value pricing lets you be super-efficient and still make money.
by rob nixon
when a partner of an accounting firm says to a colleague or team member:
“i want more billable hours out of you” or
“i need you to get more time on the clock” or
“your utilization/productivity is low – fix it”
…what are they saying?
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they are basically saying that the individual is not performing, when in actual fact they may be. the individual you are “performance managing” may actually be super-efficient, however, the traditional business model says that he or she is not.
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