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by sarah johnson dobek
inovautus consulting
more: seven reasons your growth plans are stalled | five ways to grow new service lines | how crisis illuminates your biz dev skills | take the pressure of ‘selling’ out of ‘cross-selling’ | don’t confuse marketing with biz dev | business development and sales aren’t scary
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when i speak with partners about growing their firms, the conversation almost always goes to bringing in more business. and while i don’t disagree that bringing in more business is a key component to growth, i often have to step back and ask why a problem exists in the first place. what i’ve learned is that many times firms hit a wall because they haven’t established a culture of growth.