{"id":43354,"date":"2015-09-18t05:01:12","date_gmt":"2015-09-18t09:01:12","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=43354"},"modified":"2018-08-13t10:46:19","modified_gmt":"2018-08-13t14:46:19","slug":"radical-approach-bundling-services","status":"publish","type":"post","link":"\/\/www.g005e.com\/2015\/09\/18\/radical-approach-bundling-services\/","title":{"rendered":"the radical approach to bundling services"},"content":{"rendered":"

package your knowledge, and don’t forget client personality.<\/strong><\/p>\n

by jody padar<\/span><\/i>
\nthe radical cpa<\/span><\/i><\/a><\/p>\n

how do you take that tax planning, that small business exper\u00adtise or whatever insight it is that you own and package it so it\u2019s similar to a product? that\u2019s what the next generation of firms has figured out how to do.<\/p>\n

i started doing this pre-cloud. i had to figure out a way to keep my customers engaged with me all year without doing book\u00adkeeping because i didn\u2019t want to do bookkeeping. i productized my year-round tax services.<\/p>\n

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more getting radical: <\/strong>the radical approach to pricing<\/a> | a radical close look at value pricing<\/a> | get radical about pricing<\/a> |\u00a0let\u2019s get radical about content<\/a> | each social channel has a language<\/a> | get ready for radical transparency<\/a> | 5 radical ways to be social and strategic<\/a> | how i got started being social<\/a> | how social media transforms firms to their core<\/a> | six competitive advantages for the radical cpa<\/a> | radical tenet #1: embrace the cloud<\/a> | radical customers are on their way<\/a> | 5 radical transparencies; are you ready?<\/a> | 4 questions radical firms must face<\/a> | being radical is all about your customer<\/a> | being radical starts with being the change<\/a> | why start being radical now?<\/a> | going radical: the 4 tenets of a \u2018new firm\u2019<\/a> | why should cpas be radical?<\/a> | the roots of \u2018radical\u2019 cpa<\/a>s<\/a><\/p>\n

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i also took every piece of work i could take outside of tax season and separated it from the tax return. we do the work outside of tax season and charge for it as a separately stated item. today, so many firms are still doing accounting cleanup work that can be done outside of tax season in tax season and they\u2019re not charging for it separately. i\u2019ve heard firm leaders say, \u201coh, that\u2019s part of doing a tax return.\u201d no, it\u2019s not. getting accurate books before you do a tax return should be priced and completed outside of tax season. it shouldn\u2019t clog up your firm in march.<\/p>\n

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