{"id":53720,"date":"2018-01-06t17:31:42","date_gmt":"2018-01-06t22:31:42","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=53720"},"modified":"2018-01-28t17:36:54","modified_gmt":"2018-01-28t22:36:54","slug":"make-newsletters-work","status":"publish","type":"post","link":"\/\/www.g005e.com\/2018\/01\/06\/make-newsletters-work\/","title":{"rendered":"step-by-step: how to make newsletters work for you"},"content":{"rendered":"<p><strong><a href=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/man-using-the-laptop-in-the-street_sdqxf23dnzg.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-50912 size-medium\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/man-using-the-laptop-in-the-street_sdqxf23dnzg-424x636.jpg\" alt=\"man using laptop at an outdoor cafe\" width=\"424\" height=\"636\" \/><\/a>checklists: 7 benefits and 4 ways to create content.<\/strong><\/p>\n<p><i>by sandi leyva<\/i><br \/>\n<a href=\"\/\/www.g005e.com\/shop\/sl17cgm\/\"><i>the complete guide to marketing for tax &amp; accounting firms<\/i><\/a><\/p>\n<p>one of the most overlooked marketing channels for accountants is a newsletter. the newsletter first started in print at regional firms.<\/p>\n<blockquote><p><b>more small firm growth strategies:<\/b> <a href=\"\/\/www.g005e.com\/2017\/12\/16\/technical-aspects-video-youtube\/\">technical aspects of video and youtube<\/a> | <a href=\"\/\/www.g005e.com\/2017\/12\/08\/cpas-need-video\/\">why cpas need video<\/a> | <a href=\"\/\/www.g005e.com\/2017\/11\/10\/make-google-adwords-work\/\">make google adwords work for you<\/a> | <a href=\"\/\/www.g005e.com\/2017\/10\/13\/trade-shows\/\">make the most of trade shows<\/a> | <a href=\"\/\/www.g005e.com\/2017\/09\/08\/track-online-reputation\/\">track your online reputation<\/a> | <a href=\"\/\/www.g005e.com\/2017\/08\/11\/partnering-referrals-steroids\/\">partnering: referrals on steroids<\/a> | <a href=\"\/\/www.g005e.com\/2017\/07\/14\/measure-client-retention\/\">measure client retention \u2026 against yourself <\/a>| <a href=\"\/\/www.g005e.com\/2017\/06\/16\/take-clients-pulse\/\">take your client\u2019s pulse<\/a> | <a href=\"\/\/www.g005e.com\/2017\/05\/19\/determine-ideal-client\/\">how to determine your ideal client<\/a> | <a href=\"\/\/www.g005e.com\/2017\/04\/28\/3-advisory-services-offer\/\">clients need advisory services more than they know<\/a> | <a href=\"\/\/www.g005e.com\/2017\/03\/26\/10-tips-energy-tax-season\/\">10 tips for more energy this tax season<\/a> | <a href=\"\/\/www.g005e.com\/2016\/11\/18\/marketing-vs-sales-plunge\/\">marketing vs. sales and how to plunge in<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2018\/01\/06\/make-newsletters-work\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener\">2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n<p>some cpa firms have not changed much and still cling to their printed newsletter. we suggest you send an email newsletter and optionally send a printed newsletter once or twice a year if your clients are used to it.<br \/>\n <a href=\"\/\/www.g005e.com\/2018\/01\/06\/make-newsletters-work\/#more-53720\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'><ul class=\"socialwrap row\"><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2018%2f01%2f06%2fmake-newsletters-work%2f&amp;t=step-by-step%3a+how+to+make+newsletters+work+for+you'  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-300px 0px'   \/> <span class=\"head\">like this on facebook<\/span><\/a><\/li><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.linkedin.com\/'  href='http:\/\/www.linkedin.com\/sharearticle?mini=true&amp;url=https%3a%2f%2fwww.g005e.com%2f2018%2f01%2f06%2fmake-newsletters-work%2f&amp;title=step-by-step%3a+how+to+make+newsletters+work+for+you&amp;summary=checklists%3a+7+benefits+and+4+ways+to+create+content.%0d%0a%0d%0aby+sandi+leyva%0d%0athe+complete+guide+to+marketing+for+tax+%26amp%3b+accounting+firms%0d%0a%0d%0aone+of+the+most+overlooked+marketing+channels+for+accountants+is+a+newsletter.+the+newsletter+first+started+in+print+at+regional+firms.%0d%0amore+small+firm+growth+strategies%3a+technical+'  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='linkedin'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-850px 0px'   \/> <span class=\"head\">share on linkedin<\/span><\/a><\/li><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/twitter.com\/'  href=\"http:\/\/twitter.com\/share?url=https%3a%2f%2fwww.g005e.com%2f2018%2f01%2f06%2fmake-newsletters-work%2f&amp;text=%23cpa+link%3a++-+ via+%40cpa_trendlines\"  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='twitter'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-1625px 0px'   \/> <span class=\"head\">tweet this item<\/span><\/a><\/li><li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20step-by-step:%20how%20to%20make%20newsletters%20work%20for%20you&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\r\n\r\n\r\n\r\n%20%20\/\/www.g005e.com\/2018\/01\/06\/make-newsletters-work\/\" title=\"email this: step-by-step: how to make newsletters work for you \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li><\/ul><div class=\"clean\"><\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p><strong><a href=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/man-using-the-laptop-in-the-street_sdqxf23dnzg.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-50912 size-medium\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/man-using-the-laptop-in-the-street_sdqxf23dnzg-424x636.jpg\" alt=\"man using laptop at an outdoor cafe\" width=\"424\" height=\"636\" \/><\/a>checklists: 7 benefits and 4 ways to create content.<\/strong><\/p>\n<p><i>by sandi leyva<\/i><br \/>\n<a href=\"\/\/www.g005e.com\/shop\/sl17cgm\/\"><i>the complete guide to marketing for tax &amp; accounting firms<\/i><\/a><\/p>\n<p>one of the most overlooked marketing channels for accountants is a newsletter. the newsletter first started in print at regional firms.<\/p>\n<blockquote>\n<p><b>more small firm growth strategies:<\/b> <a href=\"\/\/www.g005e.com\/2017\/12\/16\/technical-aspects-video-youtube\/\">technical aspects of video and youtube<\/a> | <a href=\"\/\/www.g005e.com\/2017\/12\/08\/cpas-need-video\/\">why cpas need video<\/a> | <a href=\"\/\/www.g005e.com\/2017\/11\/10\/make-google-adwords-work\/\">make google adwords work for you<\/a> | <a href=\"\/\/www.g005e.com\/2017\/10\/13\/trade-shows\/\">make the most of trade shows<\/a> | <a href=\"\/\/www.g005e.com\/2017\/09\/08\/track-online-reputation\/\">track your online reputation<\/a> | <a href=\"\/\/www.g005e.com\/2017\/08\/11\/partnering-referrals-steroids\/\">partnering: referrals on steroids<\/a> | <a href=\"\/\/www.g005e.com\/2017\/07\/14\/measure-client-retention\/\">measure client retention \u2026 against yourself <\/a>| <a href=\"\/\/www.g005e.com\/2017\/06\/16\/take-clients-pulse\/\">take your client\u2019s pulse<\/a> | <a href=\"\/\/www.g005e.com\/2017\/05\/19\/determine-ideal-client\/\">how to determine your ideal client<\/a> | <a href=\"\/\/www.g005e.com\/2017\/04\/28\/3-advisory-services-offer\/\">clients need advisory services more than they know<\/a> | <a href=\"\/\/www.g005e.com\/2017\/03\/26\/10-tips-energy-tax-season\/\">10 tips for more energy this tax season<\/a> | <a href=\"\/\/www.g005e.com\/2016\/11\/18\/marketing-vs-sales-plunge\/\">marketing vs. sales and how to plunge in<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2018\/01\/06\/make-newsletters-work\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener\">2022世界杯足球排名 today<\/a>.<\/span><\/p>\n<\/blockquote>\n<p>some cpa firms have not changed much and still cling to their printed newsletter. we suggest you send an email newsletter and optionally send a printed newsletter once or twice a year if your clients are used to it.<br \/>\n <a href=\"\/\/www.g005e.com\/2018\/01\/06\/make-newsletters-work\/#more-53720\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'>\n<ul class=\"socialwrap row\">\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2018%2f01%2f06%2fmake-newsletters-work%2f&amp;t=step-by-step%3a+how+to+make+newsletters+work+for+you'  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-300px 0px'   \/> <span class=\"head\">like this on facebook<\/span><\/a><\/li>\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.linkedin.com\/'  href='http:\/\/www.linkedin.com\/sharearticle?mini=true&amp;url=https%3a%2f%2fwww.g005e.com%2f2018%2f01%2f06%2fmake-newsletters-work%2f&amp;title=step-by-step%3a+how+to+make+newsletters+work+for+you&amp;summary=checklists%3a+7+benefits+and+4+ways+to+create+content.%0d%0a%0d%0aby+sandi+leyva%0d%0athe+complete+guide+to+marketing+for+tax+%26amp%3b+accounting+firms%0d%0a%0d%0aone+of+the+most+overlooked+marketing+channels+for+accountants+is+a+newsletter.+the+newsletter+first+started+in+print+at+regional+firms.%0d%0amore+small+firm+growth+strategies%3a+technical+'  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='linkedin'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-850px 0px'   \/> <span class=\"head\">share on linkedin<\/span><\/a><\/li>\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/twitter.com\/'  href=\"http:\/\/twitter.com\/share?url=https%3a%2f%2fwww.g005e.com%2f2018%2f01%2f06%2fmake-newsletters-work%2f&amp;text=%23cpa+link%3a++-+ via+%40cpa_trendlines\"  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='twitter'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-1625px 0px'   \/> <span class=\"head\">tweet this item<\/span><\/a><\/li>\n<li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20step-by-step:%20how%20to%20make%20newsletters%20work%20for%20you&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\n\n\n\n%20%20\/\/www.g005e.com\/2018\/01\/06\/make-newsletters-work\/\" title=\"email this: step-by-step: how to make newsletters work for you \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li>\n<\/ul>\n<div class=\"clean\"><\/div>\n<\/p>\n<\/div>\n","protected":false},"author":1345,"featured_media":53032,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2741,2271,3120,2295],"tags":[1056,6,114,822],"class_list":["post-53720","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-checklist","category-marketing","category-pro-member-exclusive","category-solo","tag-entrepreneur","tag-bsg-business-builder","tag-small-firm","tag-solo","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>step-by-step: how to make newsletters work for you - 卡塔尔世界杯常规比赛时间<\/title>\n<meta name=\"description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/\/www.g005e.com\/2018\/01\/06\/make-newsletters-work\/\" \/>\n<meta property=\"og:locale\" content=\"en_us\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"step-by-step: how to make newsletters work for you - 卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"og:description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta property=\"og:url\" content=\"\/\/www.g005e.com\/2018\/01\/06\/make-newsletters-work\/\" \/>\n<meta property=\"og:site_name\" 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