it’s an age-old problem, but that doesn’t mean you have to accept it.
by august j. aquila
price it right: how to value accounting services
if only there were a silver bullet to solve this problem! but unfortunately, there isn’t one.
more: analyze your firm to keep it current | what makes a great website? | four strategies for building your practice | market technology services through workshops and training | the secrets of great business developers | dodge the four curses of a production orientation | client acquisition never stops | ‘sales’ is not a four-letter word | maybe what you need is a marketing audit | three types of marketing message, and which is best
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getting partners to market and to love doing it has been the achilles’ heel of the accounting and consulting professional for as long as i can remember. what does it take to make progress in this area? here are some ideas to help you move forward:
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