learning the hard way how to manage perceptions.
by ed mendlowitz
call me before you do anything: the art of accounting
when i started out i lost clients. very few, but still losses.
more: cross-selling beyond your comfort zone | how auditing is like a pirouette | ¿que es bookkeeping? | underpaying others hurts you, too | when the kids don’t want to take over | large clients we landed from quickbooks consulting
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some couldn’t be helped, such as a bank wanting a larger, more established, and better-capitalized firm. but some, early on, could have been retained, and that is what i want to talk about today.