{"id":50678,"date":"2016-12-09t05:00:34","date_gmt":"2016-12-09t10:00:34","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=50678"},"modified":"2017-02-08t13:32:54","modified_gmt":"2017-02-08t18:32:54","slug":"what-is-strategic-pricing","status":"publish","type":"post","link":"\/\/www.g005e.com\/2016\/12\/09\/what-is-strategic-pricing\/","title":{"rendered":"ed kless: what is strategic pricing?"},"content":{"rendered":"<p><strong>there are three strategies. use what you want, but learn them all.<\/strong><i><br \/>\n<\/i><\/p>\n<p><i>by sandi leyva and michelle long<\/i><br \/>\n<a href=\"https:\/\/ne220.isrefer.com\/go\/uavc\/rtcpat\/\"><i>the ultimate accounting virtual conference<\/i><\/a><strong><br \/>\n<\/strong><\/p>\n<figure id=\"attachment_50827\" class=\"thumbnail wp-caption alignright\" style=\"width: 200px\"><a href=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/edkless.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-50827\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/edkless.jpg\" alt=\"head shot of ed kless\" width=\"200\" height=\"200\" srcset=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/edkless.jpg 200w, https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/edkless.jpg 100w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/a><figcaption class=\"caption wp-caption-text\">kless<\/figcaption><\/figure>\n<p>i\u2019m super jazzed to introduce ed kless, who\u2019s going to be discussing the fundamentals of strategic pricing.<\/p>\n<blockquote><p><b>more small firm growth strategies:<\/b> <a href=\"\/\/www.g005e.com\/2016\/11\/25\/how-to-keep-current\/\">how to keep current<\/a> | <a href=\"\/\/www.g005e.com\/2016\/11\/20\/four-tools-millionaire-mindset\/\">four tools for a millionaire mindset<\/a> | <a href=\"\/\/www.g005e.com\/2016\/10\/12\/reconnecting-with-your-why\/\">reconnect with your why<\/a> | <a href=\"\/\/www.g005e.com\/2016\/08\/24\/use-payroll-grow-client-retention\/\">use payroll to grow client retention<\/a> | <a href=\"\/\/www.g005e.com\/2016\/07\/27\/3-ways-work-less-earn\/\">3 ways to work less and earn more<\/a> | <a href=\"\/\/www.g005e.com\/2016\/06\/29\/what-to-do-when-a-client-doesnt-pay\/\">what to do when a client doesn\u2019t pay<\/a> | <a href=\"\/\/www.g005e.com\/2015\/11\/19\/find-hidden-money-clients\/\">how to find hidden money for your clients<\/a> | <a href=\"\/\/www.g005e.com\/2015\/10\/08\/3-killer-lead-generation-channels\/\">3 killer lead generation channels<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2016\/12\/09\/what-is-strategic-pricing\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\">2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n<p>he is the senior director of partner development and strategy at the sage group. he\u2019s also the co-host and author of the soul of enterprise. he developed and delivers curriculum for sage consulting academy, business strategy and workshops related to customer experience. he\u2019s also a senior fellow at vera sage, which is where ron baker teaches pricing to firms in our industry.<\/p>\n<p><strong>kless:<\/strong> we\u2019re going to review the fundamentals of strategic pricing. what i\u2019ve found fascinating about the subject of pricing is for as complex as it is, there are only three basic strategies. we\u2019re going to review what those are and talk about where one might use one over the other and why they\u2019re important to know. even if you don\u2019t prescribe to one or the other or only ever use one strategy, it\u2019s important to know what the three are.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2016\/12\/09\/what-is-strategic-pricing\/#more-50678\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'><ul class=\"socialwrap row\"><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2016%2f12%2f09%2fwhat-is-strategic-pricing%2f&amp;t=ed+kless%3a+what+is+strategic+pricing%3f'  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  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url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-1625px 0px'   \/> <span class=\"head\">tweet this item<\/span><\/a><\/li><li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20ed%20kless:%20what%20is%20strategic%20pricing?&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\r\n\r\n\r\n\r\n%20%20\/\/www.g005e.com\/2016\/12\/09\/what-is-strategic-pricing\/\" title=\"email this: ed kless: what is strategic pricing? \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li><\/ul><div class=\"clean\"><\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p><strong>there are three strategies. use what you want, but learn them all.<\/strong><i><br \/>\n<\/i><\/p>\n<p><i>by sandi leyva and michelle long<\/i><br \/>\n<a href=\"https:\/\/ne220.isrefer.com\/go\/uavc\/rtcpat\/\"><i>the ultimate accounting virtual conference<\/i><\/a><strong><br \/>\n<\/strong><\/p>\n<figure id=\"attachment_50827\" class=\"thumbnail wp-caption alignright\" style=\"width: 200px\"><a href=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/edkless.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-50827\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/edkless.jpg\" alt=\"head shot of ed kless\" width=\"200\" height=\"200\" srcset=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/edkless.jpg 200w, https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/12\/edkless.jpg 100w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/a><figcaption class=\"caption wp-caption-text\">kless<\/figcaption><\/figure>\n<p>i\u2019m super jazzed to introduce ed kless, who\u2019s going to be discussing the fundamentals of strategic pricing.<\/p>\n<blockquote>\n<p><b>more small firm growth strategies:<\/b> <a href=\"\/\/www.g005e.com\/2016\/11\/25\/how-to-keep-current\/\">how to keep current<\/a> | <a href=\"\/\/www.g005e.com\/2016\/11\/20\/four-tools-millionaire-mindset\/\">four tools for a millionaire mindset<\/a> | <a href=\"\/\/www.g005e.com\/2016\/10\/12\/reconnecting-with-your-why\/\">reconnect with your why<\/a> | <a href=\"\/\/www.g005e.com\/2016\/08\/24\/use-payroll-grow-client-retention\/\">use payroll to grow client retention<\/a> | <a href=\"\/\/www.g005e.com\/2016\/07\/27\/3-ways-work-less-earn\/\">3 ways to work less and earn more<\/a> | <a href=\"\/\/www.g005e.com\/2016\/06\/29\/what-to-do-when-a-client-doesnt-pay\/\">what to do when a client doesn\u2019t pay<\/a> | <a href=\"\/\/www.g005e.com\/2015\/11\/19\/find-hidden-money-clients\/\">how to find hidden money for your clients<\/a> | <a href=\"\/\/www.g005e.com\/2015\/10\/08\/3-killer-lead-generation-channels\/\">3 killer lead generation channels<\/a><br \/>\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-49700\" src=\"http:\/\/4f2bur4nuye2cgakm2rm61qk.wpengine.netdna-cdn.com\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1470686574894.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #b79c00;\">exclusively for pro members. <\/span><\/strong><span style=\"color: #b79c00;\"><a style=\"color: #b79c00;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2016\/12\/09\/what-is-strategic-pricing\/\">log in here<\/a> or <a class=\"external\" style=\"color: #b79c00;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\">2022世界杯足球排名 today<\/a>.<\/span><\/p>\n<\/blockquote>\n<p>he is the senior director of partner development and strategy at the sage group. he\u2019s also the co-host and author of the soul of enterprise. he developed and delivers curriculum for sage consulting academy, business strategy and workshops related to customer experience. he\u2019s also a senior fellow at vera sage, which is where ron baker teaches pricing to firms in our industry.<\/p>\n<p><strong>kless:<\/strong> we\u2019re going to review the fundamentals of strategic pricing. what i\u2019ve found fascinating about the subject of pricing is for as complex as it is, there are only three basic strategies. we\u2019re going to review what those are and talk about where one might use one over the other and why they\u2019re important to know. even if you don\u2019t prescribe to one or the other or only ever use one strategy, it\u2019s important to know what the three are.<\/p>\n<p> <a href=\"\/\/www.g005e.com\/2016\/12\/09\/what-is-strategic-pricing\/#more-50678\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'>\n<ul class=\"socialwrap row\">\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2016%2f12%2f09%2fwhat-is-strategic-pricing%2f&amp;t=ed+kless%3a+what+is+strategic+pricing%3f'  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-300px 0px'   \/> <span class=\"head\">like this on facebook<\/span><\/a><\/li>\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  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no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-850px 0px'   \/> <span class=\"head\">share on linkedin<\/span><\/a><\/li>\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/twitter.com\/'  href=\"http:\/\/twitter.com\/share?url=https%3a%2f%2fwww.g005e.com%2f2016%2f12%2f09%2fwhat-is-strategic-pricing%2f&amp;text=%23cpa+link%3a++-+ via+%40cpa_trendlines\"  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='twitter'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-1625px 0px'   \/> <span class=\"head\">tweet this item<\/span><\/a><\/li>\n<li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20ed%20kless:%20what%20is%20strategic%20pricing?&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\n\n\n\n%20%20\/\/www.g005e.com\/2016\/12\/09\/what-is-strategic-pricing\/\" title=\"email this: ed kless: what is strategic pricing? \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li>\n<\/ul>\n<div class=\"clean\"><\/div>\n<\/p>\n<\/div>\n","protected":false},"author":1749,"featured_media":49445,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[3120,2295],"tags":[1056,6,114,822],"class_list":["post-50678","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pro-member-exclusive","category-solo","tag-entrepreneur","tag-bsg-business-builder","tag-small-firm","tag-solo","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ed kless: what is strategic pricing? - 卡塔尔世界杯常规比赛时间<\/title>\n<meta name=\"description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/\/www.g005e.com\/2016\/12\/09\/what-is-strategic-pricing\/\" \/>\n<meta property=\"og:locale\" content=\"en_us\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ed kless: what is strategic pricing? - 卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"og:description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta property=\"og:url\" content=\"\/\/www.g005e.com\/2016\/12\/09\/what-is-strategic-pricing\/\" \/>\n<meta property=\"og:site_name\" content=\"卡塔尔世界杯常规比赛时间\" \/>\n<meta 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