what business owners need from you.
by seth fineberg
despite all the hype and even some anecdotal pushback, if you are an accounting professional, you may already be advising. whether you’re charging for it is another story.
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moreover, transactional accounting is becoming a commodity with services like bench, pilot, botkeeper and the rise in scores of outsourcing companies flooding the market with often low-cost, highly automated bookkeeping services. as such, small cpa and bookkeeping firms are under pressure to bring more to the table than just organizing and crunching numbers if they are to hang on to their existing clients and attract new ones.