{"id":118326,"date":"2023-10-18t13:30:50","date_gmt":"2023-10-18t17:30:50","guid":{"rendered":"\/\/www.g005e.com\/?p=118326"},"modified":"2023-11-29t10:50:51","modified_gmt":"2023-11-29t15:50:51","slug":"twyla-verhelst-freshbooks-collaborative-accounting-will-freshbooks-finally-be-embraced-by-more-accountants","status":"publish","type":"post","link":"\/\/www.g005e.com\/2023\/10\/18\/twyla-verhelst-freshbooks-collaborative-accounting-will-freshbooks-finally-be-embraced-by-more-accountants\/","title":{"rendered":"is this when accountants start taking freshbooks seriously?"},"content":{"rendered":"<p><strong>twyla verhelst explains &#8216;collaborative accounting.&#8217;<\/strong><\/p>\n<div style=\"padding: 56.25% 0 0 0; position: relative;\"><iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" title=\"twyla verhelst, freshbooks accountant channel, with seth fineberg, for 卡塔尔世界杯常规比赛时间\" src=\"https:\/\/player.vimeo.com\/video\/875789186?h=595da8bc9e&amp;autoplay=0&amp;badge=0&amp;autopause=1&amp;quality_selector=1&amp;progress_bar=1&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\"><\/iframe><\/div>\n<p><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script><\/p>\n<h6 style=\"text-align: center;\"><strong>subscribe to 卡塔尔世界杯常规比赛时间 podcasts anywhere:<\/strong>\u00a0<a class=\"external\" href=\"https:\/\/cpa.click\/apple-podcasts\" target=\"_blank\" rel=\"noopener\">apple<\/a>,\u00a0<a class=\"external\" href=\"https:\/\/cpa.click\/google-podcasts\" target=\"_blank\" rel=\"noopener\">google<\/a>,\u00a0<a class=\"external\" href=\"https:\/\/cpa.click\/spotify\" target=\"_blank\" rel=\"noopener\">spotify<\/a>,\u00a0<a class=\"external\" href=\"https:\/\/cpa.click\/iheart-podcasts\" target=\"_blank\" rel=\"noopener\">iheart<\/a>,\u00a0<a class=\"external\" href=\"https:\/\/cpa.click\/deezer\" target=\"_blank\" rel=\"noopener\">deezer,<\/a>\u00a0<a class=\"external\" href=\"https:\/\/cpa.click\/amazon-podcasts\" target=\"_blank\" rel=\"noopener\">amazon music and audible<\/a>,\u00a0<a class=\"external\" href=\"https:\/\/cpa.click\/playerfm-podcasts\" target=\"_blank\" rel=\"noopener\">player fm<\/a>,\u00a0<a class=\"external\" href=\"https:\/\/cpa.click\/audacy\" target=\"_blank\" rel=\"noopener\">audacy<\/a>,\u00a0<a class=\"external\" href=\"https:\/\/cpa.click\/gaana\" target=\"_blank\" rel=\"noopener\">gaana (india)<\/a>, and\u00a0<a class=\"external\" href=\"https:\/\/cpa.click\/boomplay\" target=\"_blank\" rel=\"noopener\">boomplay (africa)<\/a>.<\/h6>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.podomatic.com\/embed\/html5\/episode\/10624814?autoplay=true &amp;style=normal&amp;width=&amp;height=208\" width=\"100%\" height=\"208\" frameborder=\"0\"><\/iframe><\/p>\n<p><em>by seth fineberg<\/em><br \/>\n<em>at large for 卡塔尔世界杯常规比赛时间<\/em><\/p>\n<figure id=\"attachment_118327\" class=\"thumbnail wp-caption alignright\" style=\"width: 201px\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-118327 size-thumbnail\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/twyla-verhelst-400x400-1-201x201.jpg\" alt=\"//www.g005e.com/store/wp-json/wp/v2/posts/\" width=\"201\" height=\"201\" srcset=\"\/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/twyla-verhelst-400x400-1-201x201.jpg 201w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/twyla-verhelst-400x400-1-300x300.jpg 300w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/twyla-verhelst-400x400-1-100x100.jpg 100w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/twyla-verhelst-400x400-1-24x24.jpg 24w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/twyla-verhelst-400x400-1-48x48.jpg 48w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/twyla-verhelst-400x400-1-96x96.jpg 96w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/twyla-verhelst-400x400-1-150x150.jpg 150w, \/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/twyla-verhelst-400x400-1.jpg 400w\" sizes=\"(max-width: 201px) 100vw, 201px\" \/><figcaption class=\"caption wp-caption-text\">verhelst<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">freshbooks is taking another step to evolve from being a cloud-based invoicing solution for gig workers to being more strongly considered a true accounting solution that accountants could use to collaborate with clients as their business needs evolve.<\/span><\/p>\n<blockquote><p><strong>more fineberg:\u00a0<\/strong><a href=\"\/\/www.g005e.com\/2022\/10\/25\/seth-fineberg-your-classic-business-model-wont-allow-growth\/\">your classic business model won\u2019t allow growth<\/a> |\u00a0<a href=\"\/\/www.g005e.com\/2023\/08\/08\/getting-real-accounting-tech-decisions-you-need-to-make-today\/\">\u00a0accounting tech decisions you need to make today<\/a> |\u00a0<a href=\"\/\/www.g005e.com\/2023\/09\/25\/youre-doing-email-wrong\/\">you\u2019re doing email wrong<\/a> |\u00a0<a href=\"\/\/www.g005e.com\/2023\/09\/06\/why-accountants-need-more-from-live-events\/\">when live events fail<\/a> |\u00a0<a href=\"\/\/www.g005e.com\/2023\/06\/11\/whos-in-control-you-or-your-clients\/\">who\u2019s in control? you? or your clients?<\/a> |\u00a0<a href=\"\/\/www.g005e.com\/2023\/05\/31\/seth-fineberg-why-your-time-management-efforts-are-failing-irs-tax-season\/\">time management rule #1 for accountants<\/a><\/p>\n<p><strong>more tech:\u00a0<\/strong><a href=\"\/\/www.g005e.com\/2023\/10\/17\/major-websites-blocking-content-from-ai-crawlers\/\">major websites blocking content from ai crawlers<\/a> |\u00a0<a href=\"\/\/www.g005e.com\/2023\/10\/17\/ric-payne-ai-and-the-future-of-advisory\/\">ai and the future of advisory<\/a> |\u00a0<a href=\"\/\/www.g005e.com\/2023\/10\/12\/donny-shimamoto-a-data-breach-will-cost-you-plenty-directly-and-indirectly\/\">how much a data breach will cost you \u2013 directly and indirectly<\/a> |\u00a0<a href=\"\/\/www.g005e.com\/2023\/10\/04\/strengthen-client-ties-with-workflow-tools\/\">strengthen client ties with workflow tools<\/a> |\u00a0<a href=\"\/\/www.g005e.com\/2023\/10\/01\/the-art-of-prompt-engineering-for-accountants\/\">the art of prompt engineering for a.i. accountants<\/a><\/p>\n<p><strong>more verhelst:<\/strong>\u00a0<a href=\"\/\/www.g005e.com\/2023\/04\/19\/twyla-verhelst-firms-must-get-creative-to-compete\/\">twyla verhelst on how firms are getting creative to compete<\/a><\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-49700 size-full\" src=\"https:\/\/cpatwpe.s3.amazonaws.com\/cpatrendlines\/wp-content\/uploads\/2016\/08\/yellow_key_clip_art-e1375897299811-36p-hi-1-e1603911598474.jpg\" alt=\"goprocpa.com\" width=\"39\" height=\"16\" \/><span style=\"color: #c9990a;\">exclusively for pro members.\u00a0<\/span><\/strong><span style=\"color: #c9990a;\"><a style=\"color: #c9990a;\" href=\"\/\/www.g005e.com\/wp-login.php?redirect_to=\/\/www.g005e.com\/2023\/09\/12\/careful-you-may-be-advising\/\">log in here<\/a>\u00a0or\u00a0<a class=\"external\" style=\"color: #c9990a;\" href=\"http:\/\/goprocpa.com\/\" target=\"_blank\" rel=\"noopener\">2022世界杯足球排名 today<\/a>.<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">\u00a0\u201cwe are definitely in this flow of evolving the platform to support accountants better,&#8221; twyla verhelst, head of freshbooks\u2019 accountant channel, tells 卡塔尔世界杯常规比赛时间&#8217; seth fineberg. &#8220;we now have an accountant hub, which we will continue to add to; and a robust roadmap, one in which we\u2019re building from a place of [asking] accounting partners what do you need?\u201d<\/span><\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">the collaborative accounting program was developed in collaboration with accounting professionals who are part of its partner advisory council (aka fresh pac). moreover, it&#8217;s a move in which the company believes it will convince more accountants and service-based business clients to see it as a viable accounting solution.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">freshbooks began its journey 20 years ago as a simple, cloud-based invoicing solution for independent contractors. this was its core purpose for years, and while the company wanted accountants and bookkeepers to be aware of the product, there was not much for them. around ten years ago, the company finally built double-entry into its platform and could function as a true gl, but it still did not quite have the collaborative or more robust abilities (on its own or through integrations) it does today.\u00a0<\/span><\/p>\n<p>verhelst, herself a pioneer in the profession, is a former co-founder of an advisory accounting practice, and creator of the women in accounting mentorship platform as well as the video per day experiment.<\/p>\n<p><span style=\"font-weight: 400;\">freshbooks hopes that through further evolution of the product, through the help of its accountant-centric pac, the product can be a competitive alternative (for the right clients) to the likes of xero, sage one, zoho and even quickbooks.<\/span><\/p>\n<p>&nbsp;<\/p>\n<div class='shareinpost'><ul class=\"socialwrap row\"><li class=\"icon_text\"><a  rel='nofollow'  target='_blank'  title='https:\/\/www.facebook.com'  href='http:\/\/www.facebook.com\/sharer.php?u=https%3a%2f%2fwww.g005e.com%2f2023%2f10%2f18%2ftwyla-verhelst-freshbooks-collaborative-accounting-will-freshbooks-finally-be-embraced-by-more-accountants%2f&amp;t=is+this+when+accountants+start+taking+freshbooks+seriously%3f'  ><img  src='//www.g005e.com/store/wp-json/wp/v2/posts/\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/images\/blank.gif'  height='24' width='24'  class='image-24' alt='facebook'  style='background: transparent url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) 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url(\/\/www.g005e.com\/wp-content\/plugins\/share-and-follow\/default\/24\/sprite-feb-24.png) no-repeat;padding:0;margin:0;height:24px;width:24px;background-position:-275px 0px\" class=\"image-24\"  alt=\"email\" \/> <span class=\"head\">email this<\/span><\/a><\/li><\/ul><div class=\"clean\"><\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p><b>twyla verhelst explains &#8216;collaborative accounting.&#8217;<\/b><br \/>\n<a href=\"\/\/www.g005e.com\/?p=118326\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-118329\" src=\"\/\/www.g005e.com\/wp-content\/uploads\/2023\/10\/verhelst-with-fineberg-2013-10-19.gif\" alt=\"//www.g005e.com/store/wp-json/wp/v2/posts/\" width=\"250\" height=\"140\" \/><\/a><br \/>\n<em>by seth fineberg<\/em><br \/>\n<em>at large for 卡塔尔世界杯常规比赛时间<\/em><\/p>\n","protected":false},"author":4792,"featured_media":118329,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[1362,3120,3002,2306,2764],"tags":[],"class_list":["post-118326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-video","category-pro-member-exclusive","category-special","category-tech-and-fintech","category-video"],"acf":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v21.5 - 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