{"id":51407,"date":"2017-04-24t05:00:14","date_gmt":"2017-04-24t09:00:14","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=51407"},"modified":"2018-10-15t12:23:38","modified_gmt":"2018-10-15t16:23:38","slug":"8-ways-improve-firm-profits","status":"publish","type":"post","link":"\/\/www.g005e.com\/2017\/04\/24\/8-ways-improve-firm-profits\/","title":{"rendered":"8 ways to improve firm profits"},"content":{"rendered":"
<\/a>because businesses make money, right?<\/strong><\/p>\n by rob nixon<\/i><\/p>\n the purpose of any business is to find and keep customers. so you have a marketing and sales function to find them and then you have great service and services that “wows” them into staying with you.<\/p>\n more on strategy:<\/b> sales is like workflow management<\/a> | 4 sales systems and some secret sauce<\/a> | marketing must generate leads<\/a> | be an ‘object of interest’<\/a> | marketing must be about sales<\/a> | turn your knowledge into products<\/a> | 8 ways to build team engagement<\/a> | is your business by design or default?<\/a> | the profession disrupted: compliance commoditized<\/a> that\u2019s all well and good for your clients. what about you? you\u2019ve taken a risk to start\/buy your business (it\u2019s not a practice and you need to stop practicing \u2013 you\u2019ve been practicing long enough) and you need to be rewarded.
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