you’re not done once you land a client.
by august j. aquila
price it right: how to value accounting services
most new business comes about because of personal marketing efforts. there is a process that your personal marketing efforts need to follow. in fact, the only way you will get different results is to change your current marketing process. let’s look at the four steps in the personal marketing process.
more: eleven marketing strategies for smaller firms | five keys to successful marketing | how does your firm measure up? | five questions for developing your marketing plan | twelve fundamentals of planning | six questions before asking for all the referrals you deserve | you only have four strategies | one question to guide your growth plans | five rules for a marketing orientation | the damage that traditional fee methods do | four ways to prepare for new business development | ten keys to marketing success
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first, you need to get known and develop a good reputation in the marketplace. there are many ways for you to do this. look around your community.