendered":"the seven-step plan for marketing by spreadsheet"},"content":{"rendered":"
<\/a>using excel spreadsheets, with a bunch of numbers, adding in some deadlines, and creating a very organized process, is just how we accountants like things.<\/strong><\/p>\n by sandi leyva it\u2019s quite common for accounting firms \u2013 even the regionals \u2013 to have no marketing plan in place.<\/p>\n more: <\/b>five things clients have taught me<\/a> | beyond compliance: what more you can provide<\/a>\u00a0| the biggest seo secret of all: google business listings<\/a> | five ways to get better clients<\/a> | how clients get underserved and accountants get underpaid<\/a> the marketing plan might very well be, \u201cget as many referrals as we can.\u201d<\/p>\n or it might be a number for each partner \u2013 which is not a marketing plan.<\/p>\n or it might be, \u201cif it\u2019s not busy season, i\u2019ll go to my networking group.\u201d<\/p>\n none of these are plans. they are individual marketing tasks and components.<\/p>\n
\nthe complete guide to marketing for tax & accounting firms<\/a><\/em>
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