why cpas need video

smiling businesswoman talking on cameraplus some easy alternatives to the “talking head.”

by sandi leyva
the complete guide to marketing for tax & accounting firms

marketing your accounting services eventually requires a personal connection, either face to face or via phone. using video allows you to emulate a personal connection with your prospects while leveraging your time.

more small firm growth strategies: how to schedule social media content | social media basics for accounting firms | how to maximize online profile sites | build reputation through credentials, testimonials | use feedback for service innovation | create your marketing plan
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imagine taking the time to meet every website or social media visitor in a private appointment. impossible, right? a video enables you to say your spiel once and have it received by reaching out to hundreds, if not thousands, of interested prospects in a still quite personal way.