{"id":35736,"date":"2014-07-01t00:29:42","date_gmt":"2014-07-01t04:29:42","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=35736"},"modified":"2015-10-23t07:54:11","modified_gmt":"2015-10-23t11:54:11","slug":"6-reasons-why-cpa-firms-fail-in-innovation","status":"publish","type":"post","link":"\/\/www.g005e.com\/2014\/07\/01\/6-reasons-why-cpa-firms-fail-in-innovation\/","title":{"rendered":"6 reasons why cpa firms fail in innovation"},"content":{"rendered":"<p><strong>the compensation trap that turns winners into losers.<\/strong><\/p>\n<p><em>by august aquila<\/em><br \/>\n<em><a href=\"\/\/www.g005e.com\/shop\/creating-the-effective-partnership-two-volume-package\/\">creating the effective partnership<\/a><\/em><\/p>\n<p>the focus on most cpa firms is on <a title=\"bury the non-billable hour\" href=\"\/\/www.g005e.com\/2014\/02\/16\/marcus-bury-the-non-billable-hour\/\" target=\"_blank\">billable hours<\/a>. while there is nothing inherently wrong with this focus, it has become the overriding focus of firms.<\/p>\n<p>there is nothing wrong with making money today, but what about building for the future?\u00a0with &#8220;today&#8221; being the dominant focus, what is the encouragement to cpas to <a title=\"the 8 traits creating the firm of the future today\" href=\"\/\/www.g005e.com\/2014\/06\/07\/the-8-traits-creating-the-firm-of-the-future-today\/\" target=\"_blank\">innovate<\/a>? \u00a0in most firms there is no alignment with innovation and <a title=\"why is it always about partner compensation?\" href=\"\/\/www.g005e.com\/2014\/04\/08\/why-is-it-always-about-partner-compensation\/\" target=\"_blank\">compensation<\/a>.<\/p>\n<p>you will never have innovation unless you allocate some time and reward to making it happen. <a href=\"\/\/www.g005e.com\/2014\/07\/01\/6-reasons-why-cpa-firms-fail-in-innovation\/#more-35736\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'><ul class=\"socialwrap row\"><li class=\"icon_text\"><a  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href=\"mailto:?subject=cpa%20trendlines%20:%206%20reasons%20why%20cpa%20firms%20fail%20in%20innovation&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\r\n\r\n\r\n\r\n%20%20\/\/www.g005e.com\/2014\/07\/01\/6-reasons-why-cpa-firms-fail-in-innovation\/\" title=\"email this: 6 reasons why cpa firms fail in innovation \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li><\/ul><div class=\"clean\"><\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p><strong>the compensation trap that turns winners into losers.<\/strong><\/p>\n<p><em>by august aquila<\/em><br \/>\n<em><a href=\"\/\/www.g005e.com\/shop\/creating-the-effective-partnership-two-volume-package\/\">creating the effective partnership<\/a><\/em><\/p>\n<p>the focus on most cpa firms is on <a title=\"bury the non-billable hour\" href=\"\/\/www.g005e.com\/2014\/02\/16\/marcus-bury-the-non-billable-hour\/\" target=\"_blank\">billable hours<\/a>. while there is nothing inherently wrong with this focus, it has become the overriding focus of firms.<\/p>\n<p>there is nothing wrong with making money today, but what about building for the future?\u00a0with &#8220;today&#8221; being the dominant focus, what is the encouragement to cpas to <a title=\"the 8 traits creating the firm of the future today\" href=\"\/\/www.g005e.com\/2014\/06\/07\/the-8-traits-creating-the-firm-of-the-future-today\/\" target=\"_blank\">innovate<\/a>? \u00a0in most firms there is no alignment with innovation and <a title=\"why is it always about partner compensation?\" href=\"\/\/www.g005e.com\/2014\/04\/08\/why-is-it-always-about-partner-compensation\/\" target=\"_blank\">compensation<\/a>.<\/p>\n<p>you will never have innovation unless you allocate some time and reward to making it happen. <a href=\"\/\/www.g005e.com\/2014\/07\/01\/6-reasons-why-cpa-firms-fail-in-innovation\/#more-35736\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'>\n<ul class=\"socialwrap row\">\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2014%2f07%2f01%2f6-reasons-why-cpa-firms-fail-in-innovation%2f&amp;t=6+reasons+why+cpa+firms+fail+in+innovation'  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent 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