{"id":19660,"date":"2012-05-10t11:32:55","date_gmt":"2012-05-10t15:32:55","guid":{"rendered":"https:\/\/48e130086c.nxcli.net\/?p=19660"},"modified":"2016-03-21t18:46:28","modified_gmt":"2016-03-21t22:46:28","slug":"how-firms-unleash-the-power-of-diamonds-cash-cows-and-fat-cats","status":"publish","type":"post","link":"\/\/www.g005e.com\/2012\/05\/10\/how-firms-unleash-the-power-of-diamonds-cash-cows-and-fat-cats\/","title":{"rendered":"how firms unleash the power of diamonds, cash cows and fat cats"},"content":{"rendered":"<p><strong>dozens of accounting firms are turning a business cliche into new growth.<\/strong><\/p>\n<p><em>by gale crosley<\/em><br \/>\n<em> crosley &amp; co.<\/em><\/p>\n<p>an internet search for the term \u201cpredictable growth\u201d yields millions of links to websites, videos, books, and consultants. there seems to be no doubt about the idea that growth can be planned and charted.<\/p>\n<p>but for accounting professionals who are trying to grow their firms, it may seem that there\u2019s nothing at all predictable about sources of opportunity and how to manage them.\u00a0if that\u2019s your situation, it may be because you haven\u2019t yet unlocked the power of the product lifecycle.<\/p>\n<p style=\"text-align: left;\"><strong>more gale crosley at 卡塔尔世界杯常规比赛时间 for <a href=\"\/\/www.g005e.com\/membership-options?s2-ssl=yes\">pro members<\/a>:<\/strong><\/p>\n<ul>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to how smart firms use market research\" href=\"\/\/www.g005e.com\/2012\/02\/17\/how-smart-firms-use-market-research\/\" rel=\"bookmark\"><span style=\"color: #0000ff; text-decoration: underline;\">how smart firms use market research<\/span><\/a><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to got leads? get real. learn how to qualify big opportunities\" href=\"\/\/www.g005e.com\/2012\/01\/15\/got-leads-get-real-learn-how-to-qualify-big-opportunities\/\" rel=\"bookmark\"><span style=\"color: #0000ff; text-decoration: underline;\">got leads? get real. learn how to qualify big opportunities<\/span><\/a><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to it\u2019s a new generation in lead generation\" href=\"\/\/www.g005e.com\/2011\/08\/16\/it%e2%80%99s-a-new-generation-in-lead-generation\/\" rel=\"bookmark\"><span style=\"color: #0000ff; text-decoration: underline;\">it\u2019s a new generation in lead generation<\/span><\/a><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to gale crosley: at the best firms, growth is no accident\" href=\"\/\/www.g005e.com\/2011\/06\/28\/gale-crosley-at-the-best-firms-growth-is-no-accident\/\" rel=\"bookmark\"><span style=\"color: #0000ff; text-decoration: underline;\">at the best firms, growth is no accident<\/span><\/a><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to four keys to success at seiler cpas\" href=\"\/\/www.g005e.com\/2011\/02\/08\/four-keys-to-success-at-seiler-cpas\/\" rel=\"bookmark\"><span style=\"color: #0000ff; text-decoration: underline;\">four keys to success at seiler cpas<\/span><\/a><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><span style=\"color: #0000ff; text-decoration: underline;\"><a title=\"permanent link to how accounting firms are re-building their sales pipelines\" href=\"\/\/www.g005e.com\/2010\/09\/13\/how-cpa-firms-can-build-a-sales-pipeline\/\" rel=\"bookmark\">how accounting firms are re-building their sales pipelines<\/a><\/span><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to how to get started on ifrs in one easy step\" href=\"\/\/www.g005e.com\/2008\/12\/14\/how-to-get-started-on-ifrs-in-one-easy-step\/\" rel=\"bookmark\">how to get started on ifrs in one easy step<\/a><\/span><\/li>\n<\/ul>\n<p>in the 1970s, bruce henderson of the boston consulting group introduced the concept that products and services have a predictable, consistent cycle. some four decades later, the bcg matrix that he developed remains a popular growth tool. dozens of accounting firms are adapting a version of the model and are using it to help\u00a0determine how to grow each service line and industry. <a href=\"\/\/www.g005e.com\/2012\/05\/10\/how-firms-unleash-the-power-of-diamonds-cash-cows-and-fat-cats\/#more-19660\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'><ul class=\"socialwrap row\"><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  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no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-850px 0px'   \/> <span class=\"head\">share on linkedin<\/span><\/a><\/li><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/twitter.com\/'  href=\"http:\/\/twitter.com\/share?url=https%3a%2f%2fwww.g005e.com%2f2012%2f05%2f10%2fhow-firms-unleash-the-power-of-diamonds-cash-cows-and-fat-cats%2f&amp;text=%23cpa+link%3a++-+ via+%40cpa_trendlines\"  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='twitter'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-1625px 0px'   \/> <span class=\"head\">tweet this item<\/span><\/a><\/li><li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20how%20firms%20unleash%20the%20power%20of%20diamonds,%20cash%20cows%20and%20fat%20cats&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\r\n\r\n\r\n\r\n%20%20\/\/www.g005e.com\/2012\/05\/10\/how-firms-unleash-the-power-of-diamonds-cash-cows-and-fat-cats\/\" title=\"email this: how firms unleash the power of diamonds, cash cows and fat cats \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li><\/ul><div class=\"clean\"><\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p><strong>dozens of accounting firms are turning a business cliche into new growth.<\/strong><\/p>\n<p><em>by gale crosley<\/em><br \/>\n<em> crosley &amp; co.<\/em><\/p>\n<p>an internet search for the term \u201cpredictable growth\u201d yields millions of links to websites, videos, books, and consultants. there seems to be no doubt about the idea that growth can be planned and charted.<\/p>\n<p>but for accounting professionals who are trying to grow their firms, it may seem that there\u2019s nothing at all predictable about sources of opportunity and how to manage them.\u00a0if that\u2019s your situation, it may be because you haven\u2019t yet unlocked the power of the product lifecycle.<\/p>\n<p style=\"text-align: left;\"><strong>more gale crosley at 卡塔尔世界杯常规比赛时间 for <a href=\"\/\/www.g005e.com\/membership-options?s2-ssl=yes\">pro members<\/a>:<\/strong><\/p>\n<ul>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to how smart firms use market research\" href=\"\/\/www.g005e.com\/2012\/02\/17\/how-smart-firms-use-market-research\/\" rel=\"bookmark\"><span style=\"color: #0000ff; text-decoration: underline;\">how smart firms use market research<\/span><\/a><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to got leads? get real. learn how to qualify big opportunities\" href=\"\/\/www.g005e.com\/2012\/01\/15\/got-leads-get-real-learn-how-to-qualify-big-opportunities\/\" rel=\"bookmark\"><span style=\"color: #0000ff; text-decoration: underline;\">got leads? get real. learn how to qualify big opportunities<\/span><\/a><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to it\u2019s a new generation in lead generation\" href=\"\/\/www.g005e.com\/2011\/08\/16\/it%e2%80%99s-a-new-generation-in-lead-generation\/\" rel=\"bookmark\"><span style=\"color: #0000ff; text-decoration: underline;\">it\u2019s a new generation in lead generation<\/span><\/a><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to gale crosley: at the best firms, growth is no accident\" href=\"\/\/www.g005e.com\/2011\/06\/28\/gale-crosley-at-the-best-firms-growth-is-no-accident\/\" rel=\"bookmark\"><span style=\"color: #0000ff; text-decoration: underline;\">at the best firms, growth is no accident<\/span><\/a><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to four keys to success at seiler cpas\" href=\"\/\/www.g005e.com\/2011\/02\/08\/four-keys-to-success-at-seiler-cpas\/\" rel=\"bookmark\"><span style=\"color: #0000ff; text-decoration: underline;\">four keys to success at seiler cpas<\/span><\/a><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><span style=\"color: #0000ff; text-decoration: underline;\"><a title=\"permanent link to how accounting firms are re-building their sales pipelines\" href=\"\/\/www.g005e.com\/2010\/09\/13\/how-cpa-firms-can-build-a-sales-pipeline\/\" rel=\"bookmark\">how accounting firms are re-building their sales pipelines<\/a><\/span><\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><a title=\"permanent link to how to get started on ifrs in one easy step\" href=\"\/\/www.g005e.com\/2008\/12\/14\/how-to-get-started-on-ifrs-in-one-easy-step\/\" rel=\"bookmark\">how to get started on ifrs in one easy step<\/a><\/span><\/li>\n<\/ul>\n<p>in the 1970s, bruce henderson of the boston consulting group introduced the concept that products and services have a predictable, consistent cycle. some four decades later, the bcg matrix that he developed remains a popular growth tool. dozens of accounting firms are adapting a version of the model and are using it to help\u00a0determine how to grow each service line and industry. <a href=\"\/\/www.g005e.com\/2012\/05\/10\/how-firms-unleash-the-power-of-diamonds-cash-cows-and-fat-cats\/#more-19660\" class=\"more-link\">read more &rarr;<\/a><\/p>\n<div class='shareinpost'>\n<ul class=\"socialwrap row\">\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2012%2f05%2f10%2fhow-firms-unleash-the-power-of-diamonds-cash-cows-and-fat-cats%2f&amp;t=how+firms+unleash+the+power+of+diamonds%2c+cash+cows+and+fat+cats'  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-300px 0px'   \/> <span class=\"head\">like this on facebook<\/span><\/a><\/li>\n<li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.linkedin.com\/'  href='http:\/\/www.linkedin.com\/sharearticle?mini=true&amp;url=https%3a%2f%2fwww.g005e.com%2f2012%2f05%2f10%2fhow-firms-unleash-the-power-of-diamonds-cash-cows-and-fat-cats%2f&amp;title=how+firms+unleash+the+power+of+diamonds%2c+cash+cows+and+fat+cats&amp;summary=dozens+of+accounting+firms+are+turning+a+business+cliche+into+new+growth.%0d%0a%0d%0aby+gale+crosley%0d%0a+crosley+%26amp%3b+co.%0d%0a%0d%0aan+internet+search+for+the+term+%e2%80%9cpredictable+growth%e2%80%9d+yields+millions+of+links+to+websites%2c+videos%2c+books%2c+and+consultants.+there+seems+to+be+no+doubt+about+the+idea+that+growth+can+be+planned+and+char'  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='linkedin'  style='background: transparent 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item<\/span><\/a><\/li>\n<li class=\"icon_text\"><a rel=\"_self\" href=\"mailto:?subject=cpa%20trendlines%20:%20how%20firms%20unleash%20the%20power%20of%20diamonds,%20cash%20cows%20and%20fat%20cats&amp;body=here's%20something%20worth%20seeing%20from%20\/\/www.g005e.com...\n\n\n\n%20%20\/\/www.g005e.com\/2012\/05\/10\/how-firms-unleash-the-power-of-diamonds-cash-cows-and-fat-cats\/\" title=\"email this: how firms unleash the power of diamonds, cash cows and fat cats \"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif\" height=\"24\"  width=\"24\" style=\"background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li>\n<\/ul>\n<div class=\"clean\"><\/div>\n<\/p>\n<\/div>\n","protected":false},"author":1348,"featured_media":19664,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[3120,9],"tags":[1402,216,570],"class_list":["post-19660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pro-member-exclusive","category-strategy","tag-innovation","tag-sales","tag-strategy","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>how firms unleash the power of diamonds, cash cows and fat cats - 卡塔尔世界杯常规比赛时间<\/title>\n<meta name=\"description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/\/www.g005e.com\/2012\/05\/10\/how-firms-unleash-the-power-of-diamonds-cash-cows-and-fat-cats\/\" \/>\n<meta property=\"og:locale\" content=\"en_us\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"how firms unleash the power of diamonds, cash cows and fat cats - 卡塔尔世界杯常规比赛时间\" \/>\n<meta property=\"og:description\" content=\"actionable intelligence for tax, accounting, and financial professionals\" \/>\n<meta property=\"og:url\" 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